Cameroun - Startup de moins de 3 ans

Décrivez votre projet en quelques mots

Learn'kap is an initiative that aims to break down the barriers to financial education and democratise access to the basics of finance through technology, thereby promoting economic growth.

01.01 Décrivez votre startup en détail

Learn’kap is a dynamic educational initiative that operates at the intersection of Ed-Tech and Fin-Tech. It aims to break down barriers to financial education, democratize access to the basis of finance through technology. Addressing Cameroon's (12.2%) and Africa’s (22%) low bank account ownership, Learn’kap aims at empowers youths (students, young entrepreneurs and workers in the formal and informal sector), with accessible and demystified financial knowledge. We've set out to democratize financial education and reshape how people perceive and interact with finances. We bridge the gap between financial illiteracy and inclusion by providing knowledge support for all age citizens. Our innovative solutions include engaging Comic Books and eBooks for all ages education and an online education and coaching platform providing educational video courses and articles paired to online consultancy services from financial expert partners.

01.02 Quel est le problème principal que vous essayez de résoudre ?

Financial illiteracy is a barrier to personal social and economic development. Result from a survey conducted over 100 Cameroonians has shown that, more than 90% have no knowledge of the concept of financial literacy. For the remaining 10% trying to acquire financial knowledge, they depend mostly on the internet and ebooks. This is as a result of the lack of financial education in the national education system and the absence of an official institution aiming at providing contextualize and simplified approach and assistance to financial concepts understanding. Following the same survey this lack of financial knowledge has resulted to the abuse of more than 70% of the participants by institutions and individuals.

01.03 Dites-nous quels sont les principaux avantages et/ou bénéfices de l'utilisation du produit/service fourni par votre startup (au moins 3).

At Learn’kap, our promise is a pathway to tangible financial empowerment, unlocking a realm of benefits: We save time and simplify learning as we cut through the jargon and complexities of financial concepts, delivering essential and effortless grasp of crutial knowledge in a fraction of the time. We contextualise financial concepts to traditional and socially common practices for a better social comprehension and intergration. We provide low-age children introduction to good financial practices and financial concepts through a learn while having fun approach with our service of comic books. Finally, we don't just teach, but we also provide assistance and support from expert in finance, to assist and advise suscribers in their day to day acticvities.

01.04 Veuillez décrire précisément à qui s'adresse le produit/service de votre startup. Quels sont les bénéficiaires visés ?

The main target of this project is the up-growing population of students, young entrepreneurs and young workers in the formal and informal sector.

01.05 Quand votre entreprise a-t-elle été créée ?

01/08/2023

01.06 Vendez-vous déjà votre produit/service ?

Non

01.07 Combien y a-t-il de propriétaires de votre entreprise en plus de vous ?

4

01.08 Parmi les autres propriétaires, combien sont des femmes ?

1

01.09 Veuillez décrire le profil des autres propriétaires de votre startup (compétences, expérience, etc.).

Maël Donko (Project Manager): Participated in the development, management and coordination of several civil engineering and digital projects. Carlos Akoh (Accountant): Consultant at social security support, accounting support and taxes declaration support companies Aureline Meli (Communicator): Professional community manager and content creator. Joseph Feussi(Software Engineer): Professional software developper and digital project manager.

01.10 Si vous avez un site web, une page sur les médias sociaux (Facebook, Instagram, Linkedin...) ou une application, veuillez fournir le(s) lien(s) ici :

https://x.com/Learn_kap,

01.11 Quel est le secteur d'activité qui décrit le mieux votre entreprise ?

Autre : Education

02.01.01 Ma startup contribue à l'objectif 'Pas de pauvreté'

7 - tout à fait d'accord

02.01.02 Justification de la contribution de ma startup

Financial literacy has a profound impact on poverty by providing individuals with the knowledge and skills necessary to manage their resources effectively. By understanding fundamental financial concepts such as budgeting, saving, investing, and debt management, people can make informed decisions that enhance their economic stability. LEARN'kap’s initiative, which focuses on education, assistance, and continuous monitoring, aims to bridge the knowledge gap and empower the next generation. This empowerment enables individuals to break the cycle of poverty by making better financial choices, avoiding pitfalls such as excessive debt, and ultimately creating opportunities for wealth accumulation and financial independence. Consequently, as more people gain financial literacy, the overall economic resilience of communities improves, reducing poverty levels and fostering sustainable development.

02.02.01 Ma startup contribue à l'objectif 'Faim Zéro'

4

02.02.02 Justification de la contribution de ma startup

02.03.01 Ma startup contribue à l'objectif 'Bonne Santé et Bien Être'

4

02.03.02 Justification de la contribution de ma startup

02.04.01 Ma startup contribue à l'objectif 'Éducation de Qualité'

7 - tout à fait d'accord

02.04.02 Justification de la contribution de ma startup

Financial literacy is a vital complement to quality education as it equips students with practical skills that are essential for real-world success. While traditional education provides foundational knowledge in various subjects, financial literacy programs enhance this by teaching students how to effectively manage money, budget, save, and invest. This holistic approach ensures that individuals are not only academically proficient but also capable of making informed financial decisions. Integrating financial literacy into the educational curriculum fosters critical thinking and problem-solving skills, which are crucial for personal and professional growth. By understanding financial principles, students can navigate economic challenges, plan for their future, and achieve financial stability, thereby enhancing the overall quality and relevance of their education.

