Kenya - Business creation project

Décrivez votre projet en quelques mots

Peanut production in the globally is skyrocketing, so putting future peanut crops to good use will take new and innovative approaches and requires attention now to set farmers and the industry up for success.

01.01 Décrivez votre projet en détail

Peanuts have a variety of uses but peanut edible oil processing sector has not been exploited especially in Kenya hence creating a gap that needs to filled. This value addition chain will create new farmers hence helping bridge the unemployment gap in the country. Peanut oil makes an excellent cooking oil with a long fry life, so increased market penetration for cooking oil is a no-brainer. Peanut oil also has excellent potential as a biofuel. With current peanut oil levels of 45-50% — and breeders reaching for 60% or more — peanuts can produce about 50% more oil per acre than soybeans (1). The oil can also be used in the development of bio-based plastics. The meal that is left after crushing is high in protein and is an excellent poultry and animal feed, these are well separated from peanut kernel after oil extraction hence creating two products in one production line process.

01.02 Quel est le problème principal que vous essayez de résoudre ?

Most of us are familiar with the problems of hunger and malnutrition across the world, especially in developing countries. Problems with the world food supply remain a serious matter. It is receiving increasing attention by the WHO and other international aid agencies these days are an issue called the “epidemiological transition” by public health scientists. The epidemiological transition refers to a now well-established phenomenon that, as countries develop economically, Through this project I am aiming to solve the problem of economic inequality by providing a new source of income to residents, providing a cheaper, more affordable, and nutritious cooking solution, and an also helping in Bridging the unemployment gap.

01.03 Dites-nous quels sont les principaux avantages et/ou bénéfices de l'utilisation du produit/service que vous souhaitez fournir par votre projet (au moins 3).

Peanut oil is a popular cooking oil due to its nutty and mild flavor. It has been linked to lower rates of cardiovascular disease, reduced blood sugar in people with diabetes, and reduced tumor growth. Peanut oil has been associated with several health benefits. Some research has indicated it may lead to better heart health in people with diabetes. Additionally, it is an excellent trusted Source of vitamin E. This antioxidant supports the immune system, protects the body from free radicals, and keeps blood cells healthy. However, peanut oil has large quantities trusted Source of omega-6 fatty acids these acids are important to health. Peanut meal also have a very high protein level which is good for feeding animals and poultry.

01.04 Veuillez décrire précisément à qui s'adressera le produit/service de votre projet. Quels sont les bénéficiaires visés ?

The targeted beneficiaries of this project are the farmers, general consumers by giving them a cheaper and nutritious alternative of cooking oil, and animal and poultry farmers by providing them with a high level protein feeds for their animals.

01.05 Quand avez-vous commencé à travailler sur votre projet ?

10/04/2000

01.06 Combien y a-t-il de propriétaires sur votre projet en plus de vous ?

1

01.07 Parmi les autres propriétaires, combien sont des femmes ?

0

01.08 Veuillez décrire le profil des autres propriétaires de votre projet (compétences, expérience, etc.).

As an Economist, she has extensive skills in studying and analyzing the production and distribution of various goods and resources. She has extensive knowledge in the working with financial and socioeconomic data and statistics, advising organizations on effective business and financial decisions and building models for economic projections.

01.09 Si vous avez un site web, une page sur les médias sociaux (Facebook, Instagram, Linkedin...) ou une application, veuillez fournir le(s) lien(s) ici :

01.10 Quel est le secteur d'activité qui décrit le mieux votre projet ?

b) Matériaux (agriculture, pêche, produits chimiques, matériaux de construction, conteneurs et emballages, métaux et mines, papier et produits forestiers)

02.01.01 Mon projet contribue à l'objectif 'Pas de pauvreté'

7 - Tout à fait d'accord

02.01.02 Justification de la contribution de mon projet

Economic empowerment is one of the major ways of dealing with poverty. This project aims to achieve through having more individuals farm peanuts and have a ready market for them. Currently, according to the most farmers are carrying out small scale farming due limited market access and low prospects for value addition. Through this project model we will have increased demand for the product as a raw material therefore encouraging its large scale production.

02.02.01 Mon projet contribue à l'objectif 'Faim Zéro'

5

02.02.02 Justification de la contribution de mon projet

Most of us are familiar with the problems of hunger and malnutrition across the world, especially in developing countries. Problems with the world food supply remain a serious matter. It is receiving increasing attention by the WHO and other international aid agencies these days are an issue called the “epidemiological transition” by public health scientists. The epidemiological transition refers to a now well-established phenomenon that, as countries develop economically, Through this project I am aiming to solve the problem of economic inequality by providing a new source of income to residents, providing a cheaper, more affordable, and nutritious cooking solution, and an also helping in bridging the unemployment gap.

