Nigeria - Startup under 3 years old

Décrivez votre projet en quelques mots

Naturella by Mia HeartReach: Elevating Young Women and Enriching Communities. We provide young women with opportunities for dignified livelihoods, support rural education, and nurture self-care in orphanages. Join us in creating a brighter future for all.

01.01 Décrivez votre startup en détail

NbM HeartReach is a dynamic startup dedicated to social change and empowerment. Our mission is to uplift young women by providing dignified livelihood opportunities while enriching rural communities. Through innovative programs, we equip young women with marketing skills and resources to succeed financially, emphasizing economic empowerment and holistic well-being. We are also deeply committed to promoting education in rural areas. By supplying learning materials and resources, we break down barriers to education, unlocking the potential of future generations. Moreover, we focus on self-care and confidence-building in orphanages through frequent selfcare supplies and educational sessions, empowering individuals to develop positive self-images and lead fulfilling lives. Naturella by Mia is more than a business; it's a movement for social good. Its users are making shopping purposeful due to our HeartReach. Together we can create a world where Individuals can thrive meaningfully.

01.02 Quel est le problème principal que vous essayez de résoudre ?

HeartReach tackles economic vulnerability, educational disparity, and low self-esteem among young women and underserved communities. Many young women lack opportunities for dignified livelihoods, leading to economic dependence and limited prospects, often pushing them towards negative paths. In rural areas, scarce educational resources perpetuate poverty and limit opportunities. Children in these communities struggle to break free from systemic barriers without adequate support. Orphanages face challenges in fostering self-care and confidence, with children often struggling with low self-esteem and a lack of positive role models. HeartReach addresses these issues by providing young women with skills and resources for dignified livelihoods. We promote education by supplying learning materials in rural areas and conduct self-care and confidence-building workshops in orphanages. By empowering individuals economically, academically, and personally, we aim to break the cycle of dependenc

01.03 Dites-nous quels sont les principaux avantages et/ou bénéfices de l'utilisation du produit/service fourni par votre startup (au moins 3).

1. Improved Hair Health: Naturella by Mia self-care products address scalp issues and maintain healthy hair strands. Our hair care solutions nourish and strengthen hair, promoting overall hair health and vitality. 2. Enhanced Skin Care: Our skincare products effectively remove blemishes, leaving the skin clear, smooth, and radiant. They are designed to cater to various skin types, providing hydration and protection for a glowing complexion. 3. Holistic Well-Being: By integrating self-care routines with our products, individuals experience boosted confidence and self-esteem. Our products not only enhance physical appearance but also contribute to emotional and psychological well-being. Sponsors supporting Naturella by Mia HeratReach not only promote beauty and health but also empower individuals to feel confident and self-assured, making a lasting positive impact on their lives.

01.04 Veuillez décrire précisément à qui s'adresse le produit/service de votre startup. Quels sont les bénéficiaires visés ?

Naturella by Mia self-care products are for now targeted at young women aged 15-35, particularly those from underserved and vulnerable communities. This includes students balancing education and self-care, stay-at-home mothers seeking personal growth, and women striving for economic independence. Additionally, our products serve individuals in orphanages and rural areas who lack access to quality self-care resources. Our hair and skincare products effectively treat scalp issues, maintain healthy hair strands, and remove skin blemishes. By providing these essential self-care solutions, Naturellaby Mia products aims to enhance their physical appearance, boost confidence, and improve overall well-being.

01.05 Quand votre entreprise a-t-elle été créée ?

24/08/2022

01.06 Vendez-vous déjà votre produit/service ?

Oui

01.07 Combien y a-t-il de propriétaires de votre entreprise en plus de vous ?

1

01.08 Parmi les autres propriétaires, combien sont des femmes ?

1

01.09 Veuillez décrire le profil des autres propriétaires de votre startup (compétences, expérience, etc.).

I operate the business independently, with others serving as distributors.

