Nigeria - Startup under 3 years old

Describe your project or startup in a few words

3FP Nigeria connects local farmers with consumers through a mobile app and community partnerships, reducing food waste, improving livelihoods, and increase access to affordable, fresh produce.

01.01 Describe your startup in more detail

3FP Nigeria is a technology-driven social enterprise that tackles food insecurity by connecting smallholder farmers with consumers in need. We leverage a mobile app and community partnerships to create a more efficient and equitable food system. Our platform supports farmers to sell surplus produce at fair prices, reducing food waste and increasing their income. Recognizing that many farmers lack access to or familiarity with technology, we work through trusted community partners to onboard and support them. These partners act as intermediaries, collecting information about available produce and relaying orders to the farmers. Consumers interact directly with 3FP through our user-friendly mobile app, where they can browse a wide variety of fresh, locally sourced produce, place orders for delivery, and even learn about the farmers behind their food. By promoting sustainable agriculture and local economies, 3FP is building a healthier and more resilient Nigeria.

01.02 What is the main problem you are trying to solve?

3FP Nigeria aims to alleviate food insecurity in Nigeria by addressing two key challenges: 1. Limited market access for smallholder farmers: Many farmers lack the resources or knowledge to effectively sell their produce, leading to food waste and lost income. 2. Limited access to affordable fresh produce: Low-income consumers often struggle to find and afford nutritious food, relying on less healthy options. By connecting these two groups, 3FP creates a win-win solution that benefits both farmers and consumers while reducing food waste and improving overall food security.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

3FP Nigeria offers the following key benefits: Empowerment for Smallholder Farmers: 3FP provides a direct link to the market, ensuring fair prices for their produce and reducing post-harvest losses. This translates to increased income and improved livelihoods for farmers, particularly those in marginalized communities. Enhanced Food Security and Nutrition: By facilitating access to affordable and fresh produce, 3FP helps to combat food insecurity, especially among vulnerable populations. Consumers benefit from a wider variety of nutritious food options, leading to healthier diets and improved well-being. Sustainable Agriculture and Community Development: 3FP promotes sustainable farming practices and strengthens local economies. By fostering connections between farmers and consumers, we contribute to the development of thriving communities where everyone has access to good food.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Smallholder farmers: Specifically those in rural and peri-urban areas who struggle with market access, lack technological resources, or face challenges in selling their produce at fair prices. We particularly focus on women and youth farmers, who often face additional barriers in the agricultural sector. Urban residents: Health-conscious individuals, families, and those who value fresh, locally sourced produce are a key target market. We offer them convenient access to a wider variety of affordable, high-quality produce while supporting local farmers and sustainable agriculture. Low-income households and vulnerable communities: This includes families living below the poverty line, individuals with disabilities, the elderly, and other groups who face challenges accessing affordable, nutritious food. We prioritize these communities to improve their food security and overall well-being. Institutions: Schools, hospitals, orphanages, and other organizations that require large quantities

01.05 When was your company established?

2024-02-11

01.06 Are you already selling your product/service?

No

01.07 How many other owners are there within your startup?

2

01.08 Among the other owners, how many are female?

1

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

Orjiugo, Prince Victor: A passionate social entrepreneur with a background in engineering, technology, and business development. Demonstrates strong leadership, strategic vision, and a deep commitment to addressing food insecurity in Nigeria through innovative solutions. Chioma Okezie: A nursing student with a keen interest in innovation and social impact. Brings a unique perspective on healthcare and community needs, and a passion for improving the well-being of underserved populations. Chioma's experience in healthcare provides valuable insights into nutritional needs and health outcomes, while her enthusiasm for innovation aligns with 3FP's mission to create a more efficient and equitable food system.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

01.11 Which industry best describes your project?

l) Farming

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

3FP Nigeria directly addresses several factors contributing to poverty in Nigeria: Income Generation for Farmers: By providing smallholder farmers with a reliable platform to sell their surplus produce, 3FP increases their income and economic stability. This is particularly impactful for women and youth farmers, who often face additional socioeconomic barriers. Reduced Food Prices: By minimizing food waste and creating a more efficient supply chain, 3FP helps to reduce food prices for consumers, especially those in low-income and vulnerable communities. Increased access to affordable food is essential for lifting people out of poverty. Job Creation: As 3FP expands, it creates employment opportunities in various sectors, such as logistics, technology, and customer service. These jobs contribute to economic growth and reduce unemployment rates. Community Development: 3FP empowers local communities by supporting small businesses and promoting sustainable agriculture. This strengthens

02.02.01 My startup contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification for my startup

Increased Access to Affordable Food: By connecting smallholder farmers directly to consumers and reducing food waste in the supply chain, 3FP Nigeria makes fresh, nutritious produce more accessible and affordable to low-income households and vulnerable communities. This directly addresses the root cause of hunger, which is often lack of access to adequate food. Supporting Local Farmers: By providing farmers with a reliable market for their produce and fair prices, 3FP Nigeria empowers them to increase their production and income. This not only improves their livelihoods but also strengthens the local food system, ensuring a consistent supply of food for the community. Minimizing Food Waste: The platform's efficient logistics and potential future investment in storage solutions help minimize post-harvest losses, ensuring that more food reaches those who need it.

