Nigeria - Startup under 3 years old

Décrivez votre projet en quelques mots

G-Wealth Apparels is a company that designs and manufactures customized Ankara suits for corporate bodies and social activities. Africa is a continent that has a rich culture and heritage, in recent years Africans have been seeking to normalize the use

01.01 Décrivez votre startup en détail

G-Wealth Apparels, founded by fashion designer and content creator Gospel Ezindunaku, specializes in customized Ankara suits for corporate and social activities. Recognizing a gap in the market for fashionable corporate clothing that incorporates African prints, G-Wealth Apparels aims to normalize the use of traditional African prints in professional settings. Initially focusing on wedding attire and social occasions, the company is now expanding its product portfolio to cater to both sexes and a variety of events, including business engagements. The brand is committed to promoting African heritage and encouraging appreciation for Made in Africa products. By collaborating with professional photographers, G-Wealth Apparels seeks to enhance its marketing strategy both online and offline, aiming to showcase the elegance and cultural significance of Ankara-styled apparel. The brand’s clothing aims to convey individuality, passion, and self-consciousness, embodying the spirit of modern Afri

01.02 Quel est le problème principal que vous essayez de résoudre ?

Recognizing a gap in the market for fashionable corporate clothing that incorporates African prints, G-Wealth Apparels aims to normalize the use of traditional African prints in professional settings.

01.03 Dites-nous quels sont les principaux avantages et/ou bénéfices de l'utilisation du produit/service fourni par votre startup (au moins 3).

The benefits and advantages of using our products are It help to promote African heritage in the fashion world. It makes Africans to start recognizing the beauty in African fashion, appreciate and be proud of being an Africa. It builds confidence and morer in you It makes you feel special and unique It makes you standout amongst the norms.

01.04 Veuillez décrire précisément à qui s'adresse le produit/service de votre startup. Quels sont les bénéficiaires visés ?

G-Wealth Apparels aspires to become a well-known brand that enables corporate executives, professional institutes and everyday people to proudly wear African traditional prints, making a bold statement in the fashion world

01.05 Quand votre entreprise a-t-elle été créée ?

08/10/2022

01.06 Vendez-vous déjà votre produit/service ?

Oui

01.07 Combien y a-t-il de propriétaires de votre entreprise en plus de vous ?

1

01.08 Parmi les autres propriétaires, combien sont des femmes ?

0

01.09 Veuillez décrire le profil des autres propriétaires de votre startup (compétences, expérience, etc.).

There's no female co-owner it's a sole proprietorship.

01.10 Si vous avez un site web, une page sur les médias sociaux (Facebook, Instagram, Linkedin...) ou une application, veuillez fournir le(s) lien(s) ici :

https://www.facebook.com/GwealthApparels?mibextid=ZbWKwL

01.11 Quel est le secteur d'activité qui décrit le mieux votre entreprise ?

Produits de base secondaires (voitures et pièces détachées, biens de consommation durables et habillement, commerce de détail)

02.01.01 Ma startup contribue à l'objectif 'Pas de pauvreté'

7 - tout à fait d'accord

02.01.02 Justification de la contribution de ma startup

I strongly agreed because I believe that my fashion brand will reduce unemployment in African by 50% because our products will be MADE IN AFRICA. So in that case will reduce poverty and improve economic growth in Africa.

02.02.01 Ma startup contribue à l'objectif 'Faim Zéro'

4

02.02.02 Justification de la contribution de ma startup

I agreed because my fashion brand is not necessarily catering food but we ensure excellent staff warfare will reduce hunger in terns of taking good care of the staffs and industry worker making sure they eat nourishing and healthy meals to keep them strong and healthy which will make them work efficiently and effectively . So in that case will reduce hunger and improve economic growth in Africa.

02.03.01 Ma startup contribue à l'objectif 'Bonne Santé et Bien Être'

6

02.03.02 Justification de la contribution de ma startup

I agreed because my fashion brand will ensure excellent staff warfare in terns of taking good care of the staffs and industry worker making sure that they are in good health and well being by providing adequate medical insurance keep them strong and healthy which will make them work efficiently and effectively . So in that case will improve economic growth in Africa.

02.04.01 Ma startup contribue à l'objectif 'Éducation de Qualité'

6

02.04.02 Justification de la contribution de ma startup

I agreed because my fashion brand G-Wealth Apparels will in the nearest future build an educational systems where by all aspiring African fashion designers will be educated in everything concerning Africa fashion to gain the requisite knowledge and skills to grow and sustain in African fashion business.

02.05.01 Ma startup contribue à l'objectif 'Égalité entre les Sexes'

7 - tout à fait d'accord

02.05.02 Justification de la contribution de ma startup

I strongly agreed because my fashion brand G-Wealth Apparels is a brand that supports gender equality. It will be an arena where any hardworking, passionate, goal driven and result orientated individual can thrive very well be it male or female.

