Nigeria - Startup under 3 years old

Describe your project or startup in a few words

Datafied Technologies is a visionary data analytics and consultancy firm with a mission to combat poverty, inequality and promote sustainable development. We embody the innovative spirit and commitment to social progress.

01.01 Describe your startup in more detail

We represent the potential of data science to transform societies by making informed decisions that uplift the marginalized and drive progress towards a more equitable future. It's a model for how Nigerian companies can leverage technology to address the SDGs and create a positive impact on society. Our core objectives are: Quality Education (SDG 4), by developing educational programs that utilize data analytics to identify gaps, tailor solutions and improve learning outcomes. We also offer scholarships for young people to acquire data science skills, empowering them to contribute to the economy. Decent Work and Economic Growth (SDG 8) by consulting for businesses to create strategies for job creation, entrepreneurship, and inclusive economic growth. Our strategic approach include harnessing data-driven insights and educational repository to inform policies reduce unemployment and enhance access to quality education, while designing sustainable/culturally sensitive interventions.

01.02 What is the main problem you are trying to solve?

Our work exemplifies how data analytics can be a powerful tool in the fight against poverty and in the pursuit of a more prosperous and educated society through the below: Address issues of unemployment by employing data-driven solutions that utilize analytics to study the job market, identify skills gaps, and forecast future demand for labor. Quality education: With e-learning platforms by leveraging technology to provide accessible and quality education, including data science courses for remote learners. Access to skill development programs by creating targeted educational initiatives to upskill the workforce, especially in areas of high demand. Economic growth and business intelligence by offering consultancy services to businesses to optimize operations, reduce costs, and increase profitability using data insights. Community engagement and inclusivity gaps.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

1. Skill development and job creation in the form of workforce readiness: By offering training in data analytics and related fields, Datafied Technologies equips individuals with high-demand skills, making them more competitive in the job market. Entrepreneurial support as well through our data insights can help budding entrepreneurs identify viable business opportunities, fostering innovation and stimulating job creation. 2. Economic empowerment using market insights and efficiency gains. Datafied Technologies provides both individuals and businesses with deep insights into market trends, enabling them to make informed decisions that drive economic growth and create new job opportunities. With efficiency gains through data-driven optimization of processes, companies and their employees can achieve higher productivity and efficiency, contributing to a more robust economy. 3. Inclusive growth with targeted interventions as data analytics can identify communities and groups that are

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

1. The unemployed youth that need access to job market information, skill development, and job matching services. Datafied would do this by offering data-driven career counseling service, upskilling programs in high-demand areas, and connecting to potential employers. 2. Small business owners looking to expand market reach and improve supply chain with business intelligence needs and operational optimization. Here provision of data analytics services to identify new market opportunities, streamline supply chain, and increase profitability is done. 3. The policy makers and other government officials focused on improving education quality and access across Nigeria by providing data on educational outcomes, insights into effective policies, and strategies for resource allocation. This is done by analyzing educational data to inform policy decisions and developing tools for monitoring and evaluation of educational programs.

01.05 When was your company established?

2023-06-20

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

3

01.08 Among the other owners, how many are female?

2

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

Ruth Adeyemo is a prolific economist and accountant that has a wealth of experience as a statistical analyst and entrepreneur. Clara is a data science professional with data expertise committed to creative processes and strategic innovations.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.linkedin.com/company/datafiedhub/

01.11 Which industry best describes your project?

h) IT (digital services, equipment and software)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

Datafied uses data analytics to identify high-poverty areas and understand the factors contributing to poverty. They develop targeted programs that address these factors, such as skill development initiatives that increase employability and income-generating activities that provide sustainable livelihoods.

02.02.01 My startup contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification for my startup

This is tied to the. SDG above. When people are able to transform their lives out from poverty, they will be in better positions to make good on affording quality nutrition.

02.03.01 My startup contributes to the Good health and well-being goal

5

02.03.02 Good health and well-being - Justification for my startup

While Datafied’s primary focus is on education and economic growth, their data expertise can indirectly support health initiatives. For example, predictive analytics could be used to forecast health trends, optimize the distribution of medical resources, or identify regions in need of healthcare services.