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

02.04.01 My startup contributes to the Quality education goal

4

02.04.02 Quality education - Justification for my startup

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

Empowering Women Farmers: 3FP recognizes that women play a crucial role in agriculture, yet they often face unequal access to resources and opportunities. By providing women farmers with a direct link to the market, fair prices, and training opportunities, 3FP empowers them economically and challenges traditional gender roles. Inclusive Employment: 3FP actively seeks to create job opportunities for women across various roles within the company, including logistics, technology, and customer service. This promotes economic empowerment and contributes to a more gender-balanced workforce. Community Engagement: 3FP works closely with community partners to ensure that women are equally represented in decision-making processes and have equal access to the benefits of the platform. We strive to create a supportive and inclusive environment for all stakeholders.

02.06.01 My startup contributes to the Clean water and sanitation goal

4

02.06.02 Clean water and sanitation - Justification for my startup

02.07.01 My startup contributes to the Affordable and clean energy goal

3

02.07.02 Affordable and clean energy - Justification for my startup

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

Job Creation: 3FP directly creates employment opportunities in various sectors, including logistics, technology, customer service, and agriculture. These jobs provide decent work with fair wages and safe working conditions, contributing to economic growth and poverty reduction. Income Generation for Farmers: By providing farmers with a reliable platform to sell their produce at fair prices, 3FP increases their income and economic stability. This improves livelihoods, reduces poverty, and promotes decent work in the agricultural sector.

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

Technological Innovation: 3FP leverages a mobile app and CRM system to create a digital platform that connects farmers and consumers, promoting innovation in the agricultural sector. This technology improves efficiency, reduces food waste, and increases market access for farmers. Resilient Infrastructure: By investing in logistics and cold storage solutions (potentially in the future), 3FP is building a more resilient food supply chain. This infrastructure is essential for minimizing post-harvest losses, ensuring food safety, and increasing the availability of fresh produce throughout the year. Inclusive Industrialization: 3FP supports the growth of small-scale farmers, particularly women and youth, who are often excluded from traditional agricultural value chains. By providing them with access to markets and training, 3FP promotes inclusive and sustainable industrialization in the agricultural sector.

02.10.01 My startup contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification for my startup

Income Equality for Farmers: 3FP provides a level playing field for smallholder farmers, especially women and youth, who are often marginalized in traditional markets. By guaranteeing fair prices and reducing exploitation by middlemen, 3FP helps bridge the income gap between small-scale farmers and larger agricultural enterprises. Affordable Food Access: By reducing food waste and streamlining the supply chain, 3FP makes fresh produce more affordable for low-income households. This improves their access to nutritious food, thus reducing inequalities in food security and health outcomes. Inclusive Business Model: 3FP actively engages with vulnerable communities and ensures their participation in the platform. By working with community partners and providing training and support to farmers, we create a more inclusive and equitable economic ecosystem. Empowering Marginalized Groups: 3FP prioritizes the inclusion of women and youth farmers, who often face greater challenges.

02.11.01 My startup contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification for my startup

Supporting Local Food Systems: 3FP strengthens local food systems by connecting urban consumers with rural farmers. This reduces the reliance on long-distance transportation and supports a more resilient and sustainable food supply chain within the community. Reducing Food Waste: By rescuing surplus produce, 3FP minimizes food waste, which is a major contributor to greenhouse gas emissions and environmental degradation. This aligns with the goal of creating more sustainable and environmentally friendly cities. Promoting Sustainable Agriculture: 3FP encourages sustainable farming practices among its network of farmers, which can have positive impacts on soil health, water conservation, and biodiversity. These practices contribute to a more sustainable and resilient environment. Empowering Local Communities: 3FP's model empowers local farmers and strengthens community ties. This creates a sense of ownership and engagement, leading to more sustainable and resilient communities.

