Nigeria - Startup under 3 years old

Describe your project or startup in a few words

This project proposal outlines plans to start an outlet Called “Meltaste”deals with selling of seafood ijebu garri platter which will contain garri, sugar, milk groundnut and all kinds of protein. Eg Meat. the business expect to sell over 200boxes per day

01.01 Describe your startup in more detail

Meltaste is a food company start up designed to provide healthy food,to be positioned as an international seafood ijebu garri platter through our creative approach to the company’s image and detail presentation. Meltste will provide a combination of excellent seafood garri ijebu platter at value pricing with fun packaging and atmosphere.Our main priority is to establish one outlet in Lagos city Nigeria.Later our effort will be a further development of more within and outside the country.Our mission is to provide unique and relaxing experience,and also be mindful of the well being of our customer and staff. And our objective is to make profits first year if operations, acquire customers from the target market.our target market is high population caused by most celebrities and influencers and people who passes around the area will give the business edge as a new business.Our strength is second mover advantage and weakness is our company lacks identify and our threat maybe

01.02 What is the main problem you are trying to solve?

The main problem we are trying to solve is 1.our weak brand identity because having a low brand identity makes us experience low-profit margin. 2. Lack of funds is problem we are trying to solve.because definitely, when the company’s finance is strong, it may help increase our weak brand, by making influencers/celebrity our company’s ambassador. 3. Inflation and price increases. According to our research,inflation tops the list in 2023 as a top concern for small business owners. The U.S is experiencing a significant cost rise with an 8.6 percent increase in the customer price index from may 2021 to may 2022- the most significant increase since 1981. But U.S is not alone, as 60 percent of economics are also grappling with rise inflation. So inflating and price increases is one of the major problem we are trying to solve.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

The following are the benefits/advantages of using our products. 1. Our product is affordable. 2. The uniquenesses of our product. 3. The healthy benefit of our product

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Our target beneficiaries are working class youth, families, influencers, celebrities .between the age 18-40.they will find our outlets as a place for refreshment, be it after work, conferences, meetings,garri date for couples and individuals etc.

01.05 When was your company established?

2022-03-15

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

3

01.08 Among the other owners, how many are female?

2

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

The cofounder of our start up brand name is oniyoyo chops with years of experience in food industry.are love for healthy eating of proteins triggers us to create ours. She brings styles and uniqueness to the food industry.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.instagram.com/mel__taste?igsh=cHhqbmZycmViaHk0&utm_source=qr

01.11 Which industry best describes your project?

d) Primary commodities (food, drink, household and personal products)

02.01.01 My startup contributes to the No poverty goal

6

02.01.02 No poverty - Justification for my startup

Our start up aspire to sermon on how we can eradicate poverty.by our company providing job employment to empower the community. We proudly believe that our start up will reduce poverty in the community.

02.02.01 My startup contributes to the Zero hunger goal

4

02.02.02 Zero hunger - Justification for my startup

Our startup

02.03.01 My startup contributes to the Good health and well-being goal

5

02.03.02 Good health and well-being - Justification for my startup

Our start up will be enthusiasm to united Nations Sustainable Development Goal (UNSDG).our product will ensure healthy preparation and healthy food ingredients.and also create empowerment programs on healthy feeding.

02.04.01 My startup contributes to the Quality education goal

6

02.04.02 Quality education - Justification for my startup

Our start up contributes to the quality educational goal because it helps it helps students/young graduate think creativity in entrepreneurial skills.our start up will create innovative programs, promoting a life long learning among youth.

02.05.01 My startup contributes to the Gender equality goal

2

02.05.02 Gender equality - Justification for my startup

Our start up promote gender equality, it is a smart business everyone can venture into.

02.06.01 My startup contributes to the Clean water and sanitation goal

7 - Strongly Agree

02.06.02 Clean water and sanitation - Justification for my startup

My start up contributes to clean water sanitation because it brings up healthy health

02.07.01 My startup contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification for my startup

Our startup plays a crucial role in promoting affordable and clean energy solutions. By offering sustainable energy alternatives at competitive prices, we empower individuals and businesses to reduce their carbon footprint while saving on energy costs.

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

Our startup is committed to promoting decent work and economic growth by creating job opportunities and fostering entrepreneurship.

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

Our start up contributes to the industry innovation and infrastructure by supporting companies, community on how businesses and education can be empowered.

02.10.01 My startup contributes to the Reduced inequalities goal

3

02.10.02 Reduced inequalities - Justification for my startup

Our start up reduced inequalities by providing eve

02.11.01 My startup contributes to the Sustainable cities and communities goal

5

02.11.02 Sustainable cities and communities - Justification for my startup

Our startup is focused on promoting sustainable cities and communities by offering innovative solutions that address urban challenges such as pollution, congestion, and inadequate infrastructure. Through our initiatives, we aim to create smart, resilient, and inclusive cities that prioritize the well-being of residents and the environment. By integrating technology, data-driven approaches, and community engagement, we help cities optimize resource use, improve mobility, and enhance quality of life for all residents.

02.12.01 My startup contributes to the Responsible consumption and production goal

5

02.12.02 Responsible consumption and production - Justification for my startup

Our startup is committed to promoting responsible consumption and production by offering sustainable alternatives to traditional products and services. Through our initiatives, we aim to minimize waste, reduce environmental impact, and promote ethical sourcing and production practices. By creating awareness and by providing customers their choice of consumption.

02.13.01 My startup contributes to the Climate action goal

6

02.13.02 Climate action - Justification for my startup

Our startup plays a vital role in addressing climate change by offering innovative solutions that reduce greenhouse gas emissions and promote sustainability. Through our initiatives, we aim to mitigate the impacts of climate change by providing renewable energy options, implementing carbon-neutral practices, and fostering environmental stewardship. By empowering individuals and businesses to take action against climate change, we contribute to the achievement of the UN Sustainable Development Goal 13, which calls for urgent action to combat climate change and its.

02.14.01 My startup contributes to the Life below water goal

4

02.14.02 Life below water - Justification for my startup

Our start up is dedicated to conserve life below water by providing technology solution that promotes marine and ocean’s management such as overfishing, habitant destruction etc.

02.15.01 My startup contributes to the Life on land goal

4

02.15.02 Life on land - Justification for my startup

Our start up will

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

4

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

Our startup is committed to promoting peace, justice, and strong institutions by leveraging technology to enhance access to legal services, promote transparency, and strengthen governance. Through our initiatives, we aim to empower individuals and communities to uphold their rights, access justice, and participate in decision-making processes. By fostering collaboration between governments, civil society, and citizens, we work towards building accountable and inclusive institutions that uphold the rule of law and ensure equal access to justice for all.

02.17.01 My startup contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification for my startup

Our startup is dedicated to fostering partnerships for the achievement of shared goals by collaborating with diverse stakeholders, including governments, businesses, NGOs, and communities. Through our initiatives, we facilitate cross-sectoral collaboration and collective action to address complex challenges such as poverty, inequality, and environmental degradation.

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

06.02 The product/service represents an entirely new type of product/service.

4

06.03 The product/service could be described as a new technology.

7 - Strongly Agree

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

7 - Strongly Agree

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

7 - Strongly Agree

06.08 Justification for my startup

I must say that, my business idea is unique because it’s not a popular business people really think of.

06.09 Competitive Analysis

I have few competitors, and what makes us stand out is my branding and packaging,our customer care relation, our affordability.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes, I’ve being encouraging young entrepreneurs and teaching them baking and snacks voluntarily.