02.04.01 My startup contributes to the Quality education goal

4

02.04.02 Quality education - Justification for my startup

Datafied enhances the quality of education by analyzing academic performance data to identify gaps and improve teaching methods. They also provide data science training, making education more relevant to the job market and ensuring that students are equipped with future-ready skills.

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

The company ensures that its educational programs are accessible to all, regardless of gender. By promoting women’s participation in data science and technology fields, Datafied helps to break down barriers and foster gender equality in these traditionally male-dominated sectors.

02.06.01 My startup contributes to the Clean water and sanitation goal

4

02.06.02 Clean water and sanitation - Justification for my startup

02.07.01 My startup contributes to the Affordable and clean energy goal

4

02.07.02 Affordable and clean energy - Justification for my startup

02.08.01 My startup contributes to the Decent work and economic growth

6

02.08.02 Decent work and economic growth - Justification for my startup

Datafied’s job matching platforms and skill development programs create new employment opportunities, contributing to economic growth. Their consultancy services help businesses to innovate and expand, which in turn generates more jobs and promotes decent work conditions.

02.09.01 My startup contributes to the Industry innovation and infrastructure

4

02.09.02 Industry innovation and infrastructure - Justification for my startup

02.10.01 My startup contributes to the Reduced inequalities goal

6

02.10.02 Reduced inequalities - Justification for my startup

By providing equal access to education and employment opportunities, Datafied works to reduce inequalities within and among countries. Their community engagement initiatives ensure that the benefits of data analytics reach marginalized groups, helping to level the playing field.

02.11.01 My startup contributes to the Sustainable cities and communities goal

4

02.11.02 Sustainable cities and communities - Justification for my startup

02.12.01 My startup contributes to the Responsible consumption and production goal

4

02.12.02 Responsible consumption and production - Justification for my startup

02.13.01 My startup contributes to the Climate action goal

4

02.13.02 Climate action - Justification for my startup

02.14.01 My startup contributes to the Life below water goal

4

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

4

02.15.02 Life on land - Justification for my startup

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

4

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

02.17.01 My startup contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification for my startup

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

5

06.02 The product/service represents an entirely new type of product/service.

4

06.03 The product/service could be described as a new technology.

2

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

7 - Strongly Agree

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

7 - Strongly Agree

06.08 Justification for my startup

Datafied Technologies is responding to unsatisfied demands in the Nigerian data analytics market by offering specialized services that address specific gaps: Special focus on SDGs: we align our services with Sustainable Development Goals, a niche that is often overlooked by traditional data analytics firms, thereby addressing societal issues through Achieving a unique demand response through localized solutions: Datafied provides analytics solutions tailored to the Nigerian context, considering local economic conditions, cultural nuances, and specific challenges faced by businesses and communities. Improvement on existing services with an integrated education and gender centric inclusion: Unlike other services, Datafied integrates education with analytics, offering training that empowers clients to understand and utilize data effectively. By filling these gaps and improving upon existing services, Datafied Technologies is carving out a unique space in Nigerian’s data analytics.

06.09 Competitive Analysis

Datalum is our main competitor. With our unique focus of SDGs, strategically tailored localized solutions and inclusive integration of education for all (especially the female gender and the disabled), we have set ourselves apart. Our gifted minds initiative is one that is unique not positioned to introduce the less privileged to the field of data analytics, regardless of their abilities, disabilities, gender and background.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes. An example that underscores our community promoting activities towards female entrepreneurs is our Gifted Minds Initiative. This is only deployed at the grassroots levels of less privileged communities where female students are introduced, coached and encouraged to take up data analytics and mathematics to levels beyond their current education. They are continued to nurture their interest to the point of partaking in the competition and being a part of something life-changing. We are also incorporating a model at the moment where employment/internship is being sought for said students that can provide experience and skills that give them an edge and set them on their way to their entrepreneurial pursuits.