South Africa - Business creation project

Décrivez votre projet en quelques mots

A gamified fintech educational platform designed to teach financial literacy to children aged 7-12.It offers interactive learning while allowing parents to actively participate by using the platform to save and invest for their children’s financial future

01.01 Décrivez votre projet en détail

"Coco the InvestiBunny" is a mobile/web-based platform that teaches children aged 7-12 about finances through a gamified environment. It features a virtual pet bunny that children nurture across three levels: happiness, fitness, and health. Happiness is boosted by engaging with financial literacy content like stories and videos on topics such as saving and investing. Fitness involves activities like quizzes and puzzles related to the content. Health is advanced by real-world financial actions, where children or their parents can invest or save through the platform. This setup not only makes learning fun but also allows for real financial growth. Parents can use the platform to help build their children's financial future, creating a practical educational tool that bridges learning with actual financial planning

01.02 Quel est le problème principal que vous essayez de résoudre ?

The main problem "Coco the InvestiBunny" aims to solve is the lack of early financial education for children, particularly in the context of practical financial planning and decision-making. Many children grow up without the necessary skills to manage their finances effectively, leading to potential challenges in budgeting, saving, and investing as they mature. By introducing children to these concepts through a fun, interactive, and engaging platform, "Coco the InvestiBunny" seeks to instill foundational financial literacy skills early on. Additionally, it provides parents with a tool to start saving and investing on behalf of their children, thereby securing their financial future from a young age. This helps bridge the gap between theoretical financial education and practical financial habits, preparing children for financially responsible adulthood.

01.03 Dites-nous quels sont les principaux avantages et/ou bénéfices de l'utilisation du produit/service que vous souhaitez fournir par votre projet (au moins 3).

Early Financial Literacy: Teaches vital financial concepts early, fostering lifelong responsible financial behaviors. Interactive Learning: Engages children with fun, gamified learning, enhancing understanding and retention. Parental Involvement: Enables parents to actively engage in their children’s financial education and future planning. Real-World Application: Links learning to real financial actions like saving and investing, showing practical effects. Rewards and Progress Tracking: Uses levels and customization to motivate continued learning and achievement. Habit Formation: Encourages regular financial planning habits, preparing children for future financial responsibilities. Accessibility: A web-based platform, accessible from anywhere, ensures wide family usability. Long-Term Well-Being: Starts children on a path to financial security, ensuring a foundation for lifelong financial health.

01.04 Veuillez décrire précisément à qui s'adressera le produit/service de votre projet. Quels sont les bénéficiaires visés ?

"Coco the InvestiBunny" is primarily aimed at serving children aged 7 to 12. This age group is at a critical developmental stage where they are beginning to understand and form habits that can last a lifetime, making it an ideal time to introduce foundational financial concepts. The platform is designed to be child-friendly, with content and activities tailored to be engaging and comprehensible for this young audience. In addition to the direct beneficiaries—the children—the platform also serves their parents or guardians. It provides these adults with a valuable tool to actively participate in their children's financial education and to start saving and investing on their behalf. This dual approach not only enhances the financial knowledge of the next generation but also helps families establish a culture of financial planning and responsibility.

01.05 Quand avez-vous commencé à travailler sur votre projet ?

01/09/2023

01.06 Combien y a-t-il de propriétaires sur votre projet en plus de vous ?

0

01.07 Parmi les autres propriétaires, combien sont des femmes ?

0

01.08 Veuillez décrire le profil des autres propriétaires de votre projet (compétences, expérience, etc.).

Financial Fitness Bunnies Pty Ltd owned by Nicolette Mashile is the 100% owner of the Coco the Investibunny startup. We will be partnering with a Financial Services Provider for the Index and Money Market Funds and a tech provider to build the platform.

