South Africa - Startup under 3 years old

Describe your project or startup in a few words

Arable develops cutting-edge market specific vertical farming technology, including turnkey containerized farms and modular units. Our pesticide-free system use 90% less water and land, producing sustainable, fresh greens while reducing carbon emissions.

01.01 Describe your startup in more detail

Arable design and develos vertical farming technology, offering turnkey containerized vertical farms and farm management software systems. Our technology reduces water and land use by 90% compared to traditional farming and eliminates pesticide use. We also offer smaller, modular vertical farming units, making this technology more accessible in South Africa and enabling the production of sustainable, healthy produce with reduced carbon emissions. Driven to design market-specific technology for Africa, we emphasize sustainable development and focus heavily on resource reduction. Arable's business model includes developing and selling vertical farming technology for initial revenue, while software and rental programs for smaller commercial units provide recurring revenue. Additionally, we leverage our technology to grow and sell fresh produce directly to the market through weekly orders to the culinary and hospitality industries and bulk orders to major distributors and retailers.

01.02 What is the main problem you are trying to solve?

The main problem Arable addresses is food insecurity and the environmental impact of traditional farming. Africa faces a growing demand for fresh produce amid limited resources, rapid urbanization, and climate change. In Africa, water scarcity is a significant issue, and traditional farming practices often result in soil degradation, water scarcity, and excessive pesticide use, leading to environmental degradation and declining crop yields.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

Arable's vertical farming technology provides significant advantages, using up to 90% less water and land while eliminating pesticides to grow healthier, sustainable produce. Our modular and turnkey containerized farms ensure consistent, year-round supply, tailored to Africa's specific needs. By growing produce closer to markets, we reduce food miles, costs, and carbon footprint, providing consumers with fresher, healthier, and hyper-local greens. Additionally, our partnerships with schools and local organizations promote sustainable farming education, empowering communities and creating job opportunities. This comprehensive approach addresses food insecurity, climate resilience, and environmental impact.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Arable's products and services cater to two main beneficiary groups: produce and technology customers. On the produce side, we supply high-end restaurants, delis, caterers, and hotels requiring consistent, high-quality greens year-round, as well as retailers and distributors looking to offer sustainable, pesticide-free produce to health-conscious consumers. On the technology side, our turnkey containerized farms and modular units empower aspiring and existing urban farmers, while our compact hydroponics unit, the Edugrower, serves schools and educational institutions by promoting sustainable agriculture education. Additionally, corporate offices benefit from the commercial grower, enhancing employee wellness through fresh herbs and greens grown on-site.

01.05 When was your company established?

2022-06-06

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

4

01.08 Among the other owners, how many are female?

1

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

Arable has a fairly technical founding team where the ages of founders range from 25 to 28. The main skills between the other founders are a industrial, civil and mechatronics engineer. We also have a founder with business development skills who have worked for Tesla, Amazon and Siemans. there is also a member with skills in plant biology and ecology. Albeit that the team might be young in experience, this team has started 2 bsuinesses together and has a great support and advisory backing. The team has upskilled to be able to perform 90% of what is required in house. From full stack development, infrastructure development, financial operation and strategic operation. The team has also all upskilled in sales and parts of marketing and productisation. CEO has won entrepreneurial awards and have recieved certifications in business strategy from industry leaders.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://arable.co.za/

01.11 Which industry best describes your project?

l) Farming

02.01.01 My startup contributes to the No poverty goal

5

02.01.02 No poverty - Justification for my startup

Arable contributes by creating jobs in vertical farming, enhancing food security, and offering training programs. Through employment opportunities and educational initiatives like the partnership with Beaumont Primary School and the Smallholder Agritech Farm Academy, Arable enhances employability and supports economic stability. Additionally, by producing affordable, sustainable produce, Arable ensures more stable food supplies, helping to reduce food prices and improve access for underprivileged communities.

