Kenya - Startup under 3 years old

Décrivez votre projet en quelques mots

The Gk Creative Tribe program by Gallexia Kenya Limited empowers passionate creatives by providing hands-on experience in working with brands, helping them develop their skills in graphic design, social media management and content curation.

01.01 Décrivez votre startup en détail

Galaxy Kenya is a creative agency based in Nairobi, Kenya. We've been in business for the last three years, specializing in Story Brand. We collaborate with brands to create meaningful conversations through disruptive content. Our main offering is a disruptive content curation package, tailor-made for each brand. It's offered at a single price for a fixed period (30 days is the base time-frame). Our tagline, "Creations that power brands," reflects our passion for collaborating with brands to create those meaningful conversations. What makes us distinct is our personalized approach to crafting each brand's unique voice and identity through our work.

01.02 Quel est le problème principal que vous essayez de résoudre ?

Many brands struggle to connect with their target audience through their communication strategy. Gallexia Kenya bridges this gap by crafting disruptive content that resonates with audience pain points. We use the story brand marketing strategy to create compelling narratives that address these needs and build a strong brand identity. Our focus on creativity ensures that every element, from visual design to messaging, aligns with the brand's objectives and persona. As our tagline says, "Designs might not save the world, whatever will should be perfectly designed." We believe that impactful design is essential for effective communication.

01.03 Dites-nous quels sont les principaux avantages et/ou bénéfices de l'utilisation du produit/service fourni par votre startup (au moins 3).

Gallexia Kenya's services deliver distinct advantages for brands. 1. Our personalized approach ensures brand authenticity and a unique voice, helping you stand out from the competition. 2. We craft content that sparks meaningful conversations, leading to improved brand reputation and customer engagement. 3. Our "Enterprise Suite Plus" option offers creative solutions within tight marketing budgets, maximizing your return on investment.

01.04 Veuillez décrire précisément à qui s'adresse le produit/service de votre startup. Quels sont les bénéficiaires visés ?

Our ideal client is an entrepreneur facing the initial challenges of establishing a brand identity, standing out from competitors, and building a loyal audience. This is a multi-year process, which perfectly aligns with our service offering of long-term strategic partnerships. We understand the importance of building a brand over time, and we're here to support that journey. By creating highly engaging and innovative content that sparks meaningful conversations, we help brands connect deeply with their target audience and achieve lasting results.

01.05 Quand votre entreprise a-t-elle été créée ?

29/07/2021

01.06 Vendez-vous déjà votre produit/service ?

Oui

01.07 Combien y a-t-il de propriétaires de votre entreprise en plus de vous ?

5

01.08 Parmi les autres propriétaires, combien sont des femmes ?

1

01.09 Veuillez décrire le profil des autres propriétaires de votre startup (compétences, expérience, etc.).

Newton Chege The Creative Powerhouse.

01.10 Si vous avez un site web, une page sur les médias sociaux (Facebook, Instagram, Linkedin...) ou une application, veuillez fournir le(s) lien(s) ici :

https://gallexiakenya.com/, https://www.instagram.com/gallexiakenya/

01.11 Quel est le secteur d'activité qui décrit le mieux votre entreprise ?

Services de communication (télécommunications, médias et services interactifs)

02.01.01 Ma startup contribue à l'objectif 'Pas de pauvreté'

7 - tout à fait d'accord

02.01.02 Justification de la contribution de ma startup

In support of the UN's No Poverty SDG (SDG 1), our company prioritizes skill and passion over traditional credentials during recruitment. This levels the playing field for talented individuals who may have lacked access to education due to financial limitations. We offer successful candidates full scholarships to further their education and empower them in their chosen field. Additionally, our financial compensation structure ensures employees can meet their basic needs and live with dignity.

02.02.01 Ma startup contribue à l'objectif 'Faim Zéro'

7 - tout à fait d'accord

02.02.02 Justification de la contribution de ma startup

02.03.01 Ma startup contribue à l'objectif 'Bonne Santé et Bien Être'

3

02.03.02 Justification de la contribution de ma startup

02.04.01 Ma startup contribue à l'objectif 'Éducation de Qualité'

7 - tout à fait d'accord

02.04.02 Justification de la contribution de ma startup

Gallexia Kenya contributes to the UN's SDG 4 (Ensure inclusive and equitable quality education) through initiatives like the Gk Creative Tribe program. This program empowers individuals by providing hands-on training and mentorship in creative brand management. Participants gain valuable skills in collaboration, project execution, and various creative disciplines like graphic design, copywriting, and social media strategy. Through workshops and mentorship, the program fosters a culture of continuous learning, equipping participants with the skills they need to stay relevant in the job market. By providing accessible skill development opportunities, Gallexia Kenya empowers individuals and contributes to a more equitable and inclusive educational landscape.

