Kenya - Startup under 3 years old

Décrivez votre projet en quelques mots

Mitema Farm is an Integrated farming system that involves a dairy farm, poultry farm and crop farming that is in the process of integrating agroforestry. The waste products from each sector are used as inputs for a different sector.

01.01 Décrivez votre startup en détail

Mitema Farm includes a dairy farm, poultry farm and crop farm. The system seeks to ensure that waste from one farm is used as input in another farm. The farm also seeks to produce food products that are used by the family, sold locally and in the global market as well. The integrated farm works this way; the waste from the dairy and poultry farm is used in the farm as manure to improve soil fertility and provide the necessary nutrients for the crops and trees planted. The manure is also used in the biodigester to provide gas that is used for cooking. The slurry from the biodigester is used in the crop farm and in the compound to provide nutrients to the grass and flowers as well. The farm is also powered by solar energy almost 100%. The farm seeks to be a sustainable and integrated farm that is eco-friendly and reverses the effects of climate change.

01.02 Quel est le problème principal que vous essayez de résoudre ?

Mitema Farm aims to ensure the sustainability of the agricultural sector by being a model farm that has achieved this. Mitema Farms seeks to ensure sustainability in the farming system, by ensuring zero waste from the farm by using output from one sector of the farm as input for a different sector. The farm also seeks to positively impact the local community by providing employment opportunities as workers on the farm, and providing organic and nutritious farm products for the locals to improve the food security of the area. The farm also seeks to provide local produce that is exportable to the global market in Kenya.

01.03 Dites-nous quels sont les principaux avantages et/ou bénéfices de l'utilisation du produit/service fourni par votre startup (au moins 3).

The farm products are organically produced, therefore do not pose health risks to the consumers. The farm products follow the regulations provided by the different regulatory bodies and they therefore meet the standards. By consuming our products, it will provide job security to all staff involved in the production process.

01.04 Veuillez décrire précisément à qui s'adresse le produit/service de votre startup. Quels sont les bénéficiaires visés ?

My startup products seek to serve the local community members by ensuring food products are easily and affordable available for the locals from dairy products, poultry products and crop products. The crop products also serve the global market when our crop products are exported for consumption in Europe.

01.05 Quand votre entreprise a-t-elle été créée ?

01/01/2023

01.06 Vendez-vous déjà votre produit/service ?

Oui

01.07 Combien y a-t-il de propriétaires de votre entreprise en plus de vous ?

3

01.08 Parmi les autres propriétaires, combien sont des femmes ?

2

01.09 Veuillez décrire le profil des autres propriétaires de votre startup (compétences, expérience, etc.).

The business is a family business. Owner 1 is an Accountant with over 10 years of experience working in the finance department of many organisations such as CEFA, InterSOS. He is in charge of the financial management of the farm. Owner 2 is a humanitarian with over 10 years of experience working with different organizations in East Africa in leadership positions. Currently, she is working as Country Director for Alight. She has worked with other organisations such as DRC, Save the Children, WFP. She is involved in decsion-making for the farm. Owner 3 is a passionate young entrepreneur in the agricultural sector. She is also a Monitoring and Evaluation officer with a background in gender. She has worked for organizations such as the Kenya Red Cross, ADEO, KIPPRA. She is in charge of overseeing the day-to-day activities of the farm, stock needs of the farm and managing the staff. She is also in charge of research on how to improve and grow the farm and ensure sustainability of the farm.