01.10 Si vous avez un site web, une page sur les médias sociaux (Facebook, Instagram, Linkedin...) ou une application, veuillez fournir le(s) lien(s) ici :

https://instagram.com/naturellabymia?igshid=OGQ5ZDc2ODk2ZA==

01.11 Quel est le secteur d'activité qui décrit le mieux votre entreprise ?

Produits de base (aliments, boissons, produits ménagers et personnels)

02.01.01 Ma startup contribue à l'objectif 'Pas de pauvreté'

5

02.01.02 Justification de la contribution de ma startup

Naturella by Mia contributes to the "No Poverty" goal by providing economic opportunities and empowerment to individuals, particularly young women from underserved communities. By offering self-care products and employment opportunities as distributors, We enable these individuals to generate income and achieve financial independence, thus lifting them out of poverty. Additionally, our focus on serving rural areas and orphanages ensures that those in need, who may be particularly vulnerable to poverty, have access to resources and support for economic advancement. Through these efforts, our startup plays a significant role in reducing poverty and promoting sustainable development within communities.

02.02.01 Ma startup contribue à l'objectif 'Faim Zéro'

5

02.02.02 Justification de la contribution de ma startup

While Naturella by Mia may not directly address hunger or food security, it indirectly contributes to these goals by promoting economic empowerment and sustainability. By providing employment opportunities and income-generation activities, particularly in rural areas, We help individuals and communities access resources to purchase food and improve nutrition. Additionally, our focus on self-care products may indirectly support improved nutrition by promoting personal well-being and health-conscious behaviors. Moreover, by working with distributors and suppliers, Naturella by Mia can promote sustainable agriculture practices, such as sourcing ingredients ethically and supporting local farmers. Overall, while our startup may not directly address hunger or food security, its activities contribute to broader efforts to improve livelihoods, promote health, and support sustainable agriculture practices, which are essential components of achieving these goals.

02.03.01 Ma startup contribue à l'objectif 'Bonne Santé et Bien Être'

7 - tout à fait d'accord

02.03.02 Justification de la contribution de ma startup

Naturella by Mia ensures healthy lives and promotes well-being by providing high-quality self-care products that address various needs at all ages. Our products are formulated with natural ingredients to promote skin and hair health, contributing to overall well-being. By prioritizing quality and effectiveness, we empower individuals to take control of their health and enhance their confidence. Additionally, through educational initiatives and community outreach, we promote health awareness and empower individuals to make informed choices, fostering a culture of well-being for all ages.

02.04.01 Ma startup contribue à l'objectif 'Éducation de Qualité'

7 - tout à fait d'accord

02.04.02 Justification de la contribution de ma startup

Naturella by Mia promotes inclusive and equitable quality education by providing educational materials and resources to underserved communities. Through partnerships with schools and educational organizations, we support access to learning opportunities for all, regardless of socio-economic background. Additionally, we offer workshops and seminars on self-care and personal development, fostering lifelong learning and empowerment. By promoting education as a fundamental human right, we contribute to creating a more equitable and knowledgeable society.

02.05.01 Ma startup contribue à l'objectif 'Égalité entre les Sexes'

7 - tout à fait d'accord

02.05.02 Justification de la contribution de ma startup

Naturella by Mia achieves gender equality by empowering women and girls through economic opportunities and education. We provide employment opportunities for women as distributors of our self-care products, enabling them to achieve financial independence and contribute to their families' livelihoods. Additionally, we prioritize education and skill-building programs tailored to women and girls, promoting their personal and professional development. By breaking down barriers to economic empowerment and education, we empower women and girls to realize their full potential, thus advancing gender equality and creating a more inclusive society.

02.06.01 Ma startup contribue à l'objectif 'Eau Propre et Assainissement'

5

02.06.02 Justification de la contribution de ma startup

While Naturella by Mia does not directly address water and sanitation, our commitment to sustainability extends to minimizing water usage and reducing environmental impact in our production processes. Additionally, through community outreach and advocacy efforts, we raise awareness about the importance of water conservation and sanitation practices. By promoting sustainable business practices and supporting initiatives that address water and sanitation challenges, we contribute to broader efforts to ensure access to clean water and sanitation for all, thus advancing the goal of sustainable water management.

02.07.01 Ma startup contribue à l'objectif 'Énergie Propre et Abordable'

3

02.07.02 Justification de la contribution de ma startup

02.08.01 Ma startup contribue à l'objectif 'Travail Décent et Croissance Économique'

7 - tout à fait d'accord

02.08.02 Justification de la contribution de ma startup

Naturella by Mia promotes sustained, inclusive, and sustainable economic growth by creating employment opportunities and fostering entrepreneurship. We provide economic empowerment to individuals, particularly women and marginalized communities, through our distributorship program. By offering decent work and fair compensation, we contribute to full and productive employment. Additionally, our focus on sustainability and ethical sourcing supports environmentally friendly practices and contributes to long-term economic growth. Through empowerment, education, and economic opportunities, we aim to foster a more inclusive and sustainable economy, ensuring that all individuals have the opportunity to participate in and benefit from economic development.

