Nigeria - Startup under 3 years old

Describe your project or startup in a few words

My business transforms discarded eggshells into useful products such as calcium rich cookies, exfoliating soap and eggshell powder for animal feed.

01.01 Describe your startup in more detail

Transforming bakery waste into an innovative venture, my business repurposes discarded eggshells to create nutritious calcium-rich cookies. Additionally, these eco-friendly treats are packaged in biodegradable material made from the same eggshells, promoting sustainability and reducing environmental impact. A delicious solution that aligns taste with environmental responsibility.

01.02 What is the main problem you are trying to solve?

The main problem we aim to solve is the dual challenge of food waste and inadequate calcium intake. By repurposing discarded eggshells into nutritious cookies, we address both issues simultaneously, offering consumers a delicious and sustainable solution to boost their calcium intake while reducing environmental impact.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

The major benefits of our product include: 1. Nutritional Value: Our cookies are rich in calcium, promoting bone health and overall well-being. By using repurposed eggshells, we offer a sustainable source of this essential mineral, providing consumers with a convenient and tasty way to meet their nutritional needs. 2. Environmental Sustainability: By repurposing bakery waste and utilizing biodegradable packaging made from eggshells, we reduce the environmental impact of food waste and plastic pollution. Our eco-friendly approach supports sustainability efforts and contributes to a healthier planet. 3. Innovative Solution: Our product offers a novel solution to two pressing issues: food waste and inadequate calcium intake. Through innovative technology and sustainable practices, we provide consumers with a delicious and guilt-free treat that aligns taste with environmental responsibility.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Our startup's product is aimed at serving health-conscious consumers who prioritize both nutrition and sustainability. Our targeted beneficiaries include individuals of all ages who are seeking delicious and nutritious snacks that support their bone health while also caring about the environment. Additionally, our innovative solution appeals to environmentally conscious consumers looking for eco-friendly alternatives to conventional snacks.

01.05 When was your company established?

2023-12-04

01.06 Are you already selling your product/service?

No

01.07 How many other owners are there within your startup?

0

01.08 Among the other owners, how many are female?

0

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

I am the sole owner of the business. Amarachi Anne Obianwa is an industrious and adaptable lady who just finished her master's degree in hotel management (high honors) this year at Eastern Mediterranean University. As a former Miss Global Nigeria (2017), she not only excelled in beauty pageants but also coached Miss Africa EMU delegates in 2016. Achieving academic excellence, she received the Highest Honors Award in Technical Drawing and Biology during her time at Trinitate International School. Beyond academics, Amarachi showcased leadership as Labour Prefect and contributed to her school's yearbook with an article on Biomedical Engineering. Amarachi brings a unique blend of skills, achievements, and a proactive mindset.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.instagram.com/ancol_cakes_and_more?igsh=YnE2b3BiOWduOHNj

01.11 Which industry best describes your project?

d) Primary commodities (food, drink, household and personal products)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

Our startup contributes to the goal of eradicating poverty by creating economic opportunities and empowering communities. By repurposing bakery waste and utilizing sustainable practices, we reduce production costs and create value from what would otherwise be discarded. This generates income for bakery suppliers and creates jobs in our production and distribution processes, ultimately contributing to poverty alleviation.

02.02.01 My startup contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification for my startup

Our startup contributes to the goal of zero hunger by utilizing bakery waste and repurposing discarded eggshells into nutritious cookies. By transforming these waste materials into edible products, we provide a sustainable source of nutritious food that can help address food insecurity and hunger, particularly in communities where access to nutritious food is limited.

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

Our startup strongly contributes to the goal of good health and well-being by providing consumers with delicious and nutritious cookies rich in calcium. By utilizing repurposed eggshells, we offer a sustainable source of this essential mineral, promoting bone health and overall well-being. Additionally, our eco-friendly approach reduces environmental toxins, further supporting public health efforts.

02.04.01 My startup contributes to the Quality education goal

7 - Strongly Agree

02.04.02 Quality education - Justification for my startup

Our startup contributes to the goal of quality education by raising awareness about food waste, sustainability, and nutrition. Through educational outreach programs and marketing efforts, we inform consumers about the importance of reducing food waste and making sustainable choices. By promoting awareness and understanding of these issues, we empower individuals to make informed decisions about their food choices, contributing to overall education and awareness on these critical topics.

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

Our startup contributes to gender equality by creating employment opportunities and fostering inclusivity within our workforce. We prioritize diversity and equal opportunities, ensuring that individuals of all genders have access to meaningful employment and advancement within our organization. By promoting a culture of inclusivity and empowerment, we support gender equality in the workplace and contribute to broader efforts to address gender disparities in society.

02.06.01 My startup contributes to the Clean water and sanitation goal

7 - Strongly Agree

02.06.02 Clean water and sanitation - Justification for my startup

Our startup indirectly contributes to the goal of clean water and sanitation by promoting sustainable practices that reduce environmental pollution. By repurposing bakery waste and utilizing eco-friendly packaging materials, we help minimize contamination of water sources and reduce the need for harmful chemicals in waste management processes. Additionally, our focus on sustainability aligns with broader efforts to protect and conserve natural resources, including water.

02.07.01 My startup contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification for my startup

Our startup contributes to the goal of affordable and clean energy indirectly by promoting sustainable practices and reducing environmental impact. While our primary focus is on repurposing food waste and creating nutritious products, our eco-friendly approach aligns with broader efforts to reduce reliance on fossil fuels and promote renewable energy sources. By minimizing waste and adopting sustainable production methods, we contribute to a cleaner and more sustainable energy future.

