Nigeria - Startup under 3 years old

Describe your project or startup in a few words

Blueroomca connects individuals with licensed therapists through an online platform, providing accessible, convenient, and confidential mental health support. Our mission is to make professional counseling available anytime, anywhere, for everyone.

01.01 Describe your startup in more detail

Blueroomcare is an innovative online platform designed to provide accessible and affordable mental health support to individuals worldwide. We connect users with licensed therapists through video calls, phone sessions, and messaging, ensuring flexible and confidential counseling options. Our service addresses the growing need for mental health resources, especially for those facing barriers such as geographical limitations, time constraints, or stigma. By leveraging technology, we offer personalized therapy tailored to individual needs, available 24/7. Our mission is to democratize mental health care, making professional support readily available to anyone, anywhere, at any time. With a diverse network of therapists, we ensure users can find the right match based on their preferences and issues. Blueroomcare is committed to improving mental well-being and fostering a supportive community where individuals can thrive.

01.02 What is the main problem you are trying to solve?

The main problem Blueroomcare aims to solve is the widespread inaccessibility of mental health support. Many individuals face barriers such as geographical limitations, high costs, time constraints, and social stigma, preventing them from seeking the help they need. Traditional in-person therapy can be expensive, inconvenient, and intimidating for some, leading to unmet mental health needs. Additionally, the shortage of mental health professionals in certain areas exacerbates the problem. Blueroomcare addresses these challenges by offering a convenient, affordable, and confidential online platform that connects users with licensed therapists. Our goal is to make mental health support accessible to everyone, regardless of their location or circumstances, thereby improving overall mental well-being and reducing the burden of untreated mental health issues.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

Accessibility and Convenience: Our online platform allows users to connect with licensed therapists from the comfort of their own homes, eliminating geographical barriers and reducing the need for travel. Users can schedule sessions at times that work best for them, including evenings and weekends. Affordability: By leveraging technology, Blueroomcare reduces the overhead costs associated with traditional in-person therapy. This allows us to offer more affordable rates, making professional mental health support accessible to a broader audience. Confidentiality and Anonymity: Our service provides a confidential and secure environment where users can seek help without fear of stigma. The option to communicate via messaging, phone, or video calls offers flexibility and comfort, catering to individual preferences. Personalized Matching: Blueroomcare's diverse network of therapists ensures that users can find a professional who suits their specific needs and preferences.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Blueroomcare is aimed at serving a diverse range of individuals who need accessible, affordable, and flexible mental health support. Our targeted beneficiaries include: Individuals Facing Geographic Barriers: People living in rural or remote areas with limited access to mental health professionals. Busy Professionals and Students: Those with demanding schedules who require flexible appointment times, including evenings and weekends. Cost-Conscious Users: Individuals who find traditional in-person therapy cost-prohibitive and seek more affordable alternatives. Individuals Concerned About Stigma: Those who prefer the confidentiality and privacy of online therapy to avoid the stigma often associated with seeking mental health support. People with Mobility Issues: Individuals with physical disabilities or health conditions that make it difficult to attend in-person sessions. Expats and Frequent Travelers: Those who need consistent mental health support regardless of their location.

01.05 When was your company established?

2021-08-28

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

2

01.08 Among the other owners, how many are female?

1

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

My co-founder and I bring complementary skills to Blueroomcare. With over 15 years in sales, I excel in driving revenue growth, marketing strategy, business development, and customer relationship management, ensuring strong client relationships and market expansion. My co-founder, a licensed therapist with 15 years of experience, specializes in various therapeutic modalities like CBT and mindfulness, and has worked in private practice and community mental health settings. They also have expertise in developing mental health programs, conducting research, and utilizing telehealth platforms. Together, we ensure Blueroomcare provides accessible, effective, and innovative mental health support.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://blueroomcare.com/

01.11 Which industry best describes your project?

f) Healthcare (healthcare equipment and services)

02.01.01 My startup contributes to the No poverty goal

6

02.01.02 No poverty - Justification for my startup

Access to affordable mental health support can help individuals overcome mental barriers and improve their overall well-being, potentially enhancing their ability to secure stable employment, increase productivity, and break the cycle of poverty. By providing accessible and affordable mental health services, Blueroomcare supports efforts to address poverty and its multidimensional aspects.