02.03.01 Mon projet contribue à l'objectif 'Bonne Santé et Bien Être'

5

02.03.02 Justification de la contribution de mon projet

Peanut oil is a popular cooking oil due to its nutty and mild flavor. It has been linked to lower rates of cardiovascular disease, reduced blood sugar in people with diabetes, and reduced tumor growth. Peanut oil has been associated with several health benefits. Some research has indicated it may lead to better heart health in people with diabetes. Additionally, it is an excellent trusted Source of vitamin E. This antioxidant supports the immune system, protects the body from free radicals, and keeps blood cells healthy. However, peanut oil has large quantities trusted Source of omega-6 fatty acids these acids are important to health. Peanut meal also have a very high protein level which is good for feeding animals and poultry.

02.04.01 Mon projet contribue à l'objectif 'Éducaiton de Qualité'

3

02.04.02 Justification de la contribution de mon projet

By increasing money into the pockets of parents, they can be able to afford a better and quality education for their children.

02.05.01 Mon projet contribue à l'objectif 'Égalité entre les Sexes'

5

02.05.02 Justification de la contribution de mon projet

Majorly, farming in Kenya is done by the youth and women. This will bring about more job opportunities to women and youth from low skilled workers to highly skilled workers.

02.06.01 Mon projet contribue à l'objectif 'Eau Propre et Assainissement'

3

02.06.02 Justification de la contribution de mon projet

02.07.01 Mon projet contribue à l'objectif 'Énergie Propre et Abordable'

3

02.07.02 Justification de la contribution de mon projet

02.08.01 Mon projet contribue à l'objectif 'Travail Décent et Croissance Économique'

6

02.08.02 Justification de la contribution de mon projet

Through encouraging farmers to practice large scale farming, many people will be employed from low skilled to highly skilled workforce in the farm and also factory workers which can then hence lead to economic growth through the value chain.

02.09.01 Mon projet contribue à l'objectif 'Industrie, Innovaiton et Infrastructure'

6

02.09.02 Justification de la contribution de mon projet

Through peanuts farming, there will increased demand in farm inputs fostering industrialization and improved infrastructure for the rise of a new need to access markets more efficiently.

02.10.01 Mon projet contribue à l'objectif 'Réduction des Inégalités'

5

02.10.02 Justification de la contribution de mon projet

This project will contribute mainly in reducing economic inequality. Even though the impact might not be felt in the conception stages of the project, in the long run through expanded workforce and farming activities to meet market needs, economic equality might be reduced.

02.11.01 Mon projet contribue à l'objectif 'Villes et Communautés Durables'

3

02.11.02 Justification de la contribution de mon projet

02.12.01 Mon projet contribue à l'objectif 'Consommation et Production Responsable'

4

02.12.02 Justification de la contribution de mon projet

02.13.01 Mon projet contribue à l'objectif 'Luttle contre les Changements Climatiques'

4

02.13.02 Justification de la contribution de mon projet

02.14.01 Mon projet contribue à l'objectif 'Vie Sous-Marine'

4

02.14.02 Justification de la contribution de mon projet

02.15.01 Mon projetp contribue à l'objectif 'Vie Terrestre'

4

02.15.02 Justification de la contribution de mon projet

02.16.01 Mon projet contribue à l'objectif 'Paix, Justice et Institutions Efficaces'

4

02.16.02 Justification de la contribution de mon projet

02.17.01 Mon projet contribue à l'objectif 'Parteneriats pour la Réalisation des Objectifs'

4

02.17.02 Justification de la contribution de mon projet

05.01 Il existe un grand nombre de clients qui utilisent déjà un produit/service très similaire à celui que nous envisageons de créer.

5

05.02 Le produit/service que nous voulons créer représente un type de produit/service entièrement nouveau

3

05.03 Le produit/service que nous voulons créer pourrait être décrit comme une nouvelle technologie

2

05.04 Le produit/service que nous voulons créer est une amélioration d'un produit ou d'un service existant

2

05.05 Le produit/service que nous voulons créer pourrait être décrit comme une extension d'une gamme de produits ou de services

7 - Tout à fait d'accord

05.06 Le produit/service que nous voulons créer répond à une demande ou à un besoin qui n'a pas été satisfait par d'autres produits/services.

5

05.07 Le produit/service que nous voulons créer est une nouvelle version d'un ancien produit/service

1 - Pas du tout d'accord

05.08 Justification de mon projet

The project envisions to create an extension of existing products in the market. There already exists peanut product in Kenya and cooking oil from other plants such as sunflower but no peanut oil currently in the Kenyan Market. This will fill the market gap mainly Kenya and Africa by introducing an alternative healthier cooking for the Kenyan market and Africa at large.

05.09 Qui sont vos principaux potentiels concurrents et qu'est-ce qui vous différencie d'eux ?

The potential competitors are companies that produce the similar product, that the cooking oil but from different plants. Currently, sunflower cooking oil poses a still competition since it is the the most widely used both for domestic and commercial purposes. This new product that I intend to introduce into the market will pose a fair competition to those other products from pricing up to nutritional value. Peanut oil is majorly rich in Omega 3 and 6 that other cooking oils currently in the market don't have and the few that have are too expensive and out of reach for low income earners.

10.06 Menez-vous des actions au sein de votre communauté pour promouvoir le rôle des femmes entrepreneurs ?

NO!