02.02.01 My startup contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification for my startup

Arable contributes to the UN SDG of Zero Hunger by using innovative vertical farming technologies to produce sustainable, nutritious food year-round. Our systems, which use up to 90% less water and land compared to traditional farming, enable growth in urban and resource-limited environments, enhancing the availability of affordable, healthy food. Being closer to market ensures easier access to fresher, longer-lasting produce, reducing food spoilage and waste. Additionally, Arable’s educational initiatives with schools and farmers increase local knowledge about sustainable agriculture, promoting community food security and resilience against hunger.

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

Arable contributes to the UN SDG of Good Health and Well-being by ensuring access to fresh, nutritious, and pesticide-free produce through our vertical farming technology. By reducing the use of chemicals and growing produce closer to consumers, we ensure higher nutrient retention and longer-lasting freshness, which are essential for a healthy diet. Moreover, our innovative farming practices minimize environmental contamination, promoting cleaner air and water which are crucial for public health. Through educational programs, we also enhance community knowledge on nutrition and sustainable practices, empowering individuals to make healthier food choices. This comprehensive approach supports overall well-being and healthy living in the communities we serve.

02.04.01 My startup contributes to the Quality education goal

6

02.04.02 Quality education - Justification for my startup

Arable contributes by integrating agricultural technology and sustainable farming practices into educational programs. Our partnership with Beaumont Primary School, the oldest eco-school in South Africa, serves as a prime example where we use our flagship farm as a live classroom. Here, students gain hands-on experience and learn about urban farming, sustainability, and the science behind growing food using innovative vertical farming technologies. Additionally, through the Smallholder Agritech Farm Academy, we extend educational opportunities to farmers, enhancing their skills with modern, efficient agricultural techniques. These initiatives not only educate but also inspire the next generation of farmers and environmentally conscious citizens, thus promoting lifelong learning and development.

02.05.01 My startup contributes to the Gender equality goal

5

02.05.02 Gender equality - Justification for my startup

Arable contributes by actively promoting inclusivity and supporting women's participation in agriculture. We focus on empowering women by providing them with equal opportunities for employment and advancement within the company, particularly in leadership roles in the agriculture sector. Additionally, Arable is applying for a grant to fund a program specifically designed to upskill female farmers. This initiative will equip women with crucial agritech and business operation skills using Arable's turnkey vertical farms, enhancing their capacity to succeed in a traditionally male-dominated field. These efforts not only support gender equality but also improve the productivity and sustainability of farming communities.

02.06.01 My startup contributes to the Clean water and sanitation goal

2

02.06.02 Clean water and sanitation - Justification for my startup

02.07.01 My startup contributes to the Affordable and clean energy goal

2

02.07.02 Affordable and clean energy - Justification for my startup

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

Arable contributes by creating quality jobs and promoting inclusive economic growth within the agricultural sector. Through our innovative vertical farming technology, we generate employment opportunities in urban and rural areas alike, offering roles that range from technology management to farm operation. These jobs provide stable and fair income, promoting decent work conditions. Moreover, Arable's commitment to advancing agricultural technology and sustainable practices helps stimulate economic growth by introducing efficient and scalable farming solutions. By increasing productivity and reducing resource use, Arable not only makes farming more sustainable but also more profitable for stakeholders at various levels, from local farmers to larger food distributors. Additionally, our educational and training initiatives ensure that the workforce is skilled and well-prepared to meet the demands of modern agriculture, further contributing to economic growth and sustainability.

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

Arable contributes by pioneering vertical farming technologies that enhance sustainable industrialization and agricultural infrastructure. Arable specifically designs and develops technology that is more market specific to Africa where this technology has not been widely implemented yet. Our turnkey containerized vertical farms and modular units optimize land and water use, embodying resilient infrastructure that supports sustainable food production. These innovations not only improve the scalability and accessibility of vertical farming but also minimize the environmental impact of agriculture, fostering sustainable industrialization. Additionally, Arable's advanced farm management software systems streamline operations and resource use, driving industry innovation and improving productivity.