02.02.01 My startup contributes to the Zero hunger goal

3

02.02.02 Zero hunger - Justification for my startup

While Blueroomcare primarily focuses on mental health support, addressing mental health issues can indirectly contribute to SDG 2 by improving individuals' overall well-being. Better mental health may enhance decision-making abilities and resilience, potentially leading to improved food security and nutrition practices. However, the direct impact on addressing hunger and promoting sustainable agriculture is limited compared to other SDGs.

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

Blueroomcare directly addresses the goal of promoting good health and well-being by providing accessible and affordable mental health support to individuals worldwide. By connecting users with licensed therapists through our online platform, we help people address mental health issues, improve coping mechanisms, and enhance overall well-being. This contributes to the broader goal of ensuring healthy lives and promoting well-being for all at all ages.

02.04.01 My startup contributes to the Quality education goal

5

02.04.02 Quality education - Justification for my startup

While Blueroomcare primarily focuses on mental health support rather than education directly, access to mental health services can positively impact individuals' ability to engage in education. By addressing mental health issues and providing support to individuals struggling with mental health challenges, Blueroomcare indirectly contributes to creating a conducive environment for learning and promoting lifelong learning opportunities for all.

02.05.01 My startup contributes to the Gender equality goal

6

02.05.02 Gender equality - Justification for my startup

Blueroomcare actively promotes gender equality by ensuring that all individuals, regardless of gender, have equal access to mental health support. We are committed to providing a safe and inclusive environment where women and girls can access the same quality of care as men and boys. By empowering individuals of all genders to seek help for their mental health concerns, we contribute to breaking down barriers and promoting gender equality in accessing essential healthcare services.

02.06.01 My startup contributes to the Clean water and sanitation goal

1 - Strongly Disagree

02.06.02 Clean water and sanitation - Justification for my startup

While Blueroomcare plays a crucial role in promoting mental well-being, its impact on addressing the challenges related to clean water and sanitation is minimal. This SDG primarily pertains to initiatives focused on improving access to clean water sources, sanitation facilities, and hygiene practices, which are not within the scope of Blueroomcare's services.

02.07.01 My startup contributes to the Affordable and clean energy goal

1 - Strongly Disagree

02.07.02 Affordable and clean energy - Justification for my startup

Blueroomcare's services do not directly address the provision of energy or energy-related issues. Our focus is on providing accessible and affordable mental health support through online therapy platforms, which does not intersect with the goal of ensuring access to affordable, reliable, sustainable, and modern energy for all.

02.08.01 My startup contributes to the Decent work and economic growth

5

02.08.02 Decent work and economic growth - Justification for my startup

While Blueroomcare primarily focuses on mental health support, our services indirectly contribute to promoting sustained, inclusive, and sustainable economic growth by enhancing the mental well-being of individuals. Improved mental health can lead to increased productivity, reduced absenteeism, and better job performance, ultimately contributing to economic growth. Additionally, by providing accessible and affordable mental health support, we enable individuals to address mental health challenges that may impact their ability to obtain and maintain decent work.

02.09.01 My startup contributes to the Industry innovation and infrastructure

3

02.09.02 Industry innovation and infrastructure - Justification for my startup

While Blueroomcare primarily focuses on mental health support, our innovative online platform contributes to fostering innovation in the healthcare industry. By leveraging technology to provide accessible and affordable mental health services, we demonstrate a new approach to delivering healthcare that is inclusive and sustainable. However, our direct impact on building physical infrastructure or promoting industrialization is limited compared to other initiatives within this SDG.

02.10.01 My startup contributes to the Reduced inequalities goal

6

02.10.02 Reduced inequalities - Justification for my startup

Blueroomcare plays a significant role in reducing inequalities by providing accessible and affordable mental health support to individuals worldwide. Mental health issues can affect anyone regardless of their socioeconomic status, ethnicity, or geographic location. By offering online therapy services, we break down barriers to accessing mental health care, making it available to a broader population regardless of their background. This helps address disparities in mental health care access and contributes to reducing inequalities within and among countries.

02.11.01 My startup contributes to the Sustainable cities and communities goal

4

02.11.02 Sustainable cities and communities - Justification for my startup

While Blueroomcare primarily focuses on mental health support rather than urban development, our services indirectly contribute to making cities and human settlements more inclusive, safe, resilient, and sustainable. By providing accessible and affordable mental health support through our online platform, we help individuals in urban areas cope with the stresses and challenges of city life, thereby promoting mental well-being and contributing to the overall resilience of communities. Additionally, addressing mental health issues can enhance social cohesion and community resilience, factors that are essential for building sustainable cities and communities. However, our direct impact on urban planning or infrastructure development is limited compared to other initiatives within this SDG.

