Nigeria - Startup under 3 years old

Describe your project or startup in a few words

We produce quality, befitting, and luxurious corporate shoes, sneakers, loafers and pams using fine local materials and equipment. The products are produced with the best materials, well designed and produced with excellence and high level of professi

01.01 Describe your startup in more detail

We produce quality, befitting, and luxurious corporate shoes, sneakers, loafers and pams. The products are produced with the best materials, well designed and produced with excellence and high level of professionalism. They are produced with the aim to add value to the appearance of the user and connect him to his inherent ability and unlimited potentials for optimal results delivery and performance. They are produced with the aim to add value to the appearance of the user and connect him to his inherent ability and unlimited potentials for optimal results delivery and performance. They offers comfort, traditional self connection, class, and richness. We deliver nationwide and seven days after ordering

01.02 What is the main problem you are trying to solve?

Our products are solving the following problems. 1. We are promoting usage of local products. 2. Our products (shoes) provides free and maximum comfort for prolonged wear which prevent foot sore and stress. 3. The products offer styles and trendy designs that cater to user diverse fashion preferences. 4. The products are made to enhance and provider the user with ultimate performance in their career. 5. Sustainability; The products are made with eco-friendly practices and best environmental impacts.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

1. Affordable and quality shoes and footwear. 2. Fast products delivery to customers and home and office delivery services. 3. Contribute to the nation GDP. 4. The products improve the user performance in their careers and work. 5. The presence of our products in the market help reduce dependency on foreign products and materials.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Our target are. 1. Male business executives and professionals seeking stylish and comfortable footwear for work. 2. Men of various age groups (e.g., young adults, middle-aged, seniors) 3. Fashiona-conscious individuals

01.05 When was your company established?

2023-11-24

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

3

01.08 Among the other owners, how many are female?

0

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

There are three owners in total, there is one founder with two supporting team members. The CEO is very experienced in supervising, coordinating and planning business activities around the company. The other team members are very experienced in the product production, marketing and development of operational frameworks. In summary, we have an experienced team members who with skill set in marketing, sales, customer acquisition, business operations and team management.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.instagram.com/felogshoes/

01.11 Which industry best describes your project?

c) Industry (equipment, commercial, logistical and professional services, transport)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

We are employing direct and indirect labour which is reducing the unemployment rate thereby reducing poverty level in our host country.

02.02.01 My startup contributes to the Zero hunger goal

6

02.02.02 Zero hunger - Justification for my startup

Our employee are earning handsome pay through through their direct and indirect employment through which they take care of their immediate family needs and financial responsibilities.

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

We prioritize our staff health and well being during production by providing them with the necessary PPEs.

02.04.01 My startup contributes to the Quality education goal

6

02.04.02 Quality education - Justification for my startup

We are doing this through our community and social responsibility. We to go primary and secondary schools to educate them on the importance of learning.

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

We are gender sensitive in our team building. Our sale department is headed by a female staff.

02.06.01 My startup contributes to the Clean water and sanitation goal

5

02.06.02 Clean water and sanitation - Justification for my startup

We provide portable and healthy water for the team members.

02.07.01 My startup contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification for my startup

We are gradually reducing our dependency on foil fuel. We are shifting to clean and affordable energy like the solar energy in powering our equipment.

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

We are responsible to the necessary government taxes and levy which is a direct contribution to the economic growth.

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

We are dynamic and innovative in our production line. We are use latest technologies such as laxing machines in our production.

02.10.01 My startup contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification for my startup

We don't discriminate at all. Our team members are mix of other tribes, colours and ethic groups.

02.11.01 My startup contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification for my startup

We engage in the regular and compulsory sanitary activities of the state. We also contribute to the building and maintenance of state facilities and infrastructures.

02.12.01 My startup contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification for my startup

We engage necessary government agencies in our production to keep up with the certified, standard production guidelines.

02.13.01 My startup contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification for my startup

We achieve this through the use of clean energy and recycling of our waste products.

02.14.01 My startup contributes to the Life below water goal

4

02.14.02 Life below water - Justification for my startup

Our production line and operations are strictly on land. Our waste are properly disposed so as not to affect aquatic life.

02.15.01 My startup contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification for my startup

Our waste are disposed through the certified government waste disposal agency. This is to avoid indiscriminate waste disposal that can affect terrestrial life.

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

7 - Strongly Agree

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

We have a legal firm that manages our legal matters and customers right with us.

02.17.01 My startup contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification for my startup

We are in partnership with non governmental agencies that promotes equality, gender sensitive and education.

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

06.02 The product/service represents an entirely new type of product/service.

7 - Strongly Agree

06.03 The product/service could be described as a new technology.

6

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

2

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

5

06.07 The product/service is a new version of an old product/service.

1 - Strongly Disagree

06.08 Justification for my startup

Our products are news products on it own, they are produced using local materials and latest innovation and technology. We have been able to build a customer base for our products. Our products are news in terms of our design, crafting and finishing. We employ excellent and trendy designs that cater for our clients fashion taste.

06.09 Competitive Analysis

There are other local made shoes in the market though. Our stand out characteristics are; 1. Our quality products. 2. Our products design and crafting. 3. Our excellent customer service. 4. Customer trust and products demand.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes. I have a mentoring class for female entrepreneurs.