South Africa - Startup under 3 years old

Describe your project or startup in a few words

We take our clients on a journey to reach their body goals affordably. We have found that low to middle income individuals are always excluded from amazing products and services due to pricing in the beauty industry and we are closing the gap.

01.01 Describe your startup in more detail

We do non-invasive body contouring treatments and we focus on lower to middle income individuals as the treatments are quite expensive. Our industry is in beauty and we hire aesthetic therapists or stomatologists. For our business to succeed, we need to use the latest equipment and machinery as profitability depends on how quickly our clients get results. Unfortunately the machines are expensive and this is a challenge we currently have.

01.02 What is the main problem you are trying to solve?

low to middle income individuals not being able to access affordable beauty treatments

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

assist clients to reduce body fat and lower BMI Increase clients confidence clients start a healthier lifestyle while doing our treatments

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

people who work out and struggling to loose fat in some areas clients wishing to loose weight and want to add our treatments to their overall weight loss journey clients who want to do minor body enhancements

01.05 When was your company established?

2022-10-10

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

0

01.08 Among the other owners, how many are female?

0

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

I am the only owner

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.instagram.com/20th_body/?igsh=cmpiZGk2b25jOTN0&utm_source=qr

01.11 Which industry best describes your project?

Other: Health and beauty

02.01.01 My startup contributes to the No poverty goal

6

02.01.02 No poverty - Justification for my startup

our employees can take the skill and start their own business and also create more jobs

02.02.01 My startup contributes to the Zero hunger goal

1 - Strongly Disagree

02.02.02 Zero hunger - Justification for my startup

clients wishing to loose weight and want to add our treatments to their overall weight loss journey

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

clients wishing to loose weight and want to add our treatments to their overall weight loss journey

02.04.01 My startup contributes to the Quality education goal

1 - Strongly Disagree

02.04.02 Quality education - Justification for my startup

n/a

02.05.01 My startup contributes to the Gender equality goal

1 - Strongly Disagree

02.05.02 Gender equality - Justification for my startup

n/a

02.06.01 My startup contributes to the Clean water and sanitation goal

1 - Strongly Disagree

02.06.02 Clean water and sanitation - Justification for my startup

n/a

02.07.01 My startup contributes to the Affordable and clean energy goal

1 - Strongly Disagree

02.07.02 Affordable and clean energy - Justification for my startup

n/a

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

our therapists are paid well and are able to contribute to the countries economy

02.09.01 My startup contributes to the Industry innovation and infrastructure

1 - Strongly Disagree

02.09.02 Industry innovation and infrastructure - Justification for my startup

n/a

02.10.01 My startup contributes to the Reduced inequalities goal

1 - Strongly Disagree

02.10.02 Reduced inequalities - Justification for my startup

n/a

02.11.01 My startup contributes to the Sustainable cities and communities goal

1 - Strongly Disagree

02.11.02 Sustainable cities and communities - Justification for my startup

n/a

02.12.01 My startup contributes to the Responsible consumption and production goal

1 - Strongly Disagree

02.12.02 Responsible consumption and production - Justification for my startup

n/a

02.13.01 My startup contributes to the Climate action goal

1 - Strongly Disagree

02.13.02 Climate action - Justification for my startup

n/a

02.14.01 My startup contributes to the Life below water goal

2

02.14.02 Life below water - Justification for my startup

n/a

02.15.01 My startup contributes to the Life on land goal

1 - Strongly Disagree

02.15.02 Life on land - Justification for my startup

n/a

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

1 - Strongly Disagree

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

n/a

02.17.01 My startup contributes to the Partnerships for the goal

1 - Strongly Disagree

02.17.02 Partnerships for the goal - Justification for my startup

n/a

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

1 - Strongly Disagree

06.02 The product/service represents an entirely new type of product/service.

7 - Strongly Agree

06.03 The product/service could be described as a new technology.

7 - Strongly Agree

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

1 - Strongly Disagree

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

7 - Strongly Agree

06.08 Justification for my startup

Not all clients can afford surgical body enhancement treatments and our services comprise the new technology that allows for these treatments non-surgically. Alot of people do not know about the treatments yet and how they are performed but we work hard to try to get the information out there.

06.09 Competitive Analysis

Laser lipo global - they are unreasonably expensive, they do not give a client a personal experience and do not keep up with their clients progress

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

yes. I am currently in pursuit to start a Seta course to become an accessor and a facilitator in order to teach and train the skills my business offers so that other woman cam start their own business or even franchise mine