02.12.01 My startup contributes to the Responsible consumption and production goal

3

02.12.02 Responsible consumption and production - Justification for my startup

While Blueroomcare primarily focuses on mental health support rather than directly influencing consumption and production patterns, our services indirectly promote responsible consumption and production. By offering online therapy, we reduce the need for individuals to travel to in-person therapy sessions, thus contributing to the reduction of carbon emissions associated with transportation. Additionally, by providing accessible and affordable mental health support, we help individuals cope with stress and anxiety, which may reduce impulse buying and promote more mindful consumption habits. However, our direct impact on promoting a circular economy or influencing production processes is limited compared to other initiatives within this SDG.

02.13.01 My startup contributes to the Climate action goal

2

02.13.02 Climate action - Justification for my startup

Blueroomcare primarily focuses on mental health support and does not directly contribute to initiatives aimed at combating climate change or reducing greenhouse gas emissions. While our services indirectly promote well-being, which may include supporting individuals affected by climate-related stressors, our impact on addressing climate change is minimal compared to other initiatives within this SDG.

02.14.01 My startup contributes to the Life below water goal

1 - Strongly Disagree

02.14.02 Life below water - Justification for my startup

Blueroomcare's focus is primarily on mental health support and does not directly contribute to initiatives aimed at conserving or sustainably using oceans, seas, or marine resources. Our services do not intersect with marine conservation efforts, and thus our impact on SDG 14 is minimal.

02.15.01 My startup contributes to the Life on land goal

1 - Strongly Disagree

02.15.02 Life on land - Justification for my startup

Blueroomcare primarily focuses on mental health support and does not directly contribute to initiatives aimed at protecting terrestrial ecosystems, managing forests, combating desertification, or halting biodiversity loss. Our services do not intersect with land conservation efforts, and thus our impact on SDG 15 is minimal.

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

5

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

While Blueroomcare primarily focuses on mental health support, our services indirectly contribute to promoting peaceful and inclusive societies by addressing mental health issues that can contribute to conflict and instability. By providing accessible and affordable mental health support, we help individuals cope with stress, trauma, and interpersonal conflicts, thereby fostering social cohesion and contributing to the overall peace and stability of communities. Additionally, our online therapy platform promotes inclusivity by providing access to justice for individuals who may face barriers to traditional mental health services. However, our direct impact on building effective and accountable institutions may be limited compared to other initiatives within this SDG.

02.17.01 My startup contributes to the Partnerships for the goal

6

02.17.02 Partnerships for the goal - Justification for my startup

Blueroomcare recognizes the importance of partnerships in achieving sustainable development goals. We actively collaborate with various stakeholders, including mental health professionals, organizations, and policymakers, to enhance the accessibility and effectiveness of mental health support globally. By fostering partnerships, sharing knowledge, and leveraging resources, we work towards strengthening the means of implementation and revitalizing the global partnership for sustainable development. Our commitment to collaboration and partnership ensures that we can collectively address the complex challenges related to mental health and contribute to achieving the broader sustainable development agenda.

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

6

06.02 The product/service represents an entirely new type of product/service.

7 - Strongly Agree

06.03 The product/service could be described as a new technology.

6

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

5

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

5

06.08 Justification for my startup

Our product/service represents an entirely new type of solution, utilizing innovative technology to address a demand or need that has not been adequately satisfied by existing products/services. This uniqueness stems from our approach to integrating cutting-edge features and functionalities, ensuring that our offering stands out in the market and delivers unparalleled value to customers.

06.09 Competitive Analysis

Our main potential competitors include established online therapy platforms like talkspace and traditional mental health providers. However, what sets us apart is our unique combination of convenience, affordability, and accessibility. Unlike traditional providers, we offer flexible scheduling and anonymity, catering to individuals' busy lifestyles and privacy concerns. Additionally, our platform leverages innovative technology to match users with licensed therapists based on their specific needs and preferences, ensuring personalized and effective care. This focus on convenience, affordability, and personalization distinguishes us in the competitive landscape, making us the preferred choice for modern mental health support.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

YesWe actively participate in initiatives that empower women in entrepreneurship. Examples include hosting networking events specifically for female entrepreneurs, offering mentorship programs led by successful women in business, providing funding opportunities for female-led startups, and advocating for policies that promote gender equality in the entrepreneurial ecosystem. Additionally, we collaborate with organizations focused on supporting women in business to amplify our impact and create a more inclusive community.