Nigeria - Startup under 3 years old

Describe your project or startup in a few words

Insight Forge International limited: we are Empowering Communities with Convenient Shopping options & Flexible Payment Options for everyone and busy individuals.

01.01 Describe your startup in more detail

Insight Forge International is a retail business based in Onitsha and Aba, Nigeria, focused on offering a diverse range of supermarket goods. Our product line includes provisions, baby items, kitchenware, electronics, tailoring machines, phones, laptops, and accessories. We differentiate ourselves by providing installment payment options, free delivery services, and personalized installment collections from customers’ locations. Our operations involve sourcing high-quality products, facilitating installment payments, and ensuring customer satisfaction through 24/7 support and free shipping on qualifying orders.

01.02 What is the main problem you are trying to solve?

problem that we are aiming to solve is the lack of convenience and accessibility faced by busy professionals and individuals due to time constraints, limited market acess those with difficulty accessing physical markets due to work commitments and to some individuals who are struggling for ends-meet and lack the finances to purchase a certain products at one time payment.this story looks like it's happens yesterday but it real and very touching to me., A lady called Grace,who is a single mother who works tirelessly to provide for her four children, but due to her limited budget and time constraints, Grace always struggles to purchase foodstuffs and essential items and her consistency at work without no time for herself during work hours, leds to a severe stomach ulcer and hypertension. This situation is not unique and there are many families and individuals in our community who faces hardships just like Grace.And this problem is very significant as it directly affects the health all.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

1. We gives financial Flexibility by offering installment payment options for individuals like Grace, who are struggling for ends-meet,face by hardships, and lack the finances to purchase a certain products at one time payment 2. We give Convenience's by offering Doorstep personalised collection services from customer's office,shops or homes save time and effort when it's comes to those that option for installment payment of product and services and we offer free shipping 3. We offer quality products: Our diverse range of high-quality items ensures reliability and promotes healthier lifestyle choices. 4. We also eradicate hunger, and encourage agricultural food farming, by offering installment payment options for foodstuffs for families and individuals.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Our products and services are aimed at serving busy professionals, office workers, and individuals from different socio-economic backgrounds who face challenges such as in terms of time constraints, limited access to markets products due to work commitment and tiredness after work, and those that lack finance to purchase a certain products at one time payment. targeted beneficiaries includes parents, children, families, individuals, busy professionals,individuals and those who struggle to find time for personal errands, those with difficulty accessing physical markets due to work commitments, and those who find it challenging to save money for desired items and those who are struggling for ends-meet and lack the finances to purchase a certain products at one time payment.

01.05 When was your company established?

2023-09-01

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

1

01.08 Among the other owners, how many are female?

1

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

The other owners within Insight Forge International bring diverse skills and experiences to the table: Edu Victor (Chief Financial Officer): Victor holds a degree in Business Administration and boasts over a decade of experience in finance, accounting, and property management. With previous roles in finance and consolidation management, he brings expertise in financial strategy development and implementation.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

01.11 Which industry best describes your project?

d) Primary commodities (food, drink, household and personal products)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

Insight Forge International contributes to the No Poverty goal by offering installment payment options, which enable individuals with limited financial resources to afford essential items gradually. By providing access to high-quality provisions, baby items, foodstuffs items,electronics, and other goods on flexible payment terms, we empower customers to meet their basic needs without falling into debt or financial hardship. Additionally, our doorstep delivery service ensures convenience and cost savings for customers, further supporting their financial stability. Through these initiatives, we strive to alleviate financial barriers and promote economic inclusion, ultimately contributing to poverty reduction in our communities

02.02.01 My startup contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification for my startup

I strongly agree that we contributes to the goal of zero hunger. By offering busy individuals and professional who are committed with work and doesn't have time to access the market to run errands for them in terms of purchasing of foodstuffs and others items that they may need with a free home delivery. We also empower individuals through installment payment options of foodstuffs and this is for those individuals with limited financial resources to afford essential items and foodstuffs gradually.

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

I strongly agree that Insight Forge International contributes to good health and well-being. By providing convenient access to a wide range of high-quality food items, including staples and snacks, we enable individuals to make healthier choices, thereby promoting better nutrition and overall well-being. Additionally, our installment payment support helps alleviate financial constraints, ensuring that individuals can afford essential items without compromising their health. Moreover, our doorstep delivery service saves time and reduces stress, allowing customers to focus on their well-being and other priorities. Overall, our startup's services and values align with the goal of improving health and well-being by addressing key challenges faced by our target customers.

