Kenya - Business creation project

Describe your project or startup in a few words

Goatopia ranch is a goat farm dedicated to breeding and farming quality Galla goats for chevon

01.01 Describe your project in more detail

Goatopia ranch is a goat farm dedicated to breeding and farming quality Galla goats for chevon. Galla goats are an indigenous goat breed found in the savannahs of East Africa. The Galla goats are also known as Somali goats. The breed is majorly kept for meat production but they are also good milk producers. The goats are identified from their pure white color and may sometimes have black markings. The bucks(male goats) can grow to 30-35 kilograms while the does (female goats) may grow to a weight of 20-30 kilograms. The breed has a quick maturity rate of approximately 6 months. The does have a high twining rate with some even giving birth to triplets. Galla goats farming is economical and sustainable as the goats have a low mortality rate, minimal expenses and very high returns on investments. With the right skills, knowledge and dedication this is a business venture that can thrive within a very short time and sustain itself perpetually.

01.02 What is the main problem you are trying to solve?

The main problem that Goatopia ranch is dedicated to solve is Zero Hunger ,which is one of the United Nation's Sustainable Development Goals: End hunger, achieve food security and improved nutrition and promote sustainable agriculture. The project is aimed at producing quality meat for consumption by people. Goat meat is a rich source of proteins which is one of the basic food types required for a healthy population. Goat meat can be processed and packaged into canned foods that can be offered as relief food in areas that are disaster stricken or as food supplements for people in institutions such as the military, school children or even the sick in hospitals.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

1.NO POVERTY: End poverty in all its forms everywhere. This is an economic project that is aimed at creating profits from selling goat meat. The money raised from this project will be used to eliminate poverty and also enter into the community's circulation thus creating an economic environment for other projects to thrive. 2.GOOD HEALTH AND WELL-BEING: Ensure healthy lives and promote well-being for all at all ages. Chevon is a rich source of proteins that prevents development of Protein energy malnutrition. Chevon is also low on saturated fats and high in the recommended unsaturated fats this diet helps to decrease the risk of developing heart conditions. 3.AFFORDABLE AND CLEAN ENERGY: Ensure access to affordable, reliable, sustainable and modern energy for all. Manure from the goats can be harvested and converted into biogas, a renewable fuel which can be used for cooking and produce electricity. 4.DECENT WORK AND ECONOMIC GROWTH. It is a legal business that is socially acceptable

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

Goatopia Ranch is aimed at serving the community as a source of employment to the herdsmen who will be taking care of the goats, the carpenters who shall be employed to construct and maintain the goat pens, the farmers who shall be growing feeds that will be bought for the goats, the driver who shall drive the goats to the slaughter house, the people working at the abattoir, the farmer who reared the goats, the people who shall eat the meat and the chevon that shall be exported will earn the country foreign exchange and taxes.

01.05 When did you start working on your project?

2023-06-20

01.06 How many other partners are associated with your business venture?

2

01.07 Among the other partners, how many are female?

0

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

1.One of the partners is a seasoned butcher who has been in the meat industry for over 10 years .He has a passion in rearing animals and has a deep understanding of the market for goats and understands the consumption patterns of goat meat. 2.The other partner is one who is an experienced goat farmer having been brought up in farm where goats were being reared .He has the experience, knowledge and skills to have a successful goat farm running.

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

01.10 Which industry best describes your project?

l) Agriculture

02.01.01 My project contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification

This is an economic project that is aimed at creating profits from selling goat meat. The money raised from this project will be used to eliminate poverty and also enter into the community's circulation thus creating an economic environment for other projects to thrive. The project will also offer employment to other people thus enabling their economic sustainability.

02.02.01 My project contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification

The project is aimed at producing quality meat for consumption by people. Goat meat is a rich source of proteins which is one of the basic food types required for a healthy population. Goat meat can be processed and packaged into canned foods that can be offered as relief food in areas that are disaster stricken or as food supplements for people in institutions such as the military, school children or even the sick in hospitals.

