Nigeria - Startup under 3 years old

Describe your project or startup in a few words

The project named The Green Earth Initiative is a startup program by the Sefe Oboho Foundation and is expected to launch on September 2024. The goal focuses on achieving a sustainable environment for the people of Akwa Ibom.

01.01 Describe your startup in more detail

The Sefe Oboho foundation was founded on the basis of aligning with the United Nations Sustainable Development Goals. Under the Sefe Oboho Foundation, a project named The Green Earth in Akwa Ibom State, Nigeria has been programmed to launch on September 2024. To reach underprivileged communities in Akwa Ibom especially the vulnerable, women, children, disabled and sick.

01.02 What is the main problem you are trying to solve?

Akwa Ibom State lacks behind in providing for the community's urgent need. The masses of the poor and unprivileged people and children are increasing. They are now roaming in the streets with no where to go, no one to turn to, and no food for survival. Their hope for the future has been crushed because of their present and unchanged circumstances. Therefore, the project seeks a way to solve or at the least reduce the living standards of people in Akwa Ibom State, Nigeria.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

1. Reduced poverty, inequality, and conflict leading to a more peaceful and just global society. 2. Sustainable practices that ensure a healthy community for present and future generations. 3. Inclusive economic growth and decent work opportunities for all contributing to a thriving global economy. 4. Improved Health and Well-being; access to quality healthcare, clean water, and sanitation leads to healthier populations.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Beneficiaries to the Green Earth project are the groups people affected by poverty, hunger, and lack of access to basic needs. This includes women, girls, children and indigenous people of Akwa Ibom State. In general, the low-Income individuals, people with disabilities, and vulnerable population of Akwa Ibom State. aim to ensure a healthy planet and a better quality of life for future generations

01.05 When was your company established?

2024-05-27

01.06 Are you already selling your product/service?

No

01.07 How many other owners are there within your startup?

0

01.08 Among the other owners, how many are female?

0

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

Nil

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.facebook.com/profile.php?id=61560486940338

01.11 Which industry best describes your project?

Other: Non profit Organization

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

Akwa Ibom State, despite its oil wealth, faces significant challenges with poverty. We aim to connect individuals with skills training and job opportunities in growing sectors. Promote equal opportunities for education and healthcare, advocate for policies that address gender inequality and discrimination, empower marginalized groups to participate in the economy. Develop solutions for affordable housing, clean water, and sanitation facilities in underserved communities, support initiatives that provide access to healthy food and financial support. Focus on empowering marginalized communities like women, youth, or people with disabilities to overcome specific challenges that contribute to their poverty. Outreaches to the less privileged providing relief materials in order to reduce the rate of poverty. Partnering with local NGOs, community leaders, or government agencies to ensure that the solutions are culturally relevant and sustainable.

02.02.01 My startup contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification for my startup

Locally, the majority of people suffer from chronic hunger. This has resulted in stunted growth, weakened immune systems, and decreased productivity. Food waste is a significant contributor, with roughly one-third of food produce being lost or wasted. The global market for food security solutions is vast, driven by rising populations, climate change, and increasing consumer awareness. Our approach positions us to capture a significant share of this market, by addressing a critical global issue, we attract investment with a strong social impact. Eradicating hunger is a complex challenge, but through innovation and collaboration, we can create a space where there's access to safe, nutritious food for all. To optimise existing food resources, reduce waste and get nutritious meals to the less privileged. Also empowering the communities with an experienced team, we’re confident in making a significant difference and creating a future where everyone has access to the food they need.

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

Most indigene of Akwa Ibom are inaccessible to basic necessities for good health and well-being, including, nutritious food, clean water and sanitation, affordable healthcare, safe housing, and education on health topics. This lack can lead to physical & mental (health) problems, and lower quality of life. The Green Earth projects aims to teach people about nutrition, hygiene, disease prevention, and mental health. Provide medical checkups, immunizations, treatment for common illnesses, and build hygiene facilities. The Green Earth project has the potential to create a positive ripple effect throughout the community to create a more empowered and resilient community and ensure that people live longer, healthier lives.

