Ghana - Business creation project

Décrivez votre projet en quelques mots

HomeAway Ghana is a bold initiative to revolutionize the home rental ecosystem in Ghana and ensuring that renting a home in Ghana will henceforth becomes as easy and seamless as one would subscribe to their favourite online streaming services.

01.01 Décrivez votre projet en détail

Renting in Ghana, especially in the capital city of Accra, is notoriously challenging. Prospective tenants are often required to pay rent advances for a minimum of one year and sometimes up to three years or more before moving in. This situation is particularly unfavorable for the Ghanaian youth, who are struggling to make ends meet. In response to this issue, my sister, a friend, and I conceived the idea of HomeAway Ghana. Our startup aims to make renting in Ghana as easy as subscribing to a Netflix account. With HomeAway Ghana, tenants will be able to pay only the first month's rent to move in and then continue paying on a monthly basis. Additionally, we offer a crowd investing service where civilians can support our innovative solution and earn a monthly interest rate of 6-8.5%. The funds raised through this initiative will be used to pay the advance rent to homeowners, thus bridging the gap and making renting accessible to more people, especially the struggling youth.

01.02 Quel est le problème principal que vous essayez de résoudre ?

The main problem that HomeAway Ghana is trying to solve is the financial barrier to renting homes in Ghana. We are specifically trying to address the issue of tenants being required to pay large rent advances (typically one to three years' worth of rent) before they can move in. This requirement is particularly burdensome for Ghanaian youth and others who struggle to accumulate such large sums of money upfront. Our solution allows tenants to pay just the first month's rent to move in and then continue paying on a monthly basis, making housing more accessible and financially manageable.

01.03 Dites-nous quels sont les principaux avantages et/ou bénéfices de l'utilisation du produit/service que vous souhaitez fournir par votre projet (au moins 3).

The major benefits of or advantages of using HomeAway Ghana are as follows; 1. The youth can now get decent an comfortable places to rent and live without any hassle or the need to pay up any cumbersome upfront rent advances. This will bring a much needed financial relief to the youth and as result offer them peace of mind and the stability they need to thrive. 2. Homeowners will also still be able to have access to substantial rent advances they would have otherwise taken from their tenants to carry out other developmental projects without any hassle. 3. We did not only stop at creating a renting solution, but also did create an attractive investment solution which will enable civilians to support this innovative solution and ensure its smooth operation while earning a stelar interest return on their investments. 4. Bringing a form of stability to the rental ecosystem Ghana, especially Accra, in our own small way, one tenant at a time.

01.04 Veuillez décrire précisément à qui s'adressera le produit/service de votre projet. Quels sont les bénéficiaires visés ?

HomeAway Ghana is primarily aimed at serving the following groups of people; 1. Young professionals and first time renters. At the start of their careers, it is literally a yoke on their necks if they are to pay such huge rent advances before they can get a decent space to call home, and we aim to change that. 2. Students They do not even need to be stressed enough. 3. Low to middle income earners. As stated in the case of the young professionals, it is a struggle when such demographic are being demanded to pay up huge rent advances upfront, especially in the current economic climate. 4. Landlords seeking reliable income without the hassle of chasing tenants around. 5. Civilians who are looking for secure and high yielding investment opportunities in the real estate market.

01.05 Quand avez-vous commencé à travailler sur votre projet ?

04/02/2024

01.06 Combien y a-t-il de propriétaires sur votre projet en plus de vous ?

2

01.07 Parmi les autres propriétaires, combien sont des femmes ?

1

01.08 Veuillez décrire le profil des autres propriétaires de votre projet (compétences, expérience, etc.).

Francis Kwabena Agyapong. He is a young man of 25 years old. He is an active teacher who has been teaching for the past five years. A University of Cape Coast freshman majoring in bachelor of education. A software engineering certificate holder from Intercom Programming and Manufacturing Company Limited Ghana (IPMC) Ghana. Francisca Atta Baah Also 25 years old and my twin sister. She is also a teacher who has taught for the past four years. She is a West African Secondary School Certification Examination (WASSCE) holder, a single mother and an aspiring business woman. She has dreams of owning a chain of businesses, most of which she wants to be spread across the spectrum of properties, food and fashion.