02.12.01 My startup contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification for my startup

Reducing Food Waste: By connecting farmers with surplus produce to consumers, 3FP directly reduces food waste, which is a major contributor to greenhouse gas emissions and environmental degradation. This promotes a more sustainable and efficient use of resources. Promoting Local Consumption: 3FP encourages the consumption of locally sourced produce, which reduces the need for long-distance transportation and associated carbon emissions. This aligns with the principle of responsible consumption by prioritizing locally produced goods. Sustainable Agriculture: 3FP promotes sustainable farming practices among its network of farmers. This includes encouraging the use of organic fertilizers, minimizing pesticide use, and implementing water conservation techniques. These practices contribute to responsible production and protect the environment. Education and Awareness: 3FP educates both farmers and consumers about responsible consumption and production.

02.13.01 My startup contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification for my startup

Reducing Food Waste: By rescuing surplus produce, 3FP significantly reduces food waste, which is a major source of methane emissions, a potent greenhouse gas. This directly contributes to mitigating climate change. Promoting Local Consumption: 3FP encourages the consumption of locally sourced produce, which minimizes the need for long-distance transportation and associated carbon emissions from trucks and airplanes. Sustainable Agriculture: By supporting and promoting sustainable farming practices among our network of farmers, 3FP helps reduce greenhouse gas emissions and protect natural resources. This includes encouraging techniques like organic farming, crop rotation, and water conservation.

02.14.01 My startup contributes to the Life below water goal

3

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification for my startup

Promoting Sustainable Agriculture: 3FP encourages sustainable farming practices among its network of farmers, which help protect and restore land resources. This includes promoting crop rotation, reducing pesticide and fertilizer use, and conserving water resources, all of which contribute to healthier soil and ecosystems. Biodiversity Conservation: By supporting a diverse range of crops grown by local farmers, 3FP helps to maintain biodiversity in agricultural landscapes. This is crucial for ecosystem health, pest control, and long-term food security. Reducing Deforestation: By creating a viable market for local produce, 3FP reduces the pressure on farmers to expand into forests or other natural habitats in search of new agricultural land. This helps to protect forests and preserve biodiversity.

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

4

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

02.17.01 My startup contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification for my startup

3FP actively seeks and builds partnerships with various stakeholders, including: Government Agencies: We collaborate with government ministries and agencies responsible for agriculture, social welfare, and rural development. These partnerships can provide valuable support in terms of policy guidance, access to resources, and scaling our operations. Non-Governmental Organizations (NGOs): We partner with NGOs focused on food security, poverty reduction, and sustainable agriculture. These organizations provide expertise, networks, and resources that complement our own efforts. Community-Based Organizations (CBOs): We work closely with local community groups to understand their unique needs and tailor our services accordingly. CBOs play a crucial role in reaching marginalized communities and ensuring that our platform is inclusive and accessible to all. Private Sector: We seek partnerships with businesses in the food and agricultural sector to expand our reach, access new technologies, an

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

4

06.02 The product/service represents an entirely new type of product/service.

7 - Strongly Agree

06.03 The product/service could be described as a new technology.

4

06.04 The product/service is an improvement on an existing product or service.

4

06.05 The product/service could be described as an extension of a range of products or services.

4

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

5

06.07 The product/service is a new version of an old product/service.

4

06.08 Justification for my startup

Integration of Technology and Tradition: 3FP bridges the gap between traditional farming practices and modern technology. By working with community partners and adapting technology to the local context, we ensure that our platform is accessible and relevant to all stakeholders. Focus on Food Insecurity: While many platforms focus on connecting farmers to a wider market, 3FP's primary goal is to alleviate food insecurity by ensuring affordable access to fresh produce for vulnerable communities. Data-Driven Approach: 3FP leverages data collection and analysis to optimize the supply chain, minimize food waste, and track the impact on food security and farmer livelihoods. This data-driven approach ensures that our efforts are targeted and effective.

06.09 Competitive Analysis

Existing E-commerce Platforms: These platforms may offer some local produce, but often prioritize large-scale producers and lack the focus on food insecurity and farmer empowerment that 3FP provides. Informal Markets: While informal markets offer a source of local produce, they often lack consistent quality control, fair pricing, and the convenience of online ordering and delivery. Thrive Agric: Similar to Farmcrowdy, Thrive Agric connects farmers with investors and provides them with resources and training. It also offers a subscription-based service for consumers to receive fresh produce, but its focus is more on supporting farmers' production rather than directly addressing food insecurity.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

The business willl actively seek out and recruit women farmers to join our platform. We offer specialized training programs that address the unique challenges women face in agriculture, equipping them with the skills and knowledge to succeed.