02.04.01 My startup contributes to the Quality education goal

7 - Strongly Agree

02.04.02 Quality education - Justification for my startup

Factors like poverty, geographic location, conflict, or discrimination have limitations in accessing quality education. Without a quality education, children are disadvantaged in reaching their full potential and contributing to society. The project will be designed to be sustainable in the long term. The approaches adopted by this project are; increase enrollment rates in school, provide access to technology and learning materials, and promote inclusive education for all children. This involves partnering with local communities and organisations, training local teachers and volunteers, advocating for government support for education. Therefore, investing in quality education is one of the most effective ways to break the cycle of poverty and create a brighter future for children. This is important as quality education provides children with the knowledge, skills, and values they need to thrive in a globalised world and contribute to economic growth and development.

02.05.01 My startup contributes to the Gender equality goal

4

02.05.02 Gender equality - Justification for my startup

Despite progress, significant gaps remain in achieving gender equality in Nigeria, and Akwa Ibom State is not exempted. The Green Earth project targets women facing economic disparity, education barriers and violence, based on gender. This project will target specific areas to promote gender equality directly and indirectly by empowering women’s access to capital to start or grow businesses. Education Initiatives by offering scholarships, and workshops to address gender biases in education and encourage girls' participation. Organise campaigns and educational programs to raise awareness about gender-based violence and promote positive social norms in Akwa Ibom State. Amplifying women's voices in leadership and decision-making. Investing in gender equality is morally correct as well as economically wise. This NGO project will play a vital role in creating a more equitable and prosperous Uyo for all.

02.06.01 My startup contributes to the Clean water and sanitation goal

6

02.06.02 Clean water and sanitation - Justification for my startup

Lack of access to clean water and sanitation facilities has led to a variety of health problems, including diarrhoea, cholera, and typhoid fever. The Green Earth project will work to improve access to clean water and sanitation in Akwa Ibom. Clean water and sanitation are essential for good health. By providing access to these resources, I will help to reduce the incidence of waterborne diseases. Children who are healthy are more likely to attend school and perform well. Clean water and sanitation can help to improve educational outcomes for children in Akwa Ibom. When people are healthy, they are more able to work and contribute to the economy. Clean water and sanitation can help to boost economic development in Uyo. Proper sanitation helps to prevent the pollution of water resources. This can protect the environment and public health.

02.07.01 My startup contributes to the Affordable and clean energy goal

6

02.07.02 Affordable and clean energy - Justification for my startup

Access to affordable and clean energy is critical for sustainable development. Many residents don't have access to reliable electricity and rely on expensive or polluting sources of energy, such as generators or kerosene. This can have negative impacts on health, the environment, and the economy. The project will focus on bringing affordable clean energy solutions to low-income communities in Akwa Ibom. These communities are often the most affected by energy poverty and lack of access to clean energy sources. Clean energy sources would reduce certain health risks. Renewable energy sources produce little to no air or water pollution, helping to combat climate change and protect the environment. It can also reduce energy costs for businesses and households. By promoting affordable and clean energy, improving health, protecting the environment, boosting the economy, and empowering people to make informed choices about their energy use.

02.08.01 My startup contributes to the Decent work and economic growth

5

02.08.02 Decent work and economic growth - Justification for my startup

Traditional handicraft and artisanal skills are fading due to globalisation and mass production. This leads to loss of livelihoods, culture loss, and stagnant local economies. The global market for handcrafted goods is growing, fueled by consumer interest in unique, ethically sourced products. Online marketplaces are booming, offering artisans access to a wider customer base. Growing interest in sustainability and cultural preservation creates a demand for authentic products. Our startup will empower artisans with fair compensation and market access, leading to improved livelihoods and poverty reduction. Collaborative partnerships with local artisans' associations and NGOs for better reach and impact, our startup will present a win-win proposition for artisans, local communities, and socially conscious consumers. By promoting decent work, cultural preservation, and economic growth, we can create a sustainable and impactful business model.