02.05.01 Ma startup contribue à l'objectif 'Égalité entre les Sexes'

1 - pas du tout d'accord

02.05.02 Justification de la contribution de ma startup

02.06.01 Ma startup contribue à l'objectif 'Eau Propre et Assainissement'

1 - pas du tout d'accord

02.06.02 Justification de la contribution de ma startup

02.07.01 Ma startup contribue à l'objectif 'Énergie Propre et Abordable'

1 - pas du tout d'accord

02.07.02 Justification de la contribution de ma startup

02.08.01 Ma startup contribue à l'objectif 'Travail Décent et Croissance Économique'

6

02.08.02 Justification de la contribution de ma startup

Financial literacy significantly impacts work evolution and economic development by fostering a workforce that is better equipped to make informed financial decisions, leading to increased productivity and innovation. When individuals understand financial concepts such as budgeting, investing, and retirement planning, they can manage their personal finances more effectively, reducing stress and enhancing job performance. This financial competence translates into a more stable and motivated workforce, capable of pursuing entrepreneurial ventures and contributing to business growth. Additionally, financially literate employees are better prepared to navigate economic fluctuations, which strengthens overall economic resilience. As businesses thrive and new enterprises emerge, job creation and economic development follow, creating a positive feedback loop that supports sustained economic growth and prosperity

02.09.01 Ma startup contribue à l'objectif 'Industrie, Innovation et Infrastructure'

1 - pas du tout d'accord

02.09.02 Justification de la contribution de ma startup

02.10.01 Ma startup contribue à l'objectif 'Réduction des Inégalités'

1 - pas du tout d'accord

02.10.02 Justification de la contribution de ma startup

02.11.01 Ma startup contribue à l'objectif 'Villes et Communautés Durables'

1 - pas du tout d'accord

02.11.02 Justification de la contribution de ma startup

02.12.01 Ma startup contribue à l'objectif 'Consommation et Production Responsables'

1 - pas du tout d'accord

02.12.02 Justification de la contribution de ma startup

02.13.01 Ma startup contribue à l'objectif 'Lutte contre les Changements Climatiques'

1 - pas du tout d'accord

02.13.02 Justification de la contribution de ma startup

02.14.01 Ma startup contribue à l'objectif 'Vie Sous-Marine'

1 - pas du tout d'accord

02.14.02 Justification de la contribution de ma startup

02.15.01 Ma startup contribue à l'objectif 'Vie Terrestre'

1 -pas du tout d'accord

02.15.02 Justification de la contribution de ma startup

02.16.01 Ma startup contribue à l'objectif 'Paix, Justice et Institutions Efficaces'

1 - pas du tout d'accord

02.16.02 Justification de la contribution de ma startup

02.17.01 Ma startup contribue à l'objectif 'Parteneriats pour la Réalisation des Objectifs'

1 - pas du tout d'accord

02.17.02 Justification de la contribution de ma startup

06.01 Un grand nombre de clients utilisent déjà un produit/service très similaire au nôtre.

1 = Pas du tout d'accord

06.02 Notre produit/service représente un type de produit/service entièrement nouveau

7 - Tout à fait d'accord

06.03 Notre produit/service pourrait être décrit comme une nouvelle technologie

4

06.04 Notre produit/service est une amélioration d'un produit ou d'un service existant

4

06.05 Notre produit/service pourrait être décrit comme une extension d'une gamme de produits ou de services

7 - Tout à fait d'accord

06.06 Notre produit/service répond à une demande ou à un besoin qui n'a pas été satisfait par d'autres produits/services.

7 - Tout à fait d'accord

06.07 Notre produit/service est une nouvelle version d'un ancien produit/service

1 - Pas du tout d'accord

06.08 Justification

As a pioneering Fin-Ed-Tech startup, Learn’kap's innovative offerings have positioned us in a unique space where financial education for the target community is primarily covered by social media and financial institutions. LEARN'kap provides unique and innovative approaches to the community with well-structured, comprehensive, contextualized, and accessible content for citizens of all ages.

06.09 Analyse compétitive

Currently there are no direct competitors offering a comparable blend of cutting-edge technology for financial education. Nevertheless we count indirect competitors such as: Educational Institutions and Traditional Financial Institutions While there may not be direct competitors, Learn’kap recognizes the presence of indirect competition from traditional financial institutions and educational institutions. These entities provide some form of financial education, although not as comprehensive, engaging, or accessible as what Learn’kap offers.

11.05 Menez-vous des actions au sein de votre communauté pour promouvoir le rôle des femmes entrepreneurs ?