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

Our startup strongly contributes to the goal of decent work and economic growth by creating employment opportunities and fostering economic development. Through our production and distribution processes, we generate jobs in various sectors, including food manufacturing, packaging, and distribution. Additionally, by repurposing bakery waste, we create value from what would otherwise be discarded, contributing to economic growth and sustainability in local communities.

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

Our startup strongly contributes to industry innovation and infrastructure by introducing novel approaches to food production and packaging. Through our innovative use of repurposed materials and sustainable practices, we inspire new methods and technologies within the food industry. Additionally, our focus on eco-friendly packaging infrastructure aligns with broader efforts to develop sustainable infrastructure that supports environmental conservation and economic growth.

02.10.01 My startup contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification for my startup

Our startup contributes to reducing inequalities by promoting access to nutritious food and economic opportunities. By repurposing bakery waste into nutritious cookies, we offer an affordable and sustainable food option that is accessible to a wide range of individuals, regardless of socioeconomic status. Additionally, our focus on creating jobs and supporting local communities helps to address disparities in employment and economic opportunities, ultimately contributing to a more equitable society.

02.11.01 My startup contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification for my startup

Our startup strongly contributes to sustainable cities and communities by promoting waste reduction and environmental conservation. By repurposing bakery waste and utilizing eco-friendly packaging materials, we help cities reduce their environmental footprint and move towards more sustainable waste management practices. Additionally, our focus on creating local partnerships and supporting community-based initiatives fosters collaboration and resilience within urban communities, contributing to the overall sustainability and well-being of cities.

02.12.01 My startup contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification for my startup

Our startup strongly contributes to responsible consumption and production by repurposing bakery waste and utilizing sustainable practices throughout our production process. By transforming discarded eggshells into nutritious cookies and using biodegradable packaging made from the same eggshells, we promote resource efficiency and minimize waste generation. Additionally, our focus on sustainability educates consumers about the importance of making conscious choices, fostering a culture of responsible consumption and production.

02.13.01 My startup contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification for my startup

Our startup strongly contributes to climate action by reducing greenhouse gas emissions and promoting sustainable practices. By repurposing bakery waste and utilizing eco-friendly packaging materials made from eggshells, we help mitigate the environmental impact of food production and waste disposal. Additionally, our focus on sustainability and innovation sets a precedent for climate-friendly business practices, inspiring others to adopt similar approaches and collectively work towards mitigating climate change.

02.14.01 My startup contributes to the Life below water goal

7 - Strongly Agree

02.14.02 Life below water - Justification for my startup

Our startup significantly contributes to the preservation of life below water by reducing plastic pollution and promoting sustainable practices. By utilizing biodegradable packaging made from eggshells and repurposing bakery waste, we help prevent harmful plastic waste from entering waterways and marine ecosystems. Additionally, our focus on sustainability and environmental conservation raises awareness about the importance of protecting marine life and preserving fragile aquatic ecosystems for future generations.

02.15.01 My startup contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification for my startup

Our startup strongly contributes to the preservation of life on land by reducing land-based waste and promoting sustainable land use practices. By repurposing bakery waste and utilizing eco-friendly packaging materials made from eggshells, we help minimize the environmental impact of food production and waste disposal on terrestrial ecosystems. Additionally, our focus on sustainability and environmental conservation supports efforts to protect biodiversity and habitats, ensuring a healthy environment for land-based organisms and ecosystems to thrive.

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

7 - Strongly Agree

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

Our startup contributes to peace, justice, and strong institutions by promoting economic development and social inclusion. By creating employment opportunities and fostering partnerships within local communities, we empower individuals and promote economic stability, which are essential components of peaceful societies. Additionally, our commitment to sustainability and responsible business practices aligns with principles of corporate social responsibility, contributing to the integrity and strength of institutions.

02.17.01 My startup contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification for my startup

Our startup strongly supports partnerships for the goal by collaborating with local bakeries to source bakery waste and engaging with suppliers to procure sustainable packaging materials. These partnerships enable us to leverage shared resources and expertise, accelerating our progress towards our sustainability goals. Additionally, by fostering collaborations with stakeholders across various sectors, we amplify our impact and collectively work towards achieving our shared objectives of environmental conservation and social responsibility.

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

06.02 The product/service represents an entirely new type of product/service.

6

06.03 The product/service could be described as a new technology.

7 - Strongly Agree

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

7 - Strongly Agree

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

6

06.07 The product/service is a new version of an old product/service.

7 - Strongly Agree

06.08 Justification for my startup

Our startup stands out for its unique approach to addressing food waste and promoting sustainability through innovative solutions. By repurposing bakery waste into nutritious cookies and utilizing packaging made from eggshells, we offer a truly novel and eco-friendly product. Our focus on circular economy principles and community partnerships further enhances our innovation, setting us apart in the market and driving positive change towards a more sustainable future.

06.09 Competitive Analysis

Our main potential competitors are traditional snack manufacturers and companies specializing in eco-friendly or health-conscious products. What sets us apart is our unique approach to sustainability and nutrition. While some competitors may offer eco-friendly packaging or nutritious snacks, our venture combines both elements by repurposing bakery waste into calcium-rich cookies and using packaging made from the same waste material. This holistic approach to sustainability, coupled with our focus on innovation and community partnerships, distinguishes us in the market.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

promoting the role of female entrepreneurs is crucial for fostering diversity and inclusion in entrepreneurship. Some examples of actions taken include organizing networking events specifically for female entrepreneurs, providing mentorship programs tailored to their needs, and advocating for policies that support women in business.