Democratic Republic of Congo - Business creation project

Describe your project or startup in a few words

A decentralize sales system built in favor of digital artists and their global fanbase.

01.01 Describe your project in more detail

Makeitviral is a streaming platform providing digital artists with powerful monetization features, allowing them to earn money from their creative works without middlemen interference. Whether you're a musician, video producer, or even just a fan, you can easily monetize your favorite content and cash out.

01.02 What is the main problem you are trying to solve?

We solving a two decade problem of music royalty face by music around the world.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

As an artist : - you’re free to upload & sell your music while keeping full copyright over your creations . - you can directly receive & track payments without intermediaries dictating how much or when you get paid. - you can easily cash out your earnings from everywhere. Additionally, recognizing the vital role of fanbases in the music industry, Makeitviral rewards paid supporters by offering them a 10% commission on every direct purchase made through their referral link for promoting. This not only benefits artists but also fosters a stronger connection between artists and their most dedicated fans, while progressively fighting piracy.

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

We are targeting Musicians & video production facing monetization challenges.

01.05 When did you start working on your project?

2022-08-06

01.06 How many other partners are associated with your business venture?

8

01.07 Among the other partners, how many are female?

4

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

- Godwin T. (Lead developper) - Tonny B. (Frontend engineer) - Sandra L. (Accounting) - Asimamkele K. (Content manager) - Irvin K. (Business developer) - Afiba (Artist acquisition) - Stephany J. (Backend developer) - Annita A. (Digital Marketing )

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

https://www.makeitviral.co/

01.10 Which industry best describes your project?

h) IT (digital services, equipment and software)

02.01.01 My project contributes to the No poverty goal

4

02.01.02 No poverty - Justification

02.02.01 My project contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification

Knowing the influence of artists in our communities, with Makeitviral, more artists will be able to engage their audiences and raise money and progressively eliminating hunger.

02.03.01 My project contributes to the Good health and well-being goal

3

02.03.02 Good health and well-being - Justification

02.04.01 My project contributes to the Quality education goal

7 - Strongly Agree

02.04.02 Quality education - Justification

Artists are influential. By promoting a content in order to support a cause, artists will be able to send to school some kids

02.05.01 My project contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification

Knowing the advantages male artists have in the music industry in terms of compensation, Makeitviral will equalize the rules giving women more opportunities to earn as much as men

02.06.01 My project contributes to the Clean water and sanitation goal

3

02.06.02 Clean water and sanitation - Justification

02.07.01 My project contributes to the Affordable and clean energy goal

3

02.07.02 Affordable and clean energy - Justification

02.08.01 My project contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification

Makeitviral give freedom to any creative person to earn a living from their passion. And the more artists will be able to earn the more the economy will grow considerably.

02.09.01 My project contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification

Based in technology. Our main goal will be to keep innovating building infrastructure and develop countries while creating more jobs

02.10.01 My project contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification

In this entertainment industry where inequality are still an issue. Makeitviral give faire rights to everyone to monetize without discrimination.

02.11.01 My project contributes to the Sustainable cities and communities goal

2

02.11.02 Sustainable cities and communities - Justification

02.12.01 My project contributes to the Responsible consumption and production goal

2

02.12.02 Responsible consumption and production - Justification

02.13.01 My project contributes to the Climate action goal

6

02.13.02 Climate action - Justification

Together with influential artists and community of global fanbase . Makeitviral will annually raise awareness and involve users , creating strong campaigns in the fight against climate change.

02.14.01 My project contributes to the Life below water goal

2

02.14.02 Life below water - Justification

02.15.01 My project contributes to the Life on land goal

2

02.15.02 Life on land - Justification

02.16.01 My project contributes to the Peace justice and strong institutions goal

2

02.16.02 Peace justice and strong institutions - Justification

02.17.01 My project contributes to the Partnerships for the goal

2

02.17.02 Partnerships for the goal - Justification

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

05.02 The product/service we envision creating represents an entirely new type of product/service.

7 - Strongly Agree

05.03 The product/service we envision creating could be described as a new technology.

5

05.04 The product/service we envision creating is an improvement on an existing product or service.

7 - Strongly Agree

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

1 - Strongly Disagree

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

05.07 The product/service we envision creating is a new version of an old product/service.

1 - Strongly Disagree

05.08 Justification

Knowing the existence of different streaming services in the market. Makeitviral bring a unique experience and opportunity for artists and most importantly their fanbase to truly monetize their favorite content without depending on middlemen dictating their paycheck

05.09 Who are your main potential competitors and what makes you stand out from them?

Spotify, Tidal, Apple Music, are our main concurrent. What set us apart is our monetization system giving freedom to artists to earn directly from their fanbase, which in return are rewarded for virally promoting their favorite artists.

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

No