South Africa - Startup under 3 years old

Describe your project or startup in a few words

We are creating a agriculture ecosystem as a digital platform to help farmers, farm stakeholders and consumers to have access to farm markets with ease, efficiency and collaborations, contributing to SDGs strategy for efficient transparent markets

01.01 Describe your startup in more detail

We are creating an digital application for small scale farmers to have easy access and networking to agriculture ecosystem and consumer markets. We aim at creating effective and fast delivery farm markets.

01.02 What is the main problem you are trying to solve?

The main problem we are solving is helping small scale farmers to have access to markets and sell their products to customers faster by delivering straight to customers . Small scale farmers contribute most of food production at a national level, however are not encouraged to expand in farming business due to no seen profits and sell at a throw away price. We are taking a holistic approach of a agricultural ecosystem where everyone is interlinked for the purpose of creating equal opportunities in the markets

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

Easy access to customers Business to business collaborations Transparent markets

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Farmers, Farm Stakeholders, Consumers and Retails.

01.05 When was your company established?

2021-09-01

01.06 Are you already selling your product/service?

No

01.07 How many other owners are there within your startup?

1

01.08 Among the other owners, how many are female?

1

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

User Research, Product Design and MBA

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.figma.com/proto/XGtiqOyFw06L7ljsR2xn2M/Mocks?node-id=2-581&starting-point-node-id=2%3A855

01.11 Which industry best describes your project?

h) IT (digital services, equipment and software)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

The digital platform aims at encouraging low food prices and high food production

02.02.01 My startup contributes to the Zero hunger goal

6

02.02.02 Zero hunger - Justification for my startup

The digital platform aims at reducing food insecurity by encouraging low food prices a

02.03.01 My startup contributes to the Good health and well-being goal

5

02.03.02 Good health and well-being - Justification for my startup

Reduced poor health and poverty through collaborated efforts of NGOs and farmers

02.04.01 My startup contributes to the Quality education goal

2

02.04.02 Quality education - Justification for my startup

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

The start-up is wholly women owned and encourages equal access to markets to all genders

02.06.01 My startup contributes to the Clean water and sanitation goal

3

02.06.02 Clean water and sanitation - Justification for my startup

02.07.01 My startup contributes to the Affordable and clean energy goal

5

02.07.02 Affordable and clean energy - Justification for my startup

Networking between businesses can reduce the use of energy resources production costs

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

The digital platform goal is help small scale farmers to expand in businesses through the reduced throw away prices and informed markets transparency

02.09.01 My startup contributes to the Industry innovation and infrastructure

4

02.09.02 Industry innovation and infrastructure - Justification for my startup

02.10.01 My startup contributes to the Reduced inequalities goal

6

02.10.02 Reduced inequalities - Justification for my startup

High unemployment is a huge contributor to inequalities, through transparent markets gaps in unequal opportunities can be realised

02.11.01 My startup contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification for my startup

We aim at encouraged urban space and rooftops farming allowing customers to buy for door deliveries .

02.12.01 My startup contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification for my startup

We aim at responsible production by sharing AI Demographics and statistics avoiding waste of over production

02.13.01 My startup contributes to the Climate action goal

4

02.13.02 Climate action - Justification for my startup

02.14.01 My startup contributes to the Life below water goal

2

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

4

02.15.02 Life on land - Justification for my startup

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

4

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

02.17.01 My startup contributes to the Partnerships for the goal

6

02.17.02 Partnerships for the goal - Justification for my startup

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

1 - Strongly Disagree

06.02 The product/service represents an entirely new type of product/service.

4

06.03 The product/service could be described as a new technology.

4

06.04 The product/service is an improvement on an existing product or service.

6

06.05 The product/service could be described as an extension of a range of products or services.

6

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

1 - Strongly Disagree

06.08 Justification for my startup

06.09 Competitive Analysis

Main competitor is Agrix10 and Khula inputs 1) Our platform would also have a section for prospective buyers who want farm fresh products but don’t have access to farmers. Our platform would bridge that gap and connect buyers to various farmers around them. 2) Our platform would also have a section for prospective buyers who want farm fresh products but don’t have access to farmers. Our platform would bridge that gap and connect buyers to various farmers around them.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?