01.09 Si vous avez un site web, une page sur les médias sociaux (Facebook, Instagram, Linkedin...) ou une application, veuillez fournir le(s) lien(s) ici :

https://www.instagram.com/homeawaygh_?igsh=NmNsbTA2aGlsa29l

01.10 Quel est le secteur d'activité qui décrit le mieux votre projet ?

k) Propriété (biens immobiliers)

02.01.01 Mon projet contribue à l'objectif 'Pas de pauvreté'

5

02.01.02 Justification de la contribution de mon projet

Somewhat agree because by making housing more affordable and accessible, HomeAway Ghana helps to reduce poverty levels especially among the young and middle income earners.

02.02.01 Mon projet contribue à l'objectif 'Faim Zéro'

5

02.02.02 Justification de la contribution de mon projet

HomeAway Ghana indirectly contributes to the Zero hunger goal by bringing financial relief to the users hence they can allocate more of their resources on food an nutrition.

02.03.01 Mon projet contribue à l'objectif 'Bonne Santé et Bien Être'

6

02.03.02 Justification de la contribution de mon projet

Shelter and peace of mind are essential necessities for well wellbeing and that is what our users will get through our secure and affordable renting solutions.

02.04.01 Mon projet contribue à l'objectif 'Éducaiton de Qualité'

6

02.04.02 Justification de la contribution de mon projet

HomeAway Ghana indirectly contributes to SDG 4: Quality Education in several ways, some of which are listed below; 1. By lowering upfront housing costs, students can allocate more resources to educational expenses like tuition, books, and supplies. 2. The security and affordability of the housing options that HomeAway Ghana will give students access to will go a long way to reduce stress and anxiety, allowing students to concentrate better on their studies and academic success. 3. By making urban housing affordable, students can gain better access to quality educational institutions and opportunities located in the urban areas of the country without stressing about rent.

02.05.01 Mon projet contribue à l'objectif 'Égalité entre les Sexes'

4

02.05.02 Justification de la contribution de mon projet

02.06.01 Mon projet contribue à l'objectif 'Eau Propre et Assainissement'

6

02.06.02 Justification de la contribution de mon projet

The solution will ensure that users get access to decent living conditions which are conduits to ensuring that people get access to clean water and sanitation.

02.07.01 Mon projet contribue à l'objectif 'Énergie Propre et Abordable'

4

02.07.02 Justification de la contribution de mon projet

02.08.01 Mon projet contribue à l'objectif 'Travail Décent et Croissance Économique'

7 - Tout à fait d'accord

02.08.02 Justification de la contribution de mon projet

HomeAway Ghana will enable users to rather use the money they would have otherwise used to pay for the rent advances for other more profitable ventures which can possibly spur personal and economic growth.

02.09.01 Mon projet contribue à l'objectif 'Industrie, Innovaiton et Infrastructure'

7 - Tout à fait d'accord

02.09.02 Justification de la contribution de mon projet

HomeAway Ghana has the goal of revolutionizing the rental market with a unique and innovative approach to renting a property. This will be achieved by the the approach of reducing upfront rental costs and leveraging technology for seamless transactions, and facilitating a self-financing model that will ensure the smooth operability of the startup.

02.10.01 Mon projet contribue à l'objectif 'Réduction des Inégalités'

7 - Tout à fait d'accord

02.10.02 Justification de la contribution de mon projet

HomeAway Ghana greatly bridges the inequality gap by creating an equal access to affordable and accessible housing the entire population, especially the underserved.

