Kenya - Startup under 3 years old

Décrivez votre projet en quelques mots

Noma is a tech transport company dedicated to digitising school transport systems to ensure safety and efficiency of school bus commutes for children, their parents and the schools

01.01 Décrivez votre startup en détail

Noma is providing an innovative Software as a Service (SaaS) solution, that offers schools and parents visibility into their children's school bus trips while in transit. It consists of a school dashboard where they can manage all their bus fleets, students and trips, a driver app that keeps track of the students' pick ups and drop offs in transit and a parent app that gives parents visibility of their children's commutes through real time notifications and map views of the school bus in transit. This is in addition to additional services that optimise routes and streamline the management of third-party bus fleets.

01.02 Quel est le problème principal que vous essayez de résoudre ?

Lack of visibility for the 3 major stakeholders in the school transport ecosystem results in poor route planning by the school which leads to long commute times and costly transportation. The 3 stakeholders are: The Schools, The Parents and The Drivers. With a digital school transportation system, it will allow the schools to have proper visibility over all the moving parts of that section of their business, create more effective and efficient route plans and more organisation. An app that helps to monitor the pick ups and drop offs of the students in each bus gives the drivers visibility of which kids are in their buses at all times for better accountability and focus on the main task of driving safely. Lastly a parent app that gives parents visibility allows them to carry out their daily tasks with peace of mind that they can be able to track their children in transit and be alerted immediately incase of any incidents on the road.

01.03 Dites-nous quels sont les principaux avantages et/ou bénéfices de l'utilisation du produit/service fourni par votre startup (au moins 3).

The major benefits to schools and parents are: -Real time digital child register -Scheduled pick up and drop offs -Trip tracking -Real-time notifications and alerts -Bus driver trainings -Emergency assistance feature -Route Optimisation -Fleet Management -3rd Party Buses -Fuel & spare parts management

01.04 Veuillez décrire précisément à qui s'adresse le produit/service de votre startup. Quels sont les bénéficiaires visés ?

The targeted beneficiaries are parents of children who take school buses, the school transport administrators who manage school bus commutes and drivers of school buses.

01.05 Quand votre entreprise a-t-elle été créée ?

01/05/2023

01.06 Vendez-vous déjà votre produit/service ?

Oui

01.07 Combien y a-t-il de propriétaires de votre entreprise en plus de vous ?

1

01.08 Parmi les autres propriétaires, combien sont des femmes ?

2

01.09 Veuillez décrire le profil des autres propriétaires de votre startup (compétences, expérience, etc.).

Lucy Kimani Co Founder and CEO at NoMa holds an MBA from the United States International University. Over the past 13 years, she has gained diverse work experience in sales and people management. She worked at Copia for 7 years in various roles in business development. She also worked at Amitruck as the VP of Growth and grew their revenue by 200% in under one year. She also serves on the Board of Directors of a local charity, Elimu Kwa Mtoto Organization (EKMO). EKMO’s mission is to provide for a brighter future for both the girl and boy child through education by paying tuition fees, funding libraries and other school projects.

01.10 Si vous avez un site web, une page sur les médias sociaux (Facebook, Instagram, Linkedin...) ou une application, veuillez fournir le(s) lien(s) ici :

https://www.noma.co.ke

01.11 Quel est le secteur d'activité qui décrit le mieux votre entreprise ?

Industrie (équipements, services commerciaux, logistiques et professionnels, transports)

02.01.01 Ma startup contribue à l'objectif 'Pas de pauvreté'

1 - pas du tout d'accord

02.01.02 Justification de la contribution de ma startup

02.02.01 Ma startup contribue à l'objectif 'Faim Zéro'

1 - pas du tout d'accord

02.02.02 Justification de la contribution de ma startup

02.03.01 Ma startup contribue à l'objectif 'Bonne Santé et Bien Être'

5

02.03.02 Justification de la contribution de ma startup

Through the provision of safer and more efficient transport systems, NOMA contributes: -The reduction of stress and anxiety for the parents and therefore good health and general well being of the family and communities as a whole. -By optimising routes for the school bus commutes, there is less stress for the drivers, students and schools as well due to less time spent in stressful traffic filled roads and therefore more time can be spent on more useful and holistic pursuits

02.04.01 Ma startup contribue à l'objectif 'Éducation de Qualité'

6

02.04.02 Justification de la contribution de ma startup

By ensuring that school children are transported to schools more efficiently and safely, NOMA contributes to the goal of ensuring quality education for the children, since a good amount of children have no access to quality education due to the journey to school being too stressful to undertake.