01.09 Si vous avez un site web, une page sur les médias sociaux (Facebook, Instagram, Linkedin...) ou une application, veuillez fournir le(s) lien(s) ici :

http://www.financialbunny.co.za

01.10 Quel est le secteur d'activité qui décrit le mieux votre projet ?

g) Services financiers

02.01.01 Mon projet contribue à l'objectif 'Pas de pauvreté'

7 - Tout à fait d'accord

02.01.02 Justification de la contribution de mon projet

02.02.01 Mon projet contribue à l'objectif 'Faim Zéro'

7 - Tout à fait d'accord

02.02.02 Justification de la contribution de mon projet

Yes, "Coco the InvestiBunny" supports the UN's No Poverty goal by teaching financial literacy early, promoting savings, and fostering good financial habits. It empowers children to make informed financial decisions and encourages families to build wealth, thereby helping prevent future financial hardship. By involving parents, it also enhances whole-family financial practices, contributing to long-term economic stability

02.03.01 Mon projet contribue à l'objectif 'Bonne Santé et Bien Être'

2

02.03.02 Justification de la contribution de mon projet

02.04.01 Mon projet contribue à l'objectif 'Éducaiton de Qualité'

7 - Tout à fait d'accord

02.04.02 Justification de la contribution de mon projet

Yes, "Coco the InvestiBunny" contributes to the UN's Quality Education goal by integrating financial literacy into early education using engaging, gamified methods. It offers comprehensive financial topics not typically covered in traditional curriculums and makes these resources accessible online, helping bridge educational inequalities. The platform also supports skill development, preparing children for real-world challenges, thus promoting inclusive and equitable quality education

02.05.01 Mon projet contribue à l'objectif 'Égalité entre les Sexes'

7 - Tout à fait d'accord

02.05.02 Justification de la contribution de mon projet

Yes, "Coco the InvestiBunny" supports the UN's Gender Equality goal by providing equal access to financial education for both boys and girls. Available online, it empowers all children with financial knowledge, helping to level the playing field and break traditional gender norms around financial management and investment. This contributes to economic empowerment and gender equality.

02.06.01 Mon projet contribue à l'objectif 'Eau Propre et Assainissement'

2

02.06.02 Justification de la contribution de mon projet

02.07.01 Mon projet contribue à l'objectif 'Énergie Propre et Abordable'

2

02.07.02 Justification de la contribution de mon projet

02.08.01 Mon projet contribue à l'objectif 'Travail Décent et Croissance Économique'

7 - Tout à fait d'accord

02.08.02 Justification de la contribution de mon projet

Yes, "Coco the InvestiBunny" supports the UN's Decent Work and Economic Growth goal by teaching financial literacy to children, equipping them with essential skills for future employment and economic participation. It promotes skill development, encourages entrepreneurial thinking, and prepares children for informed economic decisions. This foundation supports sustainable economic growth and enhances job readiness, contributing to decent work opportunities for all.

02.09.01 Mon projet contribue à l'objectif 'Industrie, Innovaiton et Infrastructure'

5

02.09.02 Justification de la contribution de mon projet

"Coco the InvestiBunny" indirectly supports the UN's Industry, Innovation, and Infrastructure goal by using innovative web-based technology to teach financial literacy. This platform showcases new educational technologies and methods, potentially influencing broader educational practices. Additionally, it nurtures an innovative mindset among children, potentially inspiring future technological and industrial innovators.

02.10.01 Mon projet contribue à l'objectif 'Réduction des Inégalités'

7 - Tout à fait d'accord

02.10.02 Justification de la contribution de mon projet

"Coco the InvestiBunny" supports the UN's Reduced Inequalities goal by providing accessible online financial education to children from diverse backgrounds. It levels the playing field by empowering all children with essential financial literacy, promoting equal opportunities for economic participation and success. This helps reduce educational and economic disparities, contributing to broader efforts to reduce inequalities.

02.11.01 Mon projet contribue à l'objectif 'Villes et Communautés Durables'

6

02.11.02 Justification de la contribution de mon projet

"Coco the InvestiBunny" indirectly supports the UN's Sustainable Cities and Communities goal by fostering financial literacy, which contributes to the economic resilience of communities. By educating children on financial management, the platform helps develop financially capable individuals who can enhance community stability and contribute to sustainable economic practices. This supports the broader goal of creating sustainable and resilient urban areas.

