Nigeria - Startup under 3 years old

Describe your project or startup in a few words

An Organic Insecticide solution.

01.01 Describe your startup in more detail

The startup focuses on developing Organic insecticides that are safe and eco-friendly. The aim is to provide sustainable alternatives to chemical insecticides, addressing the growing demand for organic and environmentally responsible pest control solutions. The brand name Purge Organics simply means to get rid of unwanted things (pests) in our environment in an eco-friendly manner.

01.02 What is the main problem you are trying to solve?

-Exposure to toxic chemicals such as Pesticides and Insecticides. According to the World Health Organization, exposure to toxic chemicals such as pesticides and insecticides causes approximately 1.6 million deaths annually.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

-It is Eco-friendly: It is made up of organic materials. The package is reusable -It is affordable

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

-B2C: We sell to consumers, home owners, students in hostels. -B2B: Hotels, restaurants, food industries, Hospitals, schools, Farms

01.05 When was your company established?

2024-03-05

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

0

01.08 Among the other owners, how many are female?

0

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

Nil

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.instagram.com/purge_insecticide?igsh=MTR1MmRzdmgyZWNkaQ==

01.11 Which industry best describes your project?

d) Primary commodities (food, drink, household and personal products)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

-Job creation -Economic growth Training and skill acquisition program -Empowering women -Local sourcing -Partnerships and collaborations

02.02.01 My startup contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification for my startup

Training farmers on effective pest management -Enhancing availability of organic produce -Supporting sustainable agriculture practices -Increasing crop yields by reducing pest damage

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

-Reducing use of harmful chemical pesticides -Enhancing food safety by reducing pesticide residues -Educating communities about safe pest control

02.04.01 My startup contributes to the Quality education goal

7 - Strongly Agree

02.04.02 Quality education - Justification for my startup

-Training programs for employees - Offering internships and learning opportunities -Partner with educational institutions for research and development

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

-Creating employment opportunities for women. -Ensuring equal pay and work conditions for all employees - Promoting women's participation in decision-making process.

02.06.01 My startup contributes to the Clean water and sanitation goal

7 - Strongly Agree

02.06.02 Clean water and sanitation - Justification for my startup

-Reducing water pollution by avoiding harmful chemicals -Educating farmers on water conservation practices. -Promoting the use of safe, organic alternatives

02.07.01 My startup contributes to the Affordable and clean energy goal

6

02.07.02 Affordable and clean energy - Justification for my startup

-Reducing Carbon footprint through sustainable practices -Utilize renewable energy sources in production processes

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

-Creating quality jobs with fair wages -Enhancing productivity in agriculture

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

-Promoting eco-friendly manufacturing processes. -Investing in research and development for innovative products

02.10.01 My startup contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification for my startup

-Ensuring fair wages and inclusive work environments - Offering employment opportunities for marginalized groups -Promoting equality through company policies

02.11.01 My startup contributes to the Sustainable cities and communities goal

6

02.11.02 Sustainable cities and communities - Justification for my startup

-Reducing pollution through sustainable practices -Partnering with communities on environmental projects

02.12.01 My startup contributes to the Responsible consumption and production goal

6

02.12.02 Responsible consumption and production - Justification for my startup

-Encouraging responsible farming practices -Promoting organic and sustainable products

02.13.01 My startup contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification for my startup

-Reducing greenhouse gas emissions with sustainable practices -Reducing environmental impact of production

02.14.01 My startup contributes to the Life below water goal

7 - Strongly Agree

02.14.02 Life below water - Justification for my startup

-Preventing water pollution with non-toxic insecticides -Educating on the impact of chemicals on marine life

02.15.01 My startup contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification for my startup

-Reducing soil degradation with natural products -Preventing deforestation with sustainable sourcing -Supporting reforestation

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

5

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

-Promoting ethical business practices -Ensuring transparency and accountability

02.17.01 My startup contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification for my startup

-Collaborating with NGOs, government and other businesses -Sharing knowledge and resources for sustainable development

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

06.02 The product/service represents an entirely new type of product/service.

4

06.03 The product/service could be described as a new technology.

3

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

7 - Strongly Agree

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

4

06.08 Justification for my startup

Large number of customers make use of Insecticides as this is a common household product that plays a vital role. It is an improvement on existing or conventional insecticides which are toxic. It is an extension of Insecticides in general as it explores safer options. Our product responds to a need for Eco-friendly and environmentally sustainable alternatives which has not been satisfied by other products.

06.09 Competitive Analysis

Eco Shield, Amal botanicals and Pest control Nigeria. Purge organics Enterprise stands out by offering a comprehensive range of organic insecticides suitable for diverse pest control needs. Unlike Eco Shield, we provide direct-to-consumer products, not just services. Our extensive product line surpasses the limited offerings of Amal botanicals and Pest Control Nigeria, providing effective, safe, and eco-friendly solutions for every household and garden pest problem.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

I promote female-led community projects and initiatives. I host regular meetups for female entrepreneurs to share experiences and resources. I carry out trainings and skill acquisition program for young girls. I volunteer to work with female owned businesses. Provide micro-loans for female-owned businesses.