South Africa - Startup under 3 years old

Describe your project or startup in a few words

The purpose of my project is to assist all size businesses to reach their target audience, I am a graphic designer and a voice over artist that is the base of my project and the goal is to open a one stop shop for graphics designs to print out, car wrap.

01.01 Describe your startup in more detail

My project is Digital Marketing and as digital marketing becoming more advance I planning to grow with the new technology using Morden technology and mostly stay innovative. As I started before I wanted a stop shop for all my work including web and app development. I want to add augmented reality billboards, the heavy duty LCD like those mostly used in sport grounds to put adverts on. To power these projects I need to use renuable energy to save power from the national grid. The power of advertising will never be outdated that's why I started this project and decided to go for digital media and marketing.My target audience are startups and big companies, currently I have only laptop that I use for designs and I did a Design thinking with Innovate Durban. For large format print I out source from other companies that's I want my own machines to fully operate by myself. I have customers already for Car sticker, magnetic stickers. Calenders, Websites and flyers, brouchers..

01.02 What is the main problem you are trying to solve?

I am solving marketing gap that I discovered that many businesses take it lite that advertising is not for new comers in the business but it is essential for the business to be advertised now and then and another big thing is Branding, Branding is the most important thing to the business that keep your customers knowing your identity as a business. If the branding is poor or old it doesn't give that impression to new customers even those who already know tend to opt for other places. So I deal with those kind of problems.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

1.My project gives our customers a great advantage against their own customers, 2. Making sure that they get the best service or product as needed and served in time, simple because this kind of business is challenging when it comes to deliver in time essentially if you don't have machines like I. 3. I have a lot of information in the industry so I don't give my customers what I don't understand, I even convince them for paying for the best quality material, it would not make sense if you always have return jobs in the case of you should have made things better from the word go.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

The starting business, individuals, big fully operational business.

01.05 When was your company established?

2022-02-02

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

1

01.08 Among the other owners, how many are female?

1

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

She deals with finance, payments. She is good with public relation and marketing. She worked for Munnipality dept collection department.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

01.11 Which industry best describes your project?

i) Communication services (telecommunications, media, interactive services)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

If startup can hire one person and person feed a family of 5 that means as my project grows and able to employ 10 people a possible of plus minus 50 people are benefiting from the project and on the value chain, the other business that I support by buying material, service of machines

02.02.01 My startup contributes to the Zero hunger goal

3

02.02.02 Zero hunger - Justification for my startup

As stated above my aim is to serve the community and as I'll be serving them I'll be part of community support programs to donate food parcels and and sanitary towels.

02.03.01 My startup contributes to the Good health and well-being goal

3

02.03.02 Good health and well-being - Justification for my startup

02.04.01 My startup contributes to the Quality education goal

4

02.04.02 Quality education - Justification for my startup

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

The aim is to make sure that no one is discriminated to separated because of gender, The work for the project can be performed by any gender.

02.06.01 My startup contributes to the Clean water and sanitation goal

3

02.06.02 Clean water and sanitation - Justification for my startup

02.07.01 My startup contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification for my startup

I mentioned renewable energy earlier, my project is currently running in solar panels but also using the grid sometimes in the event of bad weather.

02.08.01 My startup contributes to the Decent work and economic growth

6

02.08.02 Decent work and economic growth - Justification for my startup

Yes and it is going to grow even more, when customers come from other towns for our services they spend also on the food shops, taxi fare.

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

It very innovative and can be justified simple because I started in baby steps so now I understand the business more than anything else.

02.10.01 My startup contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification for my startup

No one is bigger or better than anyone regardless of position, skin tone or anything else we are equally.

02.11.01 My startup contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification for my startup

As I mentioned earlier about sustainable energy and as we are looking forward to a smart city in the near future, my project fits exactly there due its potential and features.

02.12.01 My startup contributes to the Responsible consumption and production goal

4

02.12.02 Responsible consumption and production - Justification for my startup

02.13.01 My startup contributes to the Climate action goal

4

02.13.02 Climate action - Justification for my startup

02.14.01 My startup contributes to the Life below water goal

2

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification for my startup

The life on land is safe under my project, no toxic chemicals and other hazardous substances that we are using that can cause fatal damage to any living creatures on the land.

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

4

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

02.17.01 My startup contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification for my startup

I really want global partners for so it will be easy to expand the project abroad, the dream of the project is too big.

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

06.02 The product/service represents an entirely new type of product/service.

7 - Strongly Agree

06.03 The product/service could be described as a new technology.

7 - Strongly Agree

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

7 - Strongly Agree

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

1 - Strongly Disagree

06.07 The product/service is a new version of an old product/service.

4

06.08 Justification for my startup

06.09 Competitive Analysis

I have 2 potential competitors but they are not doing it the same way am doing it, I have great strutegies

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes and I believe in female entrepreneurs as I know few in my town.