02.09.01 Ma startup contribue à l'objectif 'Industrie, Innovation et Infrastructure'

5

02.09.02 Justification de la contribution de ma startup

Naturella by Mia contributes to building resilient infrastructure, promoting inclusive and sustainable industrialization, and fostering innovation through several key initiatives. Firstly, we prioritize the use of sustainable materials and production processes in our infrastructure development, minimizing environmental impact and enhancing resilience to climate change. Additionally, we support inclusive industrialization by providing employment opportunities and fostering entrepreneurship, particularly among women and marginalized communities. Our focus on innovation drives continuous improvement and development of new, environmentally friendly products and solutions. By integrating sustainability, inclusivity, and innovation into our business practices, we contribute to the advancement of resilient infrastructure, inclusive industrialization, and innovation, thus promoting sustainable development and long-term prosperity.

02.10.01 Ma startup contribue à l'objectif 'Réduction des Inégalités'

7 - tout à fait d'accord

02.10.02 Justification de la contribution de ma startup

Naturella by Mia contributes to reducing inequality within and among countries by promoting economic empowerment and access to opportunities for marginalized communities. We prioritize inclusive hiring practices, providing employment opportunities for women and individuals from underserved communities. Additionally, through our distributorship program, we empower individuals to start their own businesses and generate income, thus reducing economic disparities. Furthermore, we advocate for fair wages and support initiatives that address systemic inequalities. By promoting economic empowerment, equal access to opportunities, and advocacy for social justice, we work towards reducing inequality and fostering a more equitable society both locally and globally.

02.11.01 Ma startup contribue à l'objectif 'Villes et Communautés Durables'

5

02.11.02 Justification de la contribution de ma startup

Naturella by Mia contributes to creating inclusive, safe, resilient, and sustainable cities and human settlements through various initiatives. We prioritize the use of sustainable materials and practices in our operations, minimizing environmental impact and promoting sustainability. Additionally, our distributorship program provides economic opportunities to individuals in urban areas, fostering inclusive economic growth and livelihoods. We also support community initiatives that promote safety, resilience, and sustainability, such as waste management and green spaces development. By integrating sustainability into our business practices and supporting community initiatives, we contribute to making cities and human settlements more inclusive, safe, resilient, and sustainable, thus improving quality of life for all residents.

02.12.01 Ma startup contribue à l'objectif 'Consommation et Production Responsables'

7 - tout à fait d'accord

02.12.02 Justification de la contribution de ma startup

Naturella by Mia ensures sustainable consumption and production patterns through the implementation of circular economy principles. We prioritize the use of environmentally friendly and recyclable materials in our product packaging and manufacturing processes. Additionally, we promote product durability and longevity, encouraging consumers to make conscious purchasing decisions and reduce waste. Through our distributorship program, we incentivize the return and recycling of empty product containers, closing the loop and minimizing resource consumption. Furthermore, we continuously explore innovative ways to reduce our environmental footprint, such as adopting renewable energy sources and optimizing production processes. By embracing the circular economy model, we aim to promote sustainable consumption and production patterns, contributing to the long-term health of the planet.

02.13.01 Ma startup contribue à l'objectif 'Lutte contre les Changements Climatiques'

5

02.13.02 Justification de la contribution de ma startup

Naturella by Mia takes urgent action to combat climate change and its impacts by prioritizing sustainability across all aspects of our operations. We minimize our carbon footprint by using renewable energy sources and implementing energy-efficient practices in our manufacturing processes. Additionally, we source ingredients responsibly, opting for sustainable and ethically sourced materials. We also advocate for climate action and raise awareness about the importance of environmental conservation through our marketing and educational initiatives. Furthermore, we support environmental organizations and participate in initiatives aimed at mitigating the effects of climate change, such as reforestation projects and carbon offset programs. By taking proactive measures to reduce our environmental impact and promote sustainability, Naturella by Mia is committed to combating climate change and safeguarding the planet for future generations.