02.12.01 Mon projet contribue à l'objectif 'Consommation et Production Responsable'

2

02.12.02 Justification de la contribution de mon projet

02.13.01 Mon projet contribue à l'objectif 'Luttle contre les Changements Climatiques'

2

02.13.02 Justification de la contribution de mon projet

02.14.01 Mon projet contribue à l'objectif 'Vie Sous-Marine'

2

02.14.02 Justification de la contribution de mon projet

02.15.01 Mon projetp contribue à l'objectif 'Vie Terrestre'

2

02.15.02 Justification de la contribution de mon projet

02.16.01 Mon projet contribue à l'objectif 'Paix, Justice et Institutions Efficaces'

2

02.16.02 Justification de la contribution de mon projet

02.17.01 Mon projet contribue à l'objectif 'Parteneriats pour la Réalisation des Objectifs'

7 - Tout à fait d'accord

02.17.02 Justification de la contribution de mon projet

"Coco the InvestiBunny" supports the UN's Partnerships for the Goals by fostering collaborations across sectors, involving financial institutions, educational content creators, and technology developers. It also engages communities and parents, strengthening ties and promoting collective educational goals. The platform's scalable nature further enables partnerships with schools, nonprofits, and governments to enhance global financial literacy.

05.01 Il existe un grand nombre de clients qui utilisent déjà un produit/service très similaire à celui que nous envisageons de créer.

4

05.02 Le produit/service que nous voulons créer représente un type de produit/service entièrement nouveau

7 - Tout à fait d'accord

05.03 Le produit/service que nous voulons créer pourrait être décrit comme une nouvelle technologie

7 - Tout à fait d'accord

05.04 Le produit/service que nous voulons créer est une amélioration d'un produit ou d'un service existant

4

05.05 Le produit/service que nous voulons créer pourrait être décrit comme une extension d'une gamme de produits ou de services

7 - Tout à fait d'accord

05.06 Le produit/service que nous voulons créer répond à une demande ou à un besoin qui n'a pas été satisfait par d'autres produits/services.

7 - Tout à fait d'accord

05.07 Le produit/service que nous voulons créer est une nouvelle version d'un ancien produit/service

4

05.08 Justification de mon projet

New Technology Justification: "Coco the InvestiBunny" is a new technology as it combines gamification with financial education on a web-based platform, offering a novel approach to teaching financial literacy to children through interactive elements not fully explored by traditional methods. Responding to Unmet Needs Justification: There is a lack of engaging, comprehensive financial literacy programs for children. "Coco the InvestiBunny" fills this gap by providing a unique, interactive platform that educates and motivates young users through a gamified environment, addressing a need not satisfied by existing offerings. Extension of Existing Products Justification: "Coco the InvestiBunny" extends existing financial education tools by integrating real-world financial actions and technology-enhanced interactive learning. It adds depth to the educational experience, building on and expanding traditional financial literacy resources.

05.09 Qui sont vos principaux potentiels concurrents et qu'est-ce qui vous différencie d'eux ?

Potential Competitors: Financial Education Apps: Apps like "Bankaroo" and "iAllowance" that teach basic money management. Educational Gaming Platforms: Broader educational games like "Adventure Academy" and "Prodigy" that include financial literacy elements. Distinctive Features of "Coco the InvestiBunny": Focused Financial Literacy: Dedicated solely to teaching a wide range of financial topics, more comprehensive than most competitors. Real Financial Actions: Integrates actual saving and investing, showing real-world financial impacts, a unique feature among children’s financial apps. Deep Gamification: Uses a virtual pet that grows based on financial learning, making the process engaging and interactive. Parental Involvement: Allows parents to participate in setting up real financial contributions, enhancing both education and real-life financial preparation. Customization and Progress Rewards: Offers personalization of the pet and rewards progress, enhancing long-term engagement.

10.06 Menez-vous des actions au sein de votre communauté pour promouvoir le rôle des femmes entrepreneurs ?

All my service providers are female. I am intentional about this