01.10 Si vous avez un site web, une page sur les médias sociaux (Facebook, Instagram, Linkedin...) ou une application, veuillez fournir le(s) lien(s) ici :

https://www.facebook.com/profile.php?id=100063981703150

01.11 Quel est le secteur d'activité qui décrit le mieux votre entreprise ?

Matériaux (agriculture, pêche, produits chimiques, matériaux de construction, conteneurs et emballages, métaux et mines, papier et produits forestiers)

02.01.01 Ma startup contribue à l'objectif 'Pas de pauvreté'

6

02.01.02 Justification de la contribution de ma startup

The farm provides permanent employment opportunities for 5 staff ensuring they have a reliable source of income and are able to meet their basic needs. The farm also provides temporary employment opportunities for the local community members for example during harvesting season, planting season or when extra about is required. This is also a source of income for the local community mmembers

02.02.01 Ma startup contribue à l'objectif 'Faim Zéro'

5

02.02.02 Justification de la contribution de ma startup

The farm products are mostly sold locally in the community at an affordable rate ensuring that the community members have supply of dairy products, poultry products and vegetables.

02.03.01 Ma startup contribue à l'objectif 'Bonne Santé et Bien Être'

5

02.03.02 Justification de la contribution de ma startup

The products from the farm have no harmful chemicals that affect the health of the consumers. The dairy products, poultry products and vegetables are essential sources of the nutrients, vitamins, minerals and proteins required by the human body to ensure good health and well-being. These products are easily and affordabye available for the local community.

02.04.01 Ma startup contribue à l'objectif 'Éducation de Qualité'

5

02.04.02 Justification de la contribution de ma startup

The farm provides an avenue for the staff to gain new skills and knowledge in farm management in the different sectors that they can use in their farms in the future or when seeking career growth opportunities.

02.05.01 Ma startup contribue à l'objectif 'Égalité entre les Sexes'

6

02.05.02 Justification de la contribution de ma startup

The farm provides job opportunities for both men and women. Women get opportunities during harvesting, planting, fertiliser application, and weeding while the men also get opportunities during land preparation. The farm provides employment opportunities and staff work in all departments gaining skills and knowledge that they can use to improve their lives.

02.06.01 Ma startup contribue à l'objectif 'Eau Propre et Assainissement'

2

02.06.02 Justification de la contribution de ma startup

02.07.01 Ma startup contribue à l'objectif 'Énergie Propre et Abordable'

6

02.07.02 Justification de la contribution de ma startup

Biogas, trees

02.08.01 Ma startup contribue à l'objectif 'Travail Décent et Croissance Économique'

6

02.08.02 Justification de la contribution de ma startup

The farm provides decent employment opportunities to five permanent staff and provides good nutrition for the staff ensuring that they are in good health to execute their duties. The farm also provides opportunities for local members, buy produce from the local members such as maize stalks and nappier grass which are feeds for the cows ensuring cash flow in the area. The feeds for the poultry sector are also sourced locally in order to promote economic growth of the area.

02.09.01 Ma startup contribue à l'objectif 'Industrie, Innovation et Infrastructure'

5

02.09.02 Justification de la contribution de ma startup

The farm is looking into venturing into being a processor as well, not only a producer of farm products. Through innovation we seek to explore into value addition of dairy products through the production of yoghurt, fermented milk and butter. The farm had started production of fermented milk and yoghurt in the previous year but hit a snag.

02.10.01 Ma startup contribue à l'objectif 'Réduction des Inégalités'

6

02.10.02 Justification de la contribution de ma startup

The farm provide employment opportunities for both men and women, Before, the daily casual jobs available mostly favoured the men, bu the new farm ventures have been able to provide opportunities for the women as well. This has helped to reduce inequalities in access to employment opportunities.

02.11.01 Ma startup contribue à l'objectif 'Villes et Communautés Durables'

6

02.11.02 Justification de la contribution de ma startup

The farm seeks to promote the economy of the local community by providing goods in the local market and consuming goods from the local market enhancing the cash flow in the area which helps to foster growth and allows expansion of business to provide essential services and goods in the area. The farm products also ensure that goods are available locally without having to outsource from bigger brands in the dairy sector or poultry sector.

