South Africa - Startup under 3 years old

Describe your project or startup in a few words

Bee & Dee Kiddies Signature specialize with kids deodorants and kids fragrances from the age of 4(depending on individual developments).

01.01 Describe your startup in more detail

We specialise with kids deodorants and kids fragrances from the age of 4 depending on individual development. This to help a young girl and young boy to build up their confidence (not to be bullied due to their body odour), to understand personal care and be able to express there unique style. To provider kids with age appropriate grooming products. The target market is all kids from 4 years, school kids, kids who play sports. The main aim is to become aglobal leader in kids personal care and serve millions of customers and communities worldwide.

01.02 What is the main problem you are trying to solve?

-Offers a range of especially formulated deodorants and fragrances for children, this helps them with confidence and understand personal care (Promote hygiene education and self confidence) -Helps parents to save time and not knowing how to help their kids. -Provide affordable personal care products for kids -Kids not to be bullied

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

-To teach kids about the importance of personal care -Being confidence regardless of where they from (family background) -Encourage self-expression and individual style.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

The primary target market for this products is for kids from 4years + -This is for all kids that play sports,school kids who value to express their style and confidence, Which parents they willing to pay for quality products for their kids.

01.05 When was your company established?

2023-04-01

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

2

01.08 Among the other owners, how many are female?

1

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

14 years of a senior general manager, decision making, strategic and good financial management,strong communication and Industry knowledge.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.instagram.com/beendee_signature?igsh=MWVocHVsOWQydnI0MA==

01.11 Which industry best describes your project?

d) Primary commodities (food, drink, household and personal products)

02.01.01 My startup contributes to the No poverty goal

5

02.01.02 No poverty - Justification for my startup

No poverty to any child or families, everyone to have equal rights to all economic resources.

02.02.01 My startup contributes to the Zero hunger goal

6

02.02.02 Zero hunger - Justification for my startup

Keep resilient agricultural practices. It's time to end food insecurity. Take action by donating daily to disadvantage families. Share the little we have.

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

Improve easy access our health services, protect our children mental health and continue meditation.

02.04.01 My startup contributes to the Quality education goal

7 - Strongly Agree

02.04.02 Quality education - Justification for my startup

Every child has the right to education (which it plays a huge role in their life) this helps them to grow and understand better as the grow.

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

End all forms of discrimination against all women, girls and boys everywhere. Eliminate all forms of violence against all women and girls in the public and private spheres, including trafficking and sexual and other types of exploitation

02.06.01 My startup contributes to the Clean water and sanitation goal

7 - Strongly Agree

02.06.02 Clean water and sanitation - Justification for my startup

Access to safe water, sanitation and hygiene is the most basic human need for health and well-being.

02.07.01 My startup contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification for my startup

By not making clean energy as affordable as it can be, it creates a barrier for low-income families to utilize renewable energy. Families are now burdened with the choice between being energy efficient and being able to pay their energy bills each month. ....Everyone need to be prioritized and accommodated especially during economy peaks.

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all......

02.09.01 My startup contributes to the Industry innovation and infrastructure

6

02.09.02 Industry innovation and infrastructure - Justification for my startup

To shape the future through consultation, education & climate protection projects.....To build up our upcoming youth.

02.10.01 My startup contributes to the Reduced inequalities goal

5

02.10.02 Reduced inequalities - Justification for my startup

Adopt policies, especially fiscal, wage and social protection policies, and progressively achieve greater equality

02.11.01 My startup contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification for my startup

Everyone to own a house not renting( affordable houses in safe environment. lower costs and reduced environmental impacts.

02.12.01 My startup contributes to the Responsible consumption and production goal

6

02.12.02 Responsible consumption and production - Justification for my startup

Minimizing waste, conserving resources, and embracing more efficient production processes. By adopting practices such as recycling, reusing, and reducing our consumption, we can significantly contribute to a more sustainable future.

02.13.01 My startup contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification for my startup

The warmer climate increases public health challenges like heat-aggravated illnesses, vector borne diseases, and decreased access to safe water and food.

02.14.01 My startup contributes to the Life below water goal

7 - Strongly Agree

02.14.02 Life below water - Justification for my startup

Much of the waste that we produce on land ends up in the oceans. Stop using plastic bags: Usage and wrong disposal of plastic is a major cause of marine pollution. Run a campaign on the effects of plastic use on the seas and oceans. Organize a cleanup project for rivers and oceans.

02.15.01 My startup contributes to the Life on land goal

6

02.15.02 Life on land - Justification for my startup

We Protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests, combat desertification, and halt.

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

6

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

Significantly reduce all forms of violence and related death rates everywhere. End abuse, exploitation, trafficking and all forms of violence against and torture of children.

02.17.01 My startup contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification for my startup

Stronger partnerships will contribute to environmental protection and sustainable development by mobilizing resources, sharing knowledge, promoting the creation of unity.

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

5

06.02 The product/service represents an entirely new type of product/service.

5

06.03 The product/service could be described as a new technology.

4

06.04 The product/service is an improvement on an existing product or service.

6

06.05 The product/service could be described as an extension of a range of products or services.

6

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

5

06.07 The product/service is a new version of an old product/service.

6

06.08 Justification for my startup

Most parent don't have the solution for this, as they alt to use adult product, it's only limited products that accommodate the kids...The is unique because it's a special made for spific age.

06.09 Competitive Analysis

Kool crew is our competitor, which has build a strong reputation in the market, they have strong Marketing campaigns and networks(they currently in most pharmacies and online Makro place.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

yes, normally motivates my peers and people who didn't start to start doing something....e.g specially is one is talented (They can use their talent to do business)