02.11.01 Mon projet contribue à l'objectif 'Villes et Communautés Durables'

7 - Tout à fait d'accord

02.11.02 Justification de la contribution de mon projet

By making housing more accessible and stable, HomeAway Ghana promotes urban successful li

02.12.01 Mon projet contribue à l'objectif 'Consommation et Production Responsable'

4

02.12.02 Justification de la contribution de mon projet

02.13.01 Mon projet contribue à l'objectif 'Luttle contre les Changements Climatiques'

4

02.13.02 Justification de la contribution de mon projet

02.14.01 Mon projet contribue à l'objectif 'Vie Sous-Marine'

3

02.14.02 Justification de la contribution de mon projet

02.15.01 Mon projetp contribue à l'objectif 'Vie Terrestre'

7 - Tout à fait d'accord

02.15.02 Justification de la contribution de mon projet

HomeAway Ghana contributes to life on land by making housing more affordable and accessible to all.

02.16.01 Mon projet contribue à l'objectif 'Paix, Justice et Institutions Efficaces'

5

02.16.02 Justification de la contribution de mon projet

By providing stable and affordable housing, HomeAway Ghana fosters social stability and cohesion within communities. Access to secure housing reduces social tensions and helps mitigate potential conflicts related to housing insecurities.

02.17.01 Mon projet contribue à l'objectif 'Parteneriats pour la Réalisation des Objectifs'

7 - Tout à fait d'accord

02.17.02 Justification de la contribution de mon projet

We will be partnering with banks, investors, and local communities in order to bring the solution to light. These partnerships are crucial for providing financial stability and transparency, enabling seamless transactions, and securing the necessary funds to offer affordable housing solutions. By working together with various stakeholders, HomeAway Ghana leverages collective expertise and resources to achieve its mission, driving sustainable development and fostering inclusive economic growth.

05.01 Il existe un grand nombre de clients qui utilisent déjà un produit/service très similaire à celui que nous envisageons de créer.

5

05.02 Le produit/service que nous voulons créer représente un type de produit/service entièrement nouveau

6

05.03 Le produit/service que nous voulons créer pourrait être décrit comme une nouvelle technologie

5

05.04 Le produit/service que nous voulons créer est une amélioration d'un produit ou d'un service existant

4

05.05 Le produit/service que nous voulons créer pourrait être décrit comme une extension d'une gamme de produits ou de services

4

05.06 Le produit/service que nous voulons créer répond à une demande ou à un besoin qui n'a pas été satisfait par d'autres produits/services.

7 - Tout à fait d'accord

05.07 Le produit/service que nous voulons créer est une nouvelle version d'un ancien produit/service

5

05.08 Justification de mon projet

Innovation wise, monthly rental is not an all new system that is being introduced, but rather, the angle at which we approached the idea is pretty novel and I personally have not seen such a solution available in Ghana here. We therefore are not pioneering an entirely new idea but rather, a new perspective of that idea and also, a much better solution to the real situation at hand.

05.09 Qui sont vos principaux potentiels concurrents et qu'est-ce qui vous différencie d'eux ?

Main potential competitors are as follows; 1. Traditional Landlords and Property Managers 2. Real Estate Agencies 3. Emerging Rental Platforms such as Renmo and Edanra What Makes HomeAway Ghana Stand Out: 1. Innovative Payment Model: Tenants pay only the first month's rent to move in, with subsequent monthly payments, reducing financial barriers. 2. Crowd Investing: Offers civilians the chance to invest with a 6-8.5% monthly interest return, fostering community engagement and shared ownership. 3. Bank Partnerships: Seamless integration with banks for account creation and auto billing enhances transparency and trust. 4. Target Market Focus: Caters specifically to young professionals, students, and middle-income earners, addressing an underserved segment. 5. Community Impact: Improves social stability, economic growth, and quality of life by making housing more accessible. 6. Simplicity and Convenience: Planned to be as easy as subscribing to a Netflix account.

10.06 Menez-vous des actions au sein de votre communauté pour promouvoir le rôle des femmes entrepreneurs ?

Yes, with the inclusion and active participation of my sister.