02.06.01 Ma startup contribue à l'objectif 'Eau Propre et Assainissement'

4

02.06.02 Justification de la contribution de ma startup

02.07.01 Ma startup contribue à l'objectif 'Énergie Propre et Abordable'

4

02.07.02 Justification de la contribution de ma startup

02.08.01 Ma startup contribue à l'objectif 'Travail Décent et Croissance Économique'

7 - tout à fait d'accord

02.08.02 Justification de la contribution de ma startup

I strongly agreed because my fashion brand G-Wealth Apparels is committed to promoting African heritage and encouraging appreciation for Made in Africa products. By collaborating with professional photographers, G-Wealth Apparels seeks to enhance its marketing strategy both online and offline, aiming to showcase the elegance and cultural significance of Ankara-styled apparel. The brand’s clothing aims to convey individuality, passion, and self-consciousness, embodying the spirit of modern African identity.

02.09.01 Ma startup contribue à l'objectif 'Industrie, Innovation et Infrastructure'

6

02.09.02 Justification de la contribution de ma startup

As time goes on in the future we intend to go into industry innovation and infrastructure whereby increasing chances for mass employment of labour which will also help in sustainable development and economic growth of Africa.

02.10.01 Ma startup contribue à l'objectif 'Réduction des Inégalités'

4

02.10.02 Justification de la contribution de ma startup

02.11.01 Ma startup contribue à l'objectif 'Villes et Communautés Durables'

4

02.11.02 Justification de la contribution de ma startup

02.12.01 Ma startup contribue à l'objectif 'Consommation et Production Responsables'

4

02.12.02 Justification de la contribution de ma startup

02.13.01 Ma startup contribue à l'objectif 'Lutte contre les Changements Climatiques'

4

02.13.02 Justification de la contribution de ma startup

02.14.01 Ma startup contribue à l'objectif 'Vie Sous-Marine'

4

02.14.02 Justification de la contribution de ma startup

02.15.01 Ma startup contribue à l'objectif 'Vie Terrestre'

4

02.15.02 Justification de la contribution de ma startup

02.16.01 Ma startup contribue à l'objectif 'Paix, Justice et Institutions Efficaces'

4

02.16.02 Justification de la contribution de ma startup

02.17.01 Ma startup contribue à l'objectif 'Parteneriats pour la Réalisation des Objectifs'

7 - tout à fait d'accord

02.17.02 Justification de la contribution de ma startup

I strongly agreed because my fashion brand G-Wealth Apparels is committed to promoting African heritage and encouraging appreciation for Made in Africa products. By collaborating with professional photographers, G-Wealth Apparels seeks to enhance its marketing strategy both online and offline, aiming to showcase the elegance and cultural significance of Ankara-styled apparel. The brand’s clothing aims to convey individuality, passion, and self-consciousness, embodying the spirit of modern African identity.

06.01 Un grand nombre de clients utilisent déjà un produit/service très similaire au nôtre.

5

06.02 Notre produit/service représente un type de produit/service entièrement nouveau

5

06.03 Notre produit/service pourrait être décrit comme une nouvelle technologie

5

06.04 Notre produit/service est une amélioration d'un produit ou d'un service existant

7 - Tout à fait d'accord

06.05 Notre produit/service pourrait être décrit comme une extension d'une gamme de produits ou de services

7 - Tout à fait d'accord

06.06 Notre produit/service répond à une demande ou à un besoin qui n'a pas été satisfait par d'autres produits/services.

7 - Tout à fait d'accord

06.07 Notre produit/service est une nouvelle version d'un ancien produit/service

7 - Tout à fait d'accord

06.08 Justification

Most companies designing corporate wear are focused on the Western look, only a handful of companies offer a tailored and professional African style that is acceptable in the corporate world. G- Wealth Apparels launched the business by designing African styles for weddings and occasions as these clothing are rarely adorned, the market is underserved and comes with less risk and a greater chance for sustainable, successful market entry. G-Wealth Apparels is developing its brand with a clear goal in mind to make Africa start appreciating their own (Made in Africa). Promoting African Heritage in the fashion world.

06.09 Analyse compétitive

Louis Vuitton, Gucci, Zara and many other well known and recognized foreign fashion brands. What makes me standout from them is my unique concepts of designs. Africa is a continent that has a rich culture and heritage, in recent years Africans have been seeking to normalize the use of traditional prints in the corporate world Africa is uniquely beautiful and everything in it, so you can imagine gracing a gala night with a uniquely designed African suit adorned with African natural beautiful ornamentals or precious stones or gems and it drews the attention of everyone in the room towards the person wearing the suit. Meanwhile boosting the self confidence and morer of the person.

11.05 Menez-vous des actions au sein de votre communauté pour promouvoir le rôle des femmes entrepreneurs ?

As the President of Jamie Pajoel International, (JPI) Anambra State Chapter we partnered with The Enterprise Development Centre at Pan-Atlantic University, affiliated with Lagos Business School, the empowerment program is aimed at fostering entrepreneurial skills among women in Anambra State. This initiative seeks to train 20,000 women aged 18-35 who are either current or aspiring entrepreneurs. This comprehensive training program will focus on various aspects of business development and offers an invaluable mentorship opportunity for participants who successfully complete the course.