Kenya - Business creation project

Décrivez votre projet en quelques mots

Moti is an App/website that matches car rental agencies with prospective customers, whether you'd like to travel or transport your goods, Want a chauffered electric ride? No worries we have plenty of add-ons to make your ride seamless.

01.01 Décrivez votre projet en détail

Moti connects both individuals and car rental companies with prospective customers. In light of global net carbon emissions efforts, Moti would be instrumental in promoting the transition from fossil fuels to more renewable energy sources. Current policies encourage either e-mobility alternatives or public transportation by making it more expensive to own a vehicle. Consequently, this has been perceived as unfair by African countries bearing the brunt of climate change and looking to leverage fossil fuels to catch up with the rest of the world. By encouraging users to put up their cars for rent and individuals to lease these cars, Moti aims to make cars super accessible, reducing the need to buy one and hopefully contributing to global net emission efforts. We also aim to encourage the transition to e-mobility options by making it more profitable to put up electric cars for rent. Moti + is a fully-fledged business idea on its own sorely focused on promoting renewable energy sources.

01.02 Quel est le problème principal que vous essayez de résoudre ?

Moti first started to provide an extra revenue stream for car rental agencies and other car owners. It was designed to make renting a car as easy and seamless as possible. However, with the global transition from fossil fuels to more renewable energy sources, I fashioned Moti into a tool that can help. By making vehicles super accessible, Moti seeks to encourage users to rent instead of buy. Our flagship Moti+ idea goes a step further by sorely focusing on renting and leasing electric vehicles. We are essentially trying to contribute to net zero carbon emission efforts by 2050.

01.03 Dites-nous quels sont les principaux avantages et/ou bénéfices de l'utilisation du produit/service que vous souhaitez fournir par votre projet (au moins 3).

1. Moti makes it super easy to find and rent a car online. 2. Moti supports local car rental agencies, adding an extra income stream to their annual turnovers. 3. Moti seeks to contribute to global net zero carbon emissions efforts by making e-mobility options easily accessible. 4. Moti aims to promote city tourism by introducing whole-day tourist passes for tourists. 5. Moti will make it easier for farmers to deliver their produce to the market

01.04 Veuillez décrire précisément à qui s'adressera le produit/service de votre projet. Quels sont les bénéficiaires visés ?

My project was originally intended to make it easier for young and middle-aged professionals (people looking to buy or rent a car) to find and rent a car online. Moti aims to connect car rental agencies with these prospective customers. The idea has now grown to include farmers. The platform will help them hire a vehicle and a driver to deliver their produce to the market quickly. We are also looking to get into the city tourism space by introducing tourist bus passes.

01.05 Quand avez-vous commencé à travailler sur votre projet ?

01/01/2020

01.06 Combien y a-t-il de propriétaires sur votre projet en plus de vous ?

3

01.07 Parmi les autres propriétaires, combien sont des femmes ?

1

01.08 Veuillez décrire le profil des autres propriétaires de votre projet (compétences, expérience, etc.).

1. Kelvin Kimiri/Obare- Kelvin is an in-house IT specialist. We are anticipating pretty high numbers so we need an in-house IT specialist to design the App, constantly improve the user experience and keep the App up-to-date. 2. Irene Muturi - Irene is a Communication and PR expert. She is especially talented with social media engagement. She will craft and maintain a positive company image for us online, create and implement all our social media engagement strategies, and also liaise with traditional media. 3. Brian Minda - Brian is a brilliant marketer. We are hoping to leverage his skillset to get a feel of what the market needs and tailor our offering accordingly. He has already made some good suggestions on using local influencers and content creators to get our service out to the masses.

01.09 Si vous avez un site web, une page sur les médias sociaux (Facebook, Instagram, Linkedin...) ou une application, veuillez fournir le(s) lien(s) ici :

01.10 Quel est le secteur d'activité qui décrit le mieux votre projet ?

a) Énergie (équipements, services, énergie durable et fossiles)

02.01.01 Mon projet contribue à l'objectif 'Pas de pauvreté'

5

02.01.02 Justification de la contribution de mon projet

My project contributes to the eradication of poverty in all its forms by providing car owners and car rental agencies with an extra source of income online. While car owners are usually thought of as relatively well-to-do, our poverty eradication efforts go a step further. We will be creating direct and indirect employment opportunities for thousands of unemployed youth. Our add-ons like chauffeured rides and tourist guides will need extra personnel. Moti will be happy to extend these new opportunities to the youth.

02.02.01 Mon projet contribue à l'objectif 'Faim Zéro'

5

02.02.02 Justification de la contribution de mon projet

By helping farmers deliver their produce faster to the market and keeping the costs affordable, we improve their annual turnovers and help to keep them in business, contributing to the UN SDG of ending hunger and achieving food security.

