Cameroun - Startup de moins de 3 ans

Décrivez votre projet en quelques mots

Making healthy eating fun, accessible and affordable all while transforming public health and empowering the female economy in West & Central Africa!

01.01 Décrivez votre startup en détail

Yummy Greens is a virtual healthy food restaurant operating in Yaounde, Cameroon, aimed at empowering the female economy and enhancing public health through nutrition. We deliver nutritious, chef-crafted meals (salads, wraps, bowls, juices, smoothies) directly to customers. Our business supports local female farmers by sourcing raw materials and employs 90% women, offering training and development opportunities. We contribute to sustainable development goals related to health, economic growth, gender equality, and reduced inequalities.

01.02 Quel est le problème principal que vous essayez de résoudre ?

In major African cities, escalating health issues like obesity, hypertension, and diabetes are worsened by limited access to affordable and healthy food options. Traditional meals often lack healthy preparation methods, the widely available current fast food options are also unhealthy and international cuisines are prohibitively expensive. Yummy Greens addresses this gap by offering convenient, health-conscious meal options during peak lunch hours for busy professionals and students.

01.03 Dites-nous quels sont les principaux avantages et/ou bénéfices de l'utilisation du produit/service fourni par votre startup (au moins 3).

Health Impact: Meals are nutritionally optimized, providing a healthier alternative to traditional fast food and street food. Convenience: Utilizing a ghost kitchen and delivery model similar to Uber Eats, we ensure fast and reliable service directly to the customer's location. Community and Economic Empowerment: We support local female farmers and offer employment and training to women, fostering community development and economic empowerment.

01.04 Veuillez décrire précisément à qui s'adresse le produit/service de votre startup. Quels sont les bénéficiaires visés ?

Yummy Greens targets middle to upper-income, urban, health-conscious professionals, students, and families in Yaounde & Douala Cameroon. Our service caters to those who value nutritious, fresh, and convenient meal options, aiming to enhance their daily productivity and health without compromising on taste or time.

01.05 Quand votre entreprise a-t-elle été créée ?

30/08/2023

01.06 Vendez-vous déjà votre produit/service ?

Oui

01.07 Combien y a-t-il de propriétaires de votre entreprise en plus de vous ?

1

01.08 Parmi les autres propriétaires, combien sont des femmes ?

1

01.09 Veuillez décrire le profil des autres propriétaires de votre startup (compétences, expérience, etc.).

N/A

01.10 Si vous avez un site web, une page sur les médias sociaux (Facebook, Instagram, Linkedin...) ou une application, veuillez fournir le(s) lien(s) ici :

01.11 Quel est le secteur d'activité qui décrit le mieux votre entreprise ?

Produits de base (aliments, boissons, produits ménagers et personnels)

02.01.01 Ma startup contribue à l'objectif 'Pas de pauvreté'

7 - tout à fait d'accord

02.01.02 Justification de la contribution de ma startup

Yummy Greens contributes to the No Poverty goal by economically empowering female farmers and women in the workforce. We source our raw materials directly from local women-owned farms, ensuring a steady income and economic stability for them. This initiative helps lift these women and their families out of poverty by providing them with consistent business and growth opportunities.

02.02.01 Ma startup contribue à l'objectif 'Faim Zéro'

5

02.02.02 Justification de la contribution de ma startup

Our startup addresses Zero Hunger by providing nutritious and affordable meals to urban populations in Cameroon. By making healthy food more accessible and promoting balanced diets, we help combat hunger and malnutrition.

02.03.01 Ma startup contribue à l'objectif 'Bonne Santé et Bien Être'

7 - tout à fait d'accord

02.03.02 Justification de la contribution de ma startup

Yummy Greens promotes Good Health and Well-Being through our health-oriented meal offerings. Our menu is designed by nutritionists to provide balanced, clean, and wholesome meals that contribute to the overall health and well-being of our customers, helping prevent diet-related ailments.

02.04.01 Ma startup contribue à l'objectif 'Éducation de Qualité'

4

02.04.02 Justification de la contribution de ma startup

02.05.01 Ma startup contribue à l'objectif 'Égalité entre les Sexes'

7 - tout à fait d'accord

02.05.02 Justification de la contribution de ma startup

We support Gender Equality by prioritizing the hiring and training of women in our operations, from kitchen staff to management roles. Our business model supports female farmers, providing them with fair trade opportunities, which empowers them economically and promotes gender equality in the agricultural sector.

02.06.01 Ma startup contribue à l'objectif 'Eau Propre et Assainissement'

3

02.06.02 Justification de la contribution de ma startup

N/A

02.07.01 Ma startup contribue à l'objectif 'Énergie Propre et Abordable'

2

02.07.02 Justification de la contribution de ma startup

N/A

02.08.01 Ma startup contribue à l'objectif 'Travail Décent et Croissance Économique'

6

02.08.02 Justification de la contribution de ma startup

Yummy Greens fosters Decent Work and Economic Growth by creating job opportunities with fair wages and conditions. We invest in employee training and development, particularly for women, which contributes to economic growth while ensuring decent work standards.