02.05.01 Ma startup contribue à l'objectif 'Égalité entre les Sexes'

7 - tout à fait d'accord

02.05.02 Justification de la contribution de ma startup

With almost half of the team at Gallexia Kenya being made up of female employees, inclusivity is a key area of focus in Gallexia Kenya. Half of the management team in Gallexia Kenya is made up of female employees. At Gallexia we've created a space whereby women's opinion and skill sets are as valued as those of the male counter parts. We have no biasness towards certain position but adherely sensitize women to take position that have traditional been perceived as male dominant. And part of the initiate to promote inclusive at the Gk workspace, is a private partnership initiative called 'The Level Up' that focuses on mentorship of highschool students in career application guidance in preparation towards their future.

02.06.01 Ma startup contribue à l'objectif 'Eau Propre et Assainissement'

7 - tout à fait d'accord

02.06.02 Justification de la contribution de ma startup

Gallexia Kenya limited though not directly in water/sanitation, indirectly helps. By boosting local economies through events, it incentivizes venue improvements like water systems. Their digital focus with the app reduces paper waste and promotes cashless transactions, potentially improving hygiene. Community features could raise awareness about water conservation and sanitation.

02.07.01 Ma startup contribue à l'objectif 'Énergie Propre et Abordable'

7 - tout à fait d'accord

02.07.02 Justification de la contribution de ma startup

By promoting digital show purchases and artist interaction, they reduce reliance on energy-intensive physical media like CDs. The app also helps event organizers streamline operations, potentially leading to overall energy savings.

02.08.01 Ma startup contribue à l'objectif 'Travail Décent et Croissance Économique'

7 - tout à fait d'accord

02.08.02 Justification de la contribution de ma startup

This fosters economic growth and full-time careers in the creative field. The Artist Marketplace helps artists diversify income and build careers.

02.09.01 Ma startup contribue à l'objectif 'Industrie, Innovation et Infrastructure'

7 - tout à fait d'accord

02.09.02 Justification de la contribution de ma startup

By creating a marketplace for artists, Gallexia Kenya Limited fosters inclusivity and a more diverse industry

02.10.01 Ma startup contribue à l'objectif 'Réduction des Inégalités'

7 - tout à fait d'accord

02.10.02 Justification de la contribution de ma startup

Gallexia Kenya Limited fights inequality! Their app gives artists a global platform, removing location barriers and letting talent shine. It empowers marginalized artists by offering a marketplace to sell shows and build careers.

02.11.01 Ma startup contribue à l'objectif 'Villes et Communautés Durables'

7 - tout à fait d'accord

02.11.02 Justification de la contribution de ma startup

Gallexia Kenya Limited plays a crucial role in advancing Sustainable Cities and Communities by promoting cultural diversity, environmental sustainability, economic resilience, and community engagement within the entertainment and event industry.

02.12.01 Ma startup contribue à l'objectif 'Consommation et Production Responsables'

7 - tout à fait d'accord

02.12.02 Justification de la contribution de ma startup

Transactions through the Artist Marketplace extend the shows lifecycle, promoting a circular economy. Community engagement and digital interactions reduce carbon footprints from travel. Gallexia Kenya Limited fosters sustainable behaviors in the entertainment sector, advancing environmental consciousness.

02.13.01 Ma startup contribue à l'objectif 'Lutte contre les Changements Climatiques'

7 - tout à fait d'accord

02.13.02 Justification de la contribution de ma startup

Gallexia Kenya Limited contributes to Climate Action by promoting digital solutions that reduce the environmental footprint of traditional event practices. The app facilitates digital ticketing, cutting paper waste and carbon emissions from physical ticket distribution.