02.10.01 My startup contributes to the Reduced inequalities goal

4

02.10.02 Reduced inequalities - Justification for my startup

02.11.01 My startup contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification for my startup

Arable contributes by integrating vertical farming technology into urban areas, optimizing unused indoor spaces for sustainable food production. Our vertical farms enhance local food security by allowing fresh produce to be grown near where it is consumed, cutting down transportation needs and associated carbon emissions. This approach supports cities in becoming more self-sufficient and sustainable. Additionally, Arable's educational initiatives engage schools and communities, promoting sustainable living practices and fostering a deeper connection to local food systems, contributing to safer, more inclusive urban communities.

02.12.01 My startup contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification for my startup

Arable contributes by adhering to circular economy principles in our vertical farming operations. Our technology significantly reduces water and land use and eliminates pesticides, promoting efficient resource management. In our controlled environments, we manage and recycle water and nutrients effectively, minimizing waste and environmental impact. We also focus on the lifecycle of our products, ensuring components are reusable, recyclable, or compostable. Additionally, we educate local communities on sustainable consumption, emphasizing the benefits of supporting locally grown produce. This approach reduces transport emissions and bolsters local economies, fostering a circular economy that enhances sustainability in food production and consumption.

02.13.01 My startup contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification for my startup

Arable contributes by utilizing sustainable agricultural practices that minimize the impact on climate change. Our vertical farming technology significantly reduces the use of water and land by up to 90%, compared to traditional farming, thus lowering emissions related to land clearing and resource extraction. We power our farms with renewable energy sources, like solar power, which decreases our reliance on fossil fuels and reduces greenhouse gas emissions. By situating our farms close to consumer markets, we also cut down on the emissions from long-distance transport. Additionally, our pesticide-free approach prevents environmental pollution. Through these actions and educational initiatives to promote sustainable consumption, Arable actively supports global efforts to combat climate change, showcasing the potential of innovative agricultural technologies to improve sustainability and reduce environmental impact.

02.14.01 My startup contributes to the Life below water goal

1 - Strongly Disagree

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

6

02.15.02 Life on land - Justification for my startup

Arable contributesby using vertical farming technology that drastically reduces land use for agriculture, helping to prevent deforestation and land degradation. By utilizing up to 90% less land and avoiding pesticides, our approach preserves natural habitats and biodiversity, maintaining soil health and protecting local wildlife. Arable's technology also provides a sustainable alternative for food production in arid regions, combating desertification and restoring ecological balance. These practices promote sustainable land use, conserve forests, and support biodiversity, aligning with efforts to protect and sustain terrestrial ecosystems globally.

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

4

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

02.17.01 My startup contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification for my startup

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

2

06.02 The product/service represents an entirely new type of product/service.

6

06.03 The product/service could be described as a new technology.

4

06.04 The product/service is an improvement on an existing product or service.

6

06.05 The product/service could be described as an extension of a range of products or services.

4

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

6

06.08 Justification for my startup

Arable’s vertical farming solutions are highly innovative yet build on existing technologies. Rated highly for being a near-new type of product, Arable adapts vertical farming to African climates and sustainability challenges, improving on traditional methods by using up to 90% less water and integrating solar energy. While not entirely new technology, it enhances existing systems with greater efficiency and crop diversity, addressing unmet demands for local, sustainable produce. As both an improvement and new version of older farming practices, Arable’s unique approach fills a crucial gap in food production, particularly in resource-limited areas.

06.09 Competitive Analysis

Arable distinguishes itself from main competitors in the vertical farming industry, such as AeroFarms, Plenty, and Bowery Farming, by excelling in several key areas. Specifically tailored for the African context, Arable’s technology adeptly addresses local challenges such as water scarcity and climate variability, making it exceptionally effective. Beyond just producing fresh produce, Arable is committed to community empowerment through educational programs with schools and organizations, promoting sustainable development. Our systems are designed for high resource efficiency, using up to 90% less water and land and leveraging solar energy to minimize carbon footprints. Unlike competitors focused mainly on leafy greens, Arable supports a diverse crop range enhancing market appeal. Moreover, Arable’s integrated business model, which involves operating its own farms and directly selling produce, ensures stable and responsive revenue streams.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes, I have made it a mission to get a late female founder into the founding team which has now come to fruition. We also have applied for a grant where we will launch a female upskilling academy in the agritech space.