02.04.01 My startup contributes to the Quality education goal

6

02.04.02 Quality education - Justification for my startup

We encourage quality education by offering installment payment options for students, parents who are struggling to make one time payment options for their educational materials like writing materials and others educational items etc.

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

We promotes gender equality by providing convenient and efficient services that benefit individuals from diverse backgrounds, that is including busy professionals, office workers, and individuals with varied socio-economic statuses. Our services alleviate time constraints, enabling both men and women to manage their daily tasks effectively. By offering flexible installment payment options and doorstep delivery services, we empower individuals, regardless of gender, to access essential items conveniently. Additionally, we employed both men and women into our company without underestimating anyone.

02.06.01 My startup contributes to the Clean water and sanitation goal

1 - Strongly Disagree

02.06.02 Clean water and sanitation - Justification for my startup

Currently we do not directly address on clean water but we addresses on health and wellness of families and individuals.

02.07.01 My startup contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification for my startup

Insight Forge International strongly contributes to affordable and clean energy goals. Our services, such as installment payment plans and doorstep delivery, minimize the need for multiple trips, reducing fuel consumption and emissions. By providing access to essential items and promoting sustainable consumption, like cooking at home, we indirectly support clean energy. Additionally, our commitment to customer support ensures efficient resource utilization and reduces environmental impact, aligning with broader sustainability objectives.

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

I strongly agree that we contributes to decent work and economic growth. By offering installment payment options and personalized collection services, we empower individuals like Grace, busy professionals and office workers, to manage their finances effectively while still accessing essential items. This fosters financial inclusion and enables individuals to make purchases based on their budget, thereby enhancing economic participation. Secondly, our commitment to sourcing high-quality products and providing excellent customer collections service creates employment opportunities within our supply chain and contributes to sustainable economic growth within our community. Through our innovative solutions and dedication to customer satisfaction, we play a vital role in promoting decent work and fostering economic prosperity.

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

I strongly agree that Insight Forge International represents an innovative approach within the industry and contributes to infrastructure development. By offering a diverse range of products and services, including installment payment options, doorstep delivery, and access to essential food items, we address significant pain points faced by customers. Our unique value proposition lies in the seamless integration of convenience, affordability, and quality, facilitated by innovative strategies such as personalized collection services and flexible payment plans. This not only enhances customer experience but also promotes financial inclusion and accessibility to essential goods, contributing to the development of a more robust retail infrastructure within our target market.

02.10.01 My startup contributes to the Reduced inequalities goal

6

02.10.02 Reduced inequalities - Justification for my startup

Insight Forge International contributes to reducing inequalities by providing convenient access to essential goods and services for individuals from various socioeconomic backgrounds. Our installment payment plans and doorstep delivery services cater to busy professionals, office workers, and individuals with limited market access, ensuring they can affordably acquire quality products without facing financial burdens or time constraints. By offering flexible payment options and eliminating barriers to access, we strive to bridge the gap between different socioeconomic groups, thereby promoting greater equality in access to essential items and improving overall quality of life.

02.11.01 My startup contributes to the Sustainable cities and communities goal

6

02.11.02 Sustainable cities and communities - Justification for my startup

Insight Forge International contributes to the Sustainable Cities and Communities goal by enhancing accessibility to essential goods and services, particularly for individuals facing time, market access, and financial constraints. Through our doorstep delivery service and flexible installment payment plans, we promote inclusivity and ensure that even busy professionals and those with limited resources can access quality products without compromising their daily routines or financial stability. By facilitating access to provisions, electronics, and other necessities, we support healthier lifestyles and contribute to building resilient and sustainable communities where all individuals can thrive, regardless of their circumstances.

02.12.01 My startup contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification for my startup

My startup strongly contributes to the Responsible Consumption and Production goal. By offering a diverse range of high-quality products sourced from trusted suppliers, we ensure that our customers have access to sustainable and responsibly produced goods. Additionally, our installment payment options empower customers to make purchases gradually, promoting responsible financial management and reducing the likelihood of impulse buying or overspending. Furthermore, our doorstep delivery service reduces the carbon footprint associated with multiple trips to physical markets, promoting more efficient resource utilization and minimizing environmental impact. Overall, our business model aligns with the principles of responsible consumption and production by prioritizing sustainability, affordability, and convenience for our customers.