02.09.01 My startup contributes to the Industry innovation and infrastructure

5

02.09.02 Industry innovation and infrastructure - Justification for my startup

Our focus on collaboration with both educational institutions and healthcare systems creates a unique learning ecosystem. Our connections with academic institutions and industry leaders provide unique access to talent and resources. We will cultivate a culture of open innovation, fostering mutually beneficial partnerships. By investing in our innovative startup, you are not only supporting industry progress, but also the development of critical infrastructure that will benefit the entire ecosystem. Our project offers the potential for high returns while contributing to a more efficient, sustainable, and technologically advanced future.

02.10.01 My startup contributes to the Reduced inequalities goal

6

02.10.02 Reduced inequalities - Justification for my startup

Inequalities based on factors like income, race, gender, or geographic location create significant social and economic problems. These inequalities limit opportunities, create social unrest, and hinder overall development. The startup aims to promote fair trade practices and decent work conditions, promote education on preventative healthcare, and support anti-discrimination initiatives, promote policies that address structural inequalities

02.11.01 My startup contributes to the Sustainable cities and communities goal

6

02.11.02 Sustainable cities and communities - Justification for my startup

Develop composting programs, encourage recycling initiatives, create innovative solutions for waste reduction

02.12.01 My startup contributes to the Responsible consumption and production goal

5

02.12.02 Responsible consumption and production - Justification for my startup

02.13.01 My startup contributes to the Climate action goal

4

02.13.02 Climate action - Justification for my startup

02.14.01 My startup contributes to the Life below water goal

3

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

4

02.15.02 Life on land - Justification for my startup

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

5

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

The Green Earth project plans to advocate for the rights of minorities and marginalized groups, support initiatives that address discrimination in Akwa Ibom. A justification for this is that stronger institutions and access to justice reduce the likelihood of conflict and promote peaceful societies. Equal access to justice and a fair legal system empower marginalized groups and contribute to a more equitable society. Peace, justice, and strong institutions are essential foundations for achieving all SDGs, including economic growth and poverty reduction. Partnering with civil society organizations and community leaders to ensure responsiveness to the local needs and promote ownership.

02.17.01 My startup contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification for my startup

Collaborating with NGOs, government agencies, and/or research institutions that already have a network and resources in Akwa Ibom, allows me to reach a wider audience and leverage existing infrastructure. Associating with recognized entities increases trust and credibility in my project. This is crucial for attracting funding, engaging with communities, and recruiting beneficiaries. Partnerships help manage risks and navigate challenges associated with launching a social impact project as the Green Earth project. Hence, sharing resources and knowledge will promote long-lasting sustainability.

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

3

06.02 The product/service represents an entirely new type of product/service.

2

06.03 The product/service could be described as a new technology.

1 - Strongly Disagree

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

7 - Strongly Agree

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

6

06.07 The product/service is a new version of an old product/service.

6

06.08 Justification for my startup

The Green Earth project provides her services to a specific underprivileged population with unique needs. The focus is on building strong relationships with the community and empowering them to participate in solutions in which the project has to offer. An open and cost-effective analysis will be provided at each demonstrate a clear track record of using resources effectively.

06.09 Competitive Analysis

Many governments offer social welfare programs and initiatives to aid the less privileged. Identifying gaps in these programs or offering specialized services not covered by existing initiatives is what makes the project startup a standout. Collaboration can be more effective than competition. Partner with existing organizations to maximize your reach and impact.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes. By organizing and participating in events and workshops specifically designed to connect female entrepreneurs. Invest in businesses founded or led by women. Actively seek out products and services offered by female entrepreneurs. Organize workshops or seminars to educate women about financial management, budgeting, and saving.