02.12.01 Ma startup contribue à l'objectif 'Consommation et Production Responsables'

6

02.12.02 Justification de la contribution de ma startup

The farm is an integrated farm and therefore waste is very minimal as waste from one sector is reused in another. The farm also helps I the reuse of plastic products as they are reused to package dairy products. The farm also uses alternative sustainable soures of energy; biogas and solar energy. he farm has also invested heavily in rainwater harvesting as way of meeting the demand of water for the farm nd home.

02.13.01 Ma startup contribue à l'objectif 'Lutte contre les Changements Climatiques'

6

02.13.02 Justification de la contribution de ma startup

The farm is adopting climate-smart farming by implementing alley cropping of trees in between the crops. This will help increase the tree coverage of the area which is a notable effort towards reducing the effects of climate change. The reusing of waste from different parts of the farm as inputs of a different sector of the plan helps to reduce waste production and promote the production of organic products from the farm. The use of renewable and clean sources of energy helps reduce the carbon emissions by the farm.

02.14.01 Ma startup contribue à l'objectif 'Vie Sous-Marine'

1 - pas du tout d'accord

02.14.02 Justification de la contribution de ma startup

02.15.01 Ma startup contribue à l'objectif 'Vie Terrestre'

6

02.15.02 Justification de la contribution de ma startup

The farm has made notable efforts towards maintain and increasing the green life coverage by planting and maintaining the trees, planting of different flowers, shrubs and trees in te compound to improve the biodiversity in the area.

02.16.01 Ma startup contribue à l'objectif 'Paix, Justice et Institutions Efficaces'

1 - pas du tout d'accord

02.16.02 Justification de la contribution de ma startup

02.17.01 Ma startup contribue à l'objectif 'Parteneriats pour la Réalisation des Objectifs'

2

02.17.02 Justification de la contribution de ma startup

06.01 Un grand nombre de clients utilisent déjà un produit/service très similaire au nôtre.

5

06.02 Notre produit/service représente un type de produit/service entièrement nouveau

3

06.03 Notre produit/service pourrait être décrit comme une nouvelle technologie

3

06.04 Notre produit/service est une amélioration d'un produit ou d'un service existant

5

06.05 Notre produit/service pourrait être décrit comme une extension d'une gamme de produits ou de services

5

06.06 Notre produit/service répond à une demande ou à un besoin qui n'a pas été satisfait par d'autres produits/services.

5

06.07 Notre produit/service est une nouvelle version d'un ancien produit/service

1 - Pas du tout d'accord

06.08 Justification

My startup is not a new product in the market. It is however not readily available to the local community. The start-up deals in a food product. Food products are essential and will remain essential for the survival of humankind. My farm will help address this gap by ensuring that dairy products, poultry products and vegetables are locally available for the community members without having to travel far. The products will also be affordable as there would be no much transport cost incurred to avail the products to the market. The products will also be organically produced therefore ensuring they are safe for human consumption with health benefits therefore ensuring the general well-being of the community. The products will also be tailor-made to the different purchasing power of the locals recognising their different economical status. The farm will packaging the products in sizes that are conducive for the locals and also have different payment plans for purchase of the products.

06.09 Analyse compétitive

My main competitors are large-scale producers and processors in the country. They have however not been able to tap into the region due to the unavailability of raw materials for their processing and production plants. Machakos county where the business is located is not a large producer of dairy products and poultry products and therefore there is a gap in the market which needs to be filled. Their produce is only accessible in the town centres meaning people in the community have to travel to the centres to purchase these products. My farm will be able to ensure that dairy and poultry products are easily available for the community within the village without having to travel far. The products will also be more affordable than the products produced by the larger plants and therefore will always be in demand locally.

11.05 Menez-vous des actions au sein de votre communauté pour promouvoir le rôle des femmes entrepreneurs ?

I have been trying to initate partnership with other female entrepreneurs in the area who have also ventured in the agricultural sector but producing different agricultural products. The plan is still in the works but if partnership is achieved it would lead to economic growth of the area.