02.14.01 Ma startup contribue à l'objectif 'Vie Sous-Marine'

7 - tout à fait d'accord

02.14.02 Justification de la contribution de ma startup

Gallexia Kenya Limited promotes sustainable practices in the entertainment industry, minimizing marine litter by using digital ticketing and event management instead of paper.

02.15.01 Ma startup contribue à l'objectif 'Vie Terrestre'

7 - tout à fait d'accord

02.15.02 Justification de la contribution de ma startup

Gallexia Kenya Limited promotes the Life on Land goal by implementing sustainable practices in event management.

02.16.01 Ma startup contribue à l'objectif 'Paix, Justice et Institutions Efficaces'

7 - tout à fait d'accord

02.16.02 Justification de la contribution de ma startup

Gallexia Kenya Limited promotes Peace, Justice, and Strong Institutions by fostering transparency and inclusivity in the entertainment industry via its app

02.17.01 Ma startup contribue à l'objectif 'Parteneriats pour la Réalisation des Objectifs'

7 - tout à fait d'accord

02.17.02 Justification de la contribution de ma startup

Collaborative Initiatives: Gallexia Kenya actively engages in partnerships with local communities, government agencies, NGOs, and other stakeholders to address development challenges collectively. By collaborating with diverse partners, Gallexia leverages complementary expertise, resources, and networks to maximize the impact of its initiatives. Capacity Building: The company invests in capacity building initiatives aimed at strengthening the skills, knowledge, and capabilities of local communities and organizations. By empowering individuals and institutions, Gallexia fosters self-reliance and sustainability, contributing to the overarching goal of building resilient communities. Technology Transfer and Innovation: Gallexia Kenya promotes technology transfer and innovation as catalysts for sustainable development. Through partnerships with research institutions, technology firms, and academic organizations, the company facilitates the adoption of innovative solutions to issues.

06.01 Un grand nombre de clients utilisent déjà un produit/service très similaire au nôtre.

6

06.02 Notre produit/service représente un type de produit/service entièrement nouveau

5

06.03 Notre produit/service pourrait être décrit comme une nouvelle technologie

4

06.04 Notre produit/service est une amélioration d'un produit ou d'un service existant

7 - Tout à fait d'accord

06.05 Notre produit/service pourrait être décrit comme une extension d'une gamme de produits ou de services

7 - Tout à fait d'accord

06.06 Notre produit/service répond à une demande ou à un besoin qui n'a pas été satisfait par d'autres produits/services.

7 - Tout à fait d'accord

06.07 Notre produit/service est une nouvelle version d'un ancien produit/service

3

06.08 Justification

Gallexia Kenya Ltd is uniquely positioned in the digital marketing landscape due to our innovative "story branding" approach, which combines creative storytelling with advanced digital marketing strategies. Our use of AI for data analysis, personalization, and automation sets us apart, enabling us to deliver highly targeted and effective campaigns. Unlike traditional agencies, we offer a comprehensive suite of services, including 3D/CGI product visualizations, live streaming capabilities, and cybersecurity measures. This holistic approach ensures that our clients receive end-to-end solutions tailored to their specific needs, driving brand growth and customer engagement. Our focus on integrating cutting-edge technology with creative expertise allows us to continuously innovate and stay ahead in the ever-evolving digital marketing space.

06.09 Analyse compétitive

Our main competitors include WPP Scangroup, Charleson, Naked Development, and Cchora Studio. What sets Gallexia Kenya Ltd apart is our unique combination of "story branding" and AI-driven solutions. While our competitors may focus on specific channels or traditional methods, we provide a one-stop shop for all digital marketing needs. Our AI tools for data analysis, personalized marketing, and automated content creation ensure that our campaigns are both efficient and effective. Additionally, our emphasis on cybersecurity provides an extra layer of trust and safety for our clients. This integrated, technology-driven approach not only enhances our creative capabilities but also ensures that we deliver the WOW factor across all branding and communication channels.

11.05 Menez-vous des actions au sein de votre communauté pour promouvoir le rôle des femmes entrepreneurs ?

Resource Sharing: Creating platforms or online communities where female entrepreneurs can share resources, exchange ideas, and collaborate on projects to foster growth and innovation. Advocacy and Awareness Campaigns: Engaging in advocacy efforts to raise awareness about the challenges faced by female entrepreneurs, promoting gender equality in entrepreneurship, and advocating for policies that support women in business