02.13.01 My startup contributes to the Climate action goal

6

02.13.02 Climate action - Justification for my startup

Insight Forge International contributes to climate action by promoting sustainable practices in product sourcing and delivery. We prioritize sourcing products from trusted suppliers who adhere to environmentally friendly practices, reducing the carbon footprint associated with production and transportation. Additionally, our doorstep delivery service minimizes the need for individual trips to physical markets, thereby reducing emissions from transportation. By offering installment payment options, we also empower customers to make more sustainable purchasing decisions, spreading the financial burden over time and reducing the likelihood of impulse purchases that contribute to resource waste. Through these initiatives, Insight Forge International aligns with climate action goals by promoting sustainability throughout our operations and empowering customers to make eco-conscious choices.

02.14.01 My startup contributes to the Life below water goal

6

02.14.02 Life below water - Justification for my startup

Insight Forge International contributes to the Life below water goal by promoting sustainable consumption practices. By offering doorstep delivery services, we reduce the need for individuals to travel to physical markets, thereby decreasing carbon emissions associated with transportation. Additionally, our focus on high-quality products sourced from trusted suppliers ensures that marine resources are utilized sustainably, minimizing the negative impact on marine ecosystems. Through our commitment to providing convenient access to essential items and promoting responsible consumption, we actively support the conservation and sustainable use of oceans, seas, and marine resources for sustainable development.

02.15.01 My startup contributes to the Life on land goal

6

02.15.02 Life on land - Justification for my startup

Insight Forge International contributes to the Life on Land goal by promoting sustainable consumption and reducing the environmental impact associated with traditional retail practices. By offering a diverse range of products, including provisions, electronics, and baby items, sourced from trusted suppliers, we prioritize sustainable sourcing and support responsible land management practices. Additionally, our commitment to doorstep delivery and installment payment options reduces the need for multiple trips to physical stores, thereby minimizing carbon emissions associated with transportation. Through these initiatives, we aim to encourage sustainable lifestyles and contribute to the conservation and protection of terrestrial ecosystems for future generations.

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

6

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

Peace Justice and Strong Institutions - Justification for my startup: Insight Forge International contributes to the Peace, Justice, and Strong Institutions goal by fostering inclusivity and accessibility in the marketplace. Our services prioritize convenience and efficiency, catering to individuals from diverse socioeconomic backgrounds. By offering installment payment plans, doorstep delivery, and flexible payment options, we ensure that essential goods are accessible to all, regardless of financial constraints or time limitations. Moreover, our commitment to ethical business practices and accountability builds trust among customers, promoting transparency and fairness in transactions. Through these initiatives, we promote social cohesion, empower individuals economically, and contribute to the development of strong and inclusive institutions that uphold justice and equality for all members of society.

02.17.01 My startup contributes to the Partnerships for the goal

6

02.17.02 Partnerships for the goal - Justification for my startup

Insight Forge International strongly aligns with the Partnerships for the goal initiative. By offering convenient services and flexible payment options, we empower individuals, particularly those with time and financial constraints, to access essential items sustainably. Our collaborative approach involves partnering with trusted suppliers, delivery services, and financial institutions, fostering a network that supports economic growth and social well-being. Through these partnerships, we contribute to achieving sustainable development goals by promoting accessibility, financial inclusion, and healthier living.

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

2

06.02 The product/service represents an entirely new type of product/service.

1 - Strongly Disagree

06.03 The product/service could be described as a new technology.

1 - Strongly Disagree

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

7 - Strongly Agree

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

1 - Strongly Disagree

06.08 Justification for my startup

Our project idea is innovative because it offers a comprehensive solution to the challenges faced by busy professionals and individuals. While there may be similar services in the market, our approach combines doorstep delivery, flexible installment payment options, and access to essential items under one platform. This integration is unique and addresses multiple pain points simultaneously, providing unparalleled convenience and value to our customers.

06.09 Competitive Analysis

Our primary competitors encompass traditional supermarkets and online retailers. However, what distinguishes us is our holistic approach to meeting customer needs. Unlike conventional supermarkets, we offer doorstep delivery, installment payment services, and flexible payment options, tailored to the needs of busy individuals who struggle to find time for shopping. While online retailers may provide similar services, our focus on supplying essential items, personalized collection services, and installment payment support sets us apart. While installment payment services may offer financial flexibility, our inclusion of essential products and doorstep delivery provides significant added value. In essence, our unique blend of services positions us as a convenient, customer-centric solution within the market.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes. Insight Forge International actively supports female entrepreneurs through tailored workshops, mentorship programs, networking events, and access to financing. Our initiatives empower women with essential skills, guidance, connections, and resources, fostering an inclusive environment for their growth and success in business.