02.14.01 Ma startup contribue à l'objectif 'Vie Sous-Marine'

2

02.14.02 Justification de la contribution de ma startup

02.15.01 Ma startup contribue à l'objectif 'Vie Terrestre'

5

02.15.02 Justification de la contribution de ma startup

Naturella by Mia prioritizes the use of sustainable and ethically sourced ingredients, ensuring that our products do not contribute to deforestation or habitat destruction. Additionally, we support reforestation efforts and participate in tree planting initiatives to restore degraded land and promote biodiversity. Furthermore, we advocate for sustainable land management practices and raise awareness about the importance of conserving terrestrial ecosystems through our educational campaigns and community outreach programs. By aligning our business practices with principles of environmental sustainability and conservation, Naturella by Mia aims to contribute to the protection and restoration of terrestrial ecosystems, the sustainable management of forests, the combatting of desertification, the reversal of land degradation, and the preservation of biodiversity for the benefit of present and future generations.

02.16.01 Ma startup contribue à l'objectif 'Paix, Justice et Institutions Efficaces'

6

02.16.02 Justification de la contribution de ma startup

We prioritize ethical business practices and transparency in our operations, contributing to the development of accountable and inclusive institutions. Additionally, we hope to support initiatives that provide access to justice for all, particularly marginalized communities, by partnering with legal aid organizations and promoting legal awareness. Furthermore, we advocate for policies that promote social inclusion and equality, working towards building effective and inclusive institutions at all levels. By aligning our business practices with principles of social responsibility and advocating for social justice, Naturella by Mia aims to contribute to the promotion of peaceful and inclusive societies, access to justice for all, and the development of effective, accountable, and inclusive institutions, thus fostering sustainable development and societal well-being.

02.17.01 Ma startup contribue à l'objectif 'Parteneriats pour la Réalisation des Objectifs'

5

02.17.02 Justification de la contribution de ma startup

Naturella by Mia strengthens implementation means by fostering partnerships, advocating for sustainable policies, and participating in global forums. Through collaboration, advocacy, and engagement with stakeholders, we contribute to revitalizing the Global Partnership for Sustainable Development.

06.01 Un grand nombre de clients utilisent déjà un produit/service très similaire au nôtre.

7 = Tout à fait d'accord

06.02 Notre produit/service représente un type de produit/service entièrement nouveau

7 - Tout à fait d'accord

06.03 Notre produit/service pourrait être décrit comme une nouvelle technologie

5

06.04 Notre produit/service est une amélioration d'un produit ou d'un service existant

7 - Tout à fait d'accord

06.05 Notre produit/service pourrait être décrit comme une extension d'une gamme de produits ou de services

7 - Tout à fait d'accord

06.06 Notre produit/service répond à une demande ou à un besoin qui n'a pas été satisfait par d'autres produits/services.

7 - Tout à fait d'accord

06.07 Notre produit/service est une nouvelle version d'un ancien produit/service

5

06.08 Justification

Naturella by Mia is combines high-quality self-care products with a strong commitment to sustainability and social impact. We use natural, ethically sourced ingredients and eco-friendly packaging, setting us apart in the market. Additionally, our distributorship program empowers women and marginalized communities, providing economic opportunities and fostering entrepreneurship. By integrating traditional knowledge with modern technology, we create products that resonate with consumers' values and needs. Our holistic approach to sustainability, community empowerment, and cultural respect makes Naturella by Mia a standout, forward-thinking brand.

06.09 Analyse compétitive

Our main potential competitors include established skincare and haircare brands with similar product offerings. However, what sets us apart is our commitment to sustainability, ethical sourcing, and community empowerment. We prioritize natural ingredients, eco-friendly packaging, and fair trade practices, appealing to environmentally conscious consumers. Additionally, our focus on social impact, including empowering women and supporting marginalized communities, differentiates us as a socially responsible brand. Through our unique combination of quality, sustainability, and social impact, we carve out a distinct niche in the market, attracting consumers who prioritize both product efficacy and ethical values.

11.05 Menez-vous des actions au sein de votre communauté pour promouvoir le rôle des femmes entrepreneurs ?

I am initiating actions within the community to promote female entrepreneurs by offering mentorship programs, hosting workshops, and providing resources specifically tailored for women. Through Naturella by Mia, I create opportunities for women to become distributors, enabling them to gain financial independence and business skills. Additionally, I collaborate with local women's organizations to advocate for policies that support female entrepreneurship. By sharing success stories and facilitating networking events, I inspire and empower other women to pursue their entrepreneurial dreams, fostering a supportive and inclusive environment for female business leaders.