02.05.01 Ma startup contribue à l'objectif 'Égalité entre les Sexes'

5

02.05.02 Justification de la contribution de ma startup

By solving the problem of provision of safer transportation to schools, NOMA aims to help more children have access to safe transport which goes a long way in ensuring girls especially do not fall victim to unscrupulous public transport providers who prey on their youthful innocence and distract them from their education goals.

02.06.01 Ma startup contribue à l'objectif 'Eau Propre et Assainissement'

1 - pas du tout d'accord

02.06.02 Justification de la contribution de ma startup

02.07.01 Ma startup contribue à l'objectif 'Énergie Propre et Abordable'

1 - pas du tout d'accord

02.07.02 Justification de la contribution de ma startup

02.08.01 Ma startup contribue à l'objectif 'Travail Décent et Croissance Économique'

3

02.08.02 Justification de la contribution de ma startup

02.09.01 Ma startup contribue à l'objectif 'Industrie, Innovation et Infrastructure'

7 - tout à fait d'accord

02.09.02 Justification de la contribution de ma startup

The NOMA platform is a new and proprietary software that is being provided to schools as a subscription service that aims to provide innovation to the transport industry in keeping up with the global trends of innovation and infrastructure development in the mobility space.

02.10.01 Ma startup contribue à l'objectif 'Réduction des Inégalités'

2

02.10.02 Justification de la contribution de ma startup

02.11.01 Ma startup contribue à l'objectif 'Villes et Communautés Durables'

6

02.11.02 Justification de la contribution de ma startup

By providing safer and more efficient transportation for schools, NOMA helps to create safer and sustainable cities through ensuring the monitoring of driver behaviour on roads and compliance with safety rules and the tracking of children's commutes helps to ensure the safety of children within highly populated and risky areas of cities.

02.12.01 Ma startup contribue à l'objectif 'Consommation et Production Responsables'

3

02.12.02 Justification de la contribution de ma startup

02.13.01 Ma startup contribue à l'objectif 'Lutte contre les Changements Climatiques'

5

02.13.02 Justification de la contribution de ma startup

Part of NOMA's roadmap of features is to have a third party bus module integrated into its platform that will allow schools to access school buses to add to their fleets by leasing them from third party bus owners which will be fully vetted and managed by NOMA and take the headache of sourcing away from schools. NOMA will partner with Electric Vehicle providers such as BasiGo and Roam to ensure the reduction of carbon emissions by school buses in efforts to combat climate change and its impacts. In addition to this, the route optimisation and capacity utilisation features will also contribute to more efficiency of the transportation of children and reduce emissions from under utilised buses and unnecessarily long trips due to poor route planning.

02.14.01 Ma startup contribue à l'objectif 'Vie Sous-Marine'

1 - pas du tout d'accord

02.14.02 Justification de la contribution de ma startup

02.15.01 Ma startup contribue à l'objectif 'Vie Terrestre'

1 -pas du tout d'accord

02.15.02 Justification de la contribution de ma startup

02.16.01 Ma startup contribue à l'objectif 'Paix, Justice et Institutions Efficaces'

2

02.16.02 Justification de la contribution de ma startup

02.17.01 Ma startup contribue à l'objectif 'Parteneriats pour la Réalisation des Objectifs'

1 - pas du tout d'accord

02.17.02 Justification de la contribution de ma startup

06.01 Un grand nombre de clients utilisent déjà un produit/service très similaire au nôtre.

2

06.02 Notre produit/service représente un type de produit/service entièrement nouveau

6

06.03 Notre produit/service pourrait être décrit comme une nouvelle technologie

7 - Tout à fait d'accord

06.04 Notre produit/service est une amélioration d'un produit ou d'un service existant

5

06.05 Notre produit/service pourrait être décrit comme une extension d'une gamme de produits ou de services

4

06.06 Notre produit/service répond à une demande ou à un besoin qui n'a pas été satisfait par d'autres produits/services.

7 - Tout à fait d'accord

06.07 Notre produit/service est une nouvelle version d'un ancien produit/service

4

06.08 Justification

NOMA is new and propriety technology that is revolutionising the transport industry by making sure parents can follow on with their children's school bus trips and give them peace of mind as well as providing new services to schools to manage their fleets that they have not been accessing before.

06.09 Analyse compétitive

Starehe smart bus and Zidalie are the other main players in the market who are providing a Saas to schools to manage their school bus commutes just like us. NOMA on the other hand in addition to the Saas also provides third party bus leasing services which is a great value add to the schools.

11.05 Menez-vous des actions au sein de votre communauté pour promouvoir le rôle des femmes entrepreneurs ?