02.03.01 Mon projet contribue à l'objectif 'Bonne Santé et Bien Être'

4

02.03.02 Justification de la contribution de mon projet

02.04.01 Mon projet contribue à l'objectif 'Éducaiton de Qualité'

4

02.04.02 Justification de la contribution de mon projet

02.05.01 Mon projet contribue à l'objectif 'Égalité entre les Sexes'

3

02.05.02 Justification de la contribution de mon projet

02.06.01 Mon projet contribue à l'objectif 'Eau Propre et Assainissement'

4

02.06.02 Justification de la contribution de mon projet

02.07.01 Mon projet contribue à l'objectif 'Énergie Propre et Abordable'

7 - Tout à fait d'accord

02.07.02 Justification de la contribution de mon projet

Our flagship idea Moti + seeks to focus sorely on renting and leasing Electric Vehicles (EVs) However, electric cars are seen as expensive and out of touch. With current policies encouraging either public transportation or e-mobility options, Moti seeks to educate the masses on the benefits of EVs and improve the uptake of e-mobility options in the country by leasing and renting which is less expensive than buying an EV. We aim to ensure access to affordable, reliable, sustainable and modern energy for all.

02.08.01 Mon projet contribue à l'objectif 'Travail Décent et Croissance Économique'

6

02.08.02 Justification de la contribution de mon projet

Given the scope of the transport industry in Kenya, we are confident that our entry into the market will promote sustained, inclusive, and sustainable economic growth. Easy access to motorcycles was, in President Mwai Kibaki's administration, credited with providing gainful employment to thousands of unemployed youth and fostering unprecedented economic growth. We are seeking to replicate this phenomenon by broadening the aperture to include easy access to vehicles.

02.09.01 Mon projet contribue à l'objectif 'Industrie, Innovaiton et Infrastructure'

4

02.09.02 Justification de la contribution de mon projet

02.10.01 Mon projet contribue à l'objectif 'Réduction des Inégalités'

3

02.10.02 Justification de la contribution de mon projet

02.11.01 Mon projet contribue à l'objectif 'Villes et Communautés Durables'

4

02.11.02 Justification de la contribution de mon projet

02.12.01 Mon projet contribue à l'objectif 'Consommation et Production Responsable'

4

02.12.02 Justification de la contribution de mon projet

02.13.01 Mon projet contribue à l'objectif 'Luttle contre les Changements Climatiques'

7 - Tout à fait d'accord

02.13.02 Justification de la contribution de mon projet

The rise in global temperatures attributed to carbon emissions has largely been responsible for the huge wildfires catastrophic hurricanes and floods globally. By making vehicles super easy to find and rent online and promoting the use of e-mobility options, we hope to reduce carbon emissions in our own small way. Also, our corporate social responsibility plans include huge reforestation efforts and both solar and wind power projects in Nothern Kenya to combat climate change and its impacts.

02.14.01 Mon projet contribue à l'objectif 'Vie Sous-Marine'

4

02.14.02 Justification de la contribution de mon projet

02.15.01 Mon projetp contribue à l'objectif 'Vie Terrestre'

5

02.15.02 Justification de la contribution de mon projet

Our corporate social responsibility plans including huge reforestation efforts and both solar and wind power projects in Nothern Kenya will help sustainably manage forests and combat desertification.

02.16.01 Mon projet contribue à l'objectif 'Paix, Justice et Institutions Efficaces'

3

02.16.02 Justification de la contribution de mon projet

02.17.01 Mon projet contribue à l'objectif 'Parteneriats pour la Réalisation des Objectifs'

5

02.17.02 Justification de la contribution de mon projet

Actively tackling some of the world's biggest problems like encouraging the transition from fossil fuels to more renewable energy sources and contributing to global efforts to combat climate will set us up as a world-renowned company with a reputation to boot. We are looking to leverage this global reach towards sustainable development.

05.01 Il existe un grand nombre de clients qui utilisent déjà un produit/service très similaire à celui que nous envisageons de créer.

1 - Pas du tout d'accord

05.02 Le produit/service que nous voulons créer représente un type de produit/service entièrement nouveau

3

05.03 Le produit/service que nous voulons créer pourrait être décrit comme une nouvelle technologie

3

05.04 Le produit/service que nous voulons créer est une amélioration d'un produit ou d'un service existant

5

05.05 Le produit/service que nous voulons créer pourrait être décrit comme une extension d'une gamme de produits ou de services

6

05.06 Le produit/service que nous voulons créer répond à une demande ou à un besoin qui n'a pas été satisfait par d'autres produits/services.

7 - Tout à fait d'accord

05.07 Le produit/service que nous voulons créer est une nouvelle version d'un ancien produit/service

1 - Pas du tout d'accord

05.08 Justification de mon projet

05.09 Qui sont vos principaux potentiels concurrents et qu'est-ce qui vous différencie d'eux ?

My main potential competitor is out of business and traditional car rental companies would want to work with us as we provide a platform where they can list their vehicles available for hire. We provide an extra online-based income stream for car rental agencies.

10.06 Menez-vous des actions au sein de votre communauté pour promouvoir le rôle des femmes entrepreneurs ?

Irene, a female entrepreneur, is an equal shareholder in Moti. She hopes to not only hire more qualified female employees but also inspire them to greatness.