Nigeria - Startup under 3 years old

Describe your project or startup in a few words

De'Popular Exclusive Couturier (RC: 3725590,SMEDAN:SUIN58869697) crafts stylish male outfits, from corporate to vintage designs.Committed to quality, inclusivity, and affordability,we aim to make fashion accessible to all while supporting local community

01.01 Describe your startup in more detail

De'Popular Exclusive Couturier is a high-end fashion brand (RC: 3725590, SMEDAN: SUIN58869697) specializing in sophisticated male outfits, from corporate wear to native and vintage designs. We emphasize quality and craftsmanship, ensuring each piece is timeless and stylish. Our diverse collections cater to various tastes and occasions, making fashion accessible and affordable without compromising on quality. We prioritize exceptional customer service, creating a welcoming experience for all. Inclusivity is key, with clothes designed for people of all ages, sizes, and backgrounds. Our commitment extends beyond fashion; we support local organizations and charities, believing in making a positive community impact. De'Popular Exclusive Couturier combines style with social responsibility, offering quality, inclusivity, and community support in every aspect of our brand.

01.02 What is the main problem you are trying to solve?

The main problem we aims to solve is the lack of accessible high-quality, stylish fashion options for men. We recognize that many men struggle to find clothing that is both fashionable and affordable, while also accommodating various body types and personal preferences. By offering well-crafted, inclusive, and affordable fashion options, we seek to address this gap in the market and provide men with the opportunity to feel confident and stylish in their attire without compromising on quality or breaking the bank.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

De'Popular Exclusive Couturier offers high-quality, stylish fashion for men. Our products boast superior craftsmanship, ensuring durability and comfort. We prioritize inclusivity, catering to men of all ages, sizes, and backgrounds. Additionally, our commitment to affordability makes high-end fashion accessible to a wider audience. Furthermore, by supporting local organizations and charities, we promote social responsibility, making our brand not only fashionable but also impactful

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

De'Popular Exclusive Couturier targets style-conscious men who value high-quality, sophisticated fashion. Our beneficiaries include professional men seeking elegant corporate wear, fashion enthusiasts looking for unique native and vintage designs, and individuals of all ages and sizes. We cater to those who desire high-end fashion at affordable prices, ensuring accessibility without compromising on quality. Additionally, our brand appeals to community-minded customers who appreciate our commitment to supporting local organizations and charities. We aim to provide stylish, inclusive, and socially responsible fashion for men who want to feel confident and look their best.

01.05 When was your company established?

2022-08-10

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

0

01.08 Among the other owners, how many are female?

0

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

No other owners; it's a sole proprietorship business

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.instagram.com/depopular_xclusive?igsh=ZGUzMzM3NWJiOQ==

01.11 Which industry best describes your project?

e) Secondary commodities (cars and parts, consumer durables and apparel, retail)

02.01.01 My startup contributes to the No poverty goal

5

02.01.02 No poverty - Justification for my startup

02.02.01 My startup contributes to the Zero hunger goal

5

02.02.02 Zero hunger - Justification for my startup

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

02.04.01 My startup contributes to the Quality education goal

7 - Strongly Agree

02.04.02 Quality education - Justification for my startup

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

02.06.01 My startup contributes to the Clean water and sanitation goal

7 - Strongly Agree

02.06.02 Clean water and sanitation - Justification for my startup

02.07.01 My startup contributes to the Affordable and clean energy goal

2

02.07.02 Affordable and clean energy - Justification for my startup

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

02.10.01 My startup contributes to the Reduced inequalities goal

5

02.10.02 Reduced inequalities - Justification for my startup

02.11.01 My startup contributes to the Sustainable cities and communities goal

4

02.11.02 Sustainable cities and communities - Justification for my startup

02.12.01 My startup contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification for my startup

02.13.01 My startup contributes to the Climate action goal

3

02.13.02 Climate action - Justification for my startup

02.14.01 My startup contributes to the Life below water goal

3

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

5

02.15.02 Life on land - Justification for my startup

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

5

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

02.17.01 My startup contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification for my startup

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

06.02 The product/service represents an entirely new type of product/service.

1 - Strongly Disagree

06.03 The product/service could be described as a new technology.

1 - Strongly Disagree

06.04 The product/service is an improvement on an existing product or service.

4

06.05 The product/service could be described as an extension of a range of products or services.

3

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

4

06.07 The product/service is a new version of an old product/service.

1 - Strongly Disagree

06.08 Justification for my startup

As known that more people are into fashion designing, starting business I ensured that something is standing me out from others. My project is innovative and unique becomes in few years to come it will become a game changer for my country Nigeria touching lifes of many and creating job for more people across the Nation.

06.09 Competitive Analysis

My business line is a very strong competitive kind of work which everyone and even the unborn wants to do. So one of the main thing I ensured to stand out Is preaching values and standing on it with what I delivered. Also following my clients up not sentimental about all. My business needs everyone who want a clothes to cover their nakedness.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes; speaks to my female friends often about why they should get interested in becoming entrepreneurs and some of the benefits it will be to them in future and their marriage. Also I love female entrepreneurs do some of my students for me like shoe making; the current person and the last making who makes my shoes is a female