02.03.01 My project contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification

GOOD HEALTH AND WELL-BEING: Ensure healthy lives and promote well-being for all at all ages. Chevon is a rich source of proteins that prevents development of Protein energy malnutrition. Chevon is also low on saturated fats and high in the recommended unsaturated fats this diet helps to decrease the risk of developing heart conditions.

02.04.01 My project contributes to the Quality education goal

5

02.04.02 Quality education - Justification

The project shall be offering training sessions and workshops to other farmers and also other people who are looking forward to join the industry. The goat ranch can also be used for research purposes by higher education research centers and also government institutions to improve the agriculture industry in Kenya.

02.05.01 My project contributes to the Gender equality goal

4

02.05.02 Gender equality - Justification

02.06.01 My project contributes to the Clean water and sanitation goal

4

02.06.02 Clean water and sanitation - Justification

02.07.01 My project contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification

Manure from the goats can be harvested and converted into biogas, a renewable fuel which can be used for cooking and produce electricity. Biogas is clean energy with zero negative impacts on the environment.

02.08.01 My project contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification

Goat farming is a socially acceptable job that has no negative impacts on the community or the environment making it decent and legal in the country .The business inspires positive economic growth through youth entrepreneurship.

02.09.01 My project contributes to the Industry innovation and infrastructure

4

02.09.02 Industry innovation and infrastructure - Justification

02.10.01 My project contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification

Goatopia Ranch will offer economic opportunities to both women and men equally without any discrimination since this is project with no specific gender roles.

02.11.01 My project contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification

Goatopia project will be of benefit to the community and will offer great benefits to the community through economic empowerment, food security and create sustainable good quality goats to improve the genetic pool available in the community and country at large.

02.12.01 My project contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification

the goats are sustainable since they give birth once to twice in a year with very high twining rates, this reproduction will ensure that the goats will always replace those that are sold.

02.13.01 My project contributes to the Climate action goal

5

02.13.02 Climate action - Justification

02.14.01 My project contributes to the Life below water goal

4

02.14.02 Life below water - Justification

02.15.01 My project contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification

My project is based on land hence environmental conservation is a priority. Goats are natural lawn mowers hence eliminating the use of petrol or diesel driven loan mowers that pollute the environment

02.16.01 My project contributes to the Peace justice and strong institutions goal

4

02.16.02 Peace justice and strong institutions - Justification

02.17.01 My project contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification

Goat farming is a vast industry that offers collaboration among different industries such as the education sector, health sector, agricultural sector, finance sector and transport sector. This is a project that will be carried out as a collaboration between partners, authorities and the community at large to ensure that the goats transition from birth to adulthood and finally as meat.

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

5

05.02 The product/service we envision creating represents an entirely new type of product/service.

1 - Strongly Disagree

05.03 The product/service we envision creating could be described as a new technology.

1 - Strongly Disagree

05.04 The product/service we envision creating is an improvement on an existing product or service.

7 - Strongly Agree

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

7 - Strongly Agree

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

05.07 The product/service we envision creating is a new version of an old product/service.

6

05.08 Justification

There are a large number of customers who already use a product/service very similar to the product/service we envision creating. this statement is true as it is also false. Goatopia project is unique as it stems out from a collaboration of research ,knowledge and skills. The product/service we envision creating is an improvement on an existing product or service. My project is an improvement from the traditional way of rearing goats to a more modern and efficient method. The product/service we envision creating could be described as an extension of a range of products or services. Some of the services that my project will offer is research opportunities to agricultural and research institutions, stud services for quality genetics and training of seasoned and upcoming goat farmers. The product we envision creating is a new version of an old product/,My project will improve on the meat quality available in the market be ensuring we meet the required standards for internal market.

05.09 Who are your main potential competitors and what makes you stand out from them?

My main competitors are other goat farmers who are also rearing goats for meat production. What makes my project stand out from other goat farms is that my farm is an integrated system that offers a variety of products and services from which the consumer can choose from. Some of the products i shall offer are quality Bucks(male goats) for farmers to improve their herds, quality does(female goats) to multiply their herd ,high quality Galla goat meat for consumption and manure for farmers to use. The services that my project will offer include: stud services, farm visits, trainings and research.

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

none