02.09.01 Ma startup contribue à l'objectif 'Industrie, Innovation et Infrastructure'

4

02.09.02 Justification de la contribution de ma startup

N/A

02.10.01 Ma startup contribue à l'objectif 'Réduction des Inégalités'

6

02.10.02 Justification de la contribution de ma startup

Our startup contributes to Reduced Inequalities by ensuring our services and employment opportunities are accessible to various socio-economic groups, particularly focusing on women and underrepresented communities in both urban and rural areas in Cameroon.

02.11.01 Ma startup contribue à l'objectif 'Villes et Communautés Durables'

2

02.11.02 Justification de la contribution de ma startup

N/A

02.12.01 Ma startup contribue à l'objectif 'Consommation et Production Responsables'

5

02.12.02 Justification de la contribution de ma startup

Yummy Greens aligns with Responsible Consumption and Production by utilizing a ghost kitchen model that reduces waste and energy consumption. We promote sustainable sourcing by buying directly from local, small-scale female farmers, encouraging sustainable agricultural practices. We also encourage customers to recycle their bowls for re-use.

02.13.01 Ma startup contribue à l'objectif 'Lutte contre les Changements Climatiques'

5

02.13.02 Justification de la contribution de ma startup

We contribute to Climate Action by minimizing our carbon footprint through efficient delivery routes and using eco-friendly packaging. Our sourcing strategy supports sustainable farming practices that reduce environmental impact, helping combat climate change and its effects.

02.14.01 Ma startup contribue à l'objectif 'Vie Sous-Marine'

1 - pas du tout d'accord

02.14.02 Justification de la contribution de ma startup

N/A

02.15.01 Ma startup contribue à l'objectif 'Vie Terrestre'

4

02.15.02 Justification de la contribution de ma startup

N/A

02.16.01 Ma startup contribue à l'objectif 'Paix, Justice et Institutions Efficaces'

2

02.16.02 Justification de la contribution de ma startup

N/A

02.17.01 Ma startup contribue à l'objectif 'Parteneriats pour la Réalisation des Objectifs'

2

02.17.02 Justification de la contribution de ma startup

N/A

06.01 Un grand nombre de clients utilisent déjà un produit/service très similaire au nôtre.

4

06.02 Notre produit/service représente un type de produit/service entièrement nouveau

4

06.03 Notre produit/service pourrait être décrit comme une nouvelle technologie

1 - Pas du tout d'accord

06.04 Notre produit/service est une amélioration d'un produit ou d'un service existant

7 - Tout à fait d'accord

06.05 Notre produit/service pourrait être décrit comme une extension d'une gamme de produits ou de services

3

06.06 Notre produit/service répond à une demande ou à un besoin qui n'a pas été satisfait par d'autres produits/services.

7 - Tout à fait d'accord

06.07 Notre produit/service est une nouvelle version d'un ancien produit/service

6

06.08 Justification

Yummy Greens offers an innovative improvement to existing food delivery services by combining the convenience of on-demand access with healthy, locally-sourced meals that meet the dietary needs of urban, health-conscious consumers. While not a new technology or completely new product type, it stands out by effectively addressing unmet needs for nutritious, affordable, and quick food options in African cities. We extend existing service ranges by incorporating fresh ingredients directly from local female farmers, supporting regional employment and sustainability, and creating a socially impactful business model that significantly exceeds the standard food delivery service.

06.09 Analyse compétitive

Our main competitors are organic boutiques and other food delivery services in Cameroon. We also face indirect competition from fast food chains, supermarkets, cafes, and full-service restaurants. What distinguishes Yummy Greens is our commitment to health, quality, and social impact. We focus exclusively on offering nutritious, chef-crafted meals prepared from locally-sourced ingredients, supporting female farmers and promoting sustainability. Our innovative use of a ghost kitchen and a mobile app for convenient ordering and fast delivery enhances our efficiency and customer satisfaction. These aspects, combined with our dedication to creating economic opportunities for women and maintaining environmentally friendly practices, set us apart in the fast-casual food segment, especially in a market with growing health consciousness.

11.05 Menez-vous des actions au sein de votre communauté pour promouvoir le rôle des femmes entrepreneurs ?

Yummy Greens actively promotes the role of female entrepreneurs within the community by sourcing its ingredients directly from local female farmers. This initiative not only supports these women economically by providing them with steady business and fair trade opportunities but also empowers them by integrating them into the supply chain of a growing health-focused business. Additionally, Yummy Greens employs and trains women in various aspects of its operations, from kitchen staff to managerial roles, offering them career advancement opportunities in a sector that significantly impacts public health and local economies. Through these actions, Yummy Greens fosters an environment of economic empowerment and professional growth for women, contributing significantly to their development as entrepreneurs and leaders in the community.