Kenya - Business creation project

Describe your project or startup in a few words

Getbyfarm is a wholesale food ordering platform designed to revolutionize the procurement process for Kenya's vibrant hospitality industry by offering a convenient and efficient solution for sourcing high-quality food products.

01.01 Describe your project in more detail

Getbyfarm is a one stop shop wholesale food ordering platform designed to revolutionize the procurement process for Kenya's vibrant hospitality industry. Getbyfarm is committed to empowering through providing one stop shop for cafes, hotels, restaurants, catering services, and event planners with a convenient, efficient, and transparent solution for sourcing high-quality food products from trusted suppliers across the country. Getbyfarm project provides a centralized platform where buyers can access a diverse range of food products, compare prices, place orders, and manage deliveries seamlessly. By leveraging technology, data-driven insights, and strategic partnerships with suppliers, our platform streamlines the procurement process, enhances product visibility, and fosters collaboration between buyers and suppliers, reducing cost and saving time.

01.02 What is the main problem you are trying to solve?

The hospitality industry in Kenya faces significant challenges in sourcing and managing food supplies efficiently. Fragmented supply chains with business relying for multiple suppliers for their diverse food requirements, manual procurement processes as many businesses still rely on this process such as phone calls, paper based order form to place order with suppliers, limited product visibility hamper their ability to discover new ingredients and inefficient communication channels hinder businesses' ability to streamline operations, control costs, and deliver exceptional dining experiences to their customers.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

Simplifies the process of sourcing food items by providing a centralized platform for browsing, ordering, and managing purchases from multiple suppliers. Saves time and effort for hospitality businesses by eliminating the need for manual procurement tasks such as contacting suppliers individually, negotiating prices, and processing orders. Enables buyers to compare prices and negotiate bulk discounts directly through the platform, leading to potential cost savings on food purchases Reduces errors and discrepancies in orders by providing clear product descriptions, standardized pricing, and automated order confirmation processes Offers access to a diverse range of food products from various suppliers, allowing buyers to explore new ingredients, flavors, and brands to enhance their menus Fosters the growth of local food suppliers and farmer by providing them with a platform to showcase their products and reach a broader market of hospitality businesses

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

our target beneficiaries is cafes, hotels, restaurants, catering services, event planners ,schools, hospitals, government institutions, and other organizations that require large quantities of food products for institutional catering and feeding programs and every business in the hospitality industry seeking to procure food products in bulk at competitive prices.

01.05 When did you start working on your project?

2023-03-07

01.06 How many other partners are associated with your business venture?

0

01.07 Among the other partners, how many are female?

0

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

I have a background in Information Technology. I've had the opportunity to put my education into practice over the past year as a Web designer. In this role, I've been responsible for designing and maintaining web pages, providing technical IT support to staff, and various projects for social media marketing. Through this experience, I've honed my skills in areas such as network administration, website design and maintenance, entrepreneurship graphic design and systems troubleshooting. I'm deeply passionate about technology and thrive on the constant learning and problem-solving it entails. Looking ahead, I'm excited to continue growing in my career, perhaps by pursuing further certifications in product development, and ultimately contributing to innovative solutions

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

01.10 Which industry best describes your project?

h) IT (digital services, equipment and software)

02.01.01 My project contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification

Since we aim to support growth and success of business in the hospitality sector by providing access to quality locally sourced farm fresh produce for culinary excellent and local farmers is supported through creating ready market for their produce

02.02.01 My project contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification

Getbyfarm create an effortless way to access to farm produce as we envision to a future where healthy eating is accessible to everyone and delivered at your doorstep through a user friendly platform

02.03.01 My project contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification

Getbyfarm platform can offer a wide range of fresh, nutritious foods including fruits, vegetables, whole grains, and lean proteins at wholesale prices. This helps ensure that community members have access to affordable, high-quality ingredients, promoting healthier eating habits. By sourcing products from local farmers and suppliers, the platform can support the local economy and promote sustainable agriculture practices. This not only enhances the freshness and quality of the food but also fosters a sense of community connection.

02.04.01 My project contributes to the Quality education goal

7 - Strongly Agree

02.04.02 Quality education - Justification

Getbyfarm platform can provide educational resources on nutrition, cooking techniques, and healthy meal planning to empower community members to make informed choices about their diet and lifestyle. This could include recipe ideas, nutritional information, and tips for budget-friendly meal preparation.

02.05.01 My project contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification

Getbyfarm platform can serve as a hub for community engagement and collaboration, fostering connections between local residents, farmers, and food producers. This could include hosting events such as farmers' markets, cooking demonstrations, or workshops on topics related to health and nutrition and empowering all women and girls on advantage of healthy cooking

02.06.01 My project contributes to the Clean water and sanitation goal

3

02.06.02 Clean water and sanitation - Justification

N/A

02.07.01 My project contributes to the Affordable and clean energy goal

3

02.07.02 Affordable and clean energy - Justification

N/A

02.08.01 My project contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification

Creating job opportunities through facilitating transactions between food producers, wholesalers, and retailers, Getbyfarm platform can stimulate economic activity in the food supply chain, creating jobs at various levels from production to distribution Small-scale food producers often struggle to access larger markets due to logistical constraints. Getbyfarm wholesale food ordering platform can connect these producers with a wider network of buyers, allowing them to reach new markets and expand their businesses, thus promoting economic growth. Getbyfarm platform promote fair trade practices by providing transparent pricing information and facilitating direct communication between buyers and sellers. This transparency can help ensure that producers receive fair compensation for their products, contributing to decent work principles.

02.09.01 My project contributes to the Industry innovation and infrastructure

1 - Strongly Disagree

02.09.02 Industry innovation and infrastructure - Justification

By digitizing the ordering process and integrating it with inventory management systems, the platform optimizes supply chain operations. This efficiency reduces costs, minimizes waste, and improves overall logistics, enhancing the infrastructure supporting the food industry. The platform provides a marketplace for small-scale farmers, local producers, and specialty food suppliers to reach a broader customer base. This fosters diversity and innovation within the industry by promoting unique products and niche markets that might otherwise struggle to compete in traditional distribution channels.

02.10.01 My project contributes to the Reduced inequalities goal

4

02.10.02 Reduced inequalities - Justification

N/A

02.11.01 My project contributes to the Sustainable cities and communities goal

5

02.11.02 Sustainable cities and communities - Justification

Through connecting local food producers with buyers in urban areas, Getbyfarm platform can help to reduce the distance food travels from farm to plate. This reduction in food miles can lower carbon emissions associated with transportation, contributing to a more sustainable urban environment. Through promoting the consumption of locally sourced food, Getbyfarm platform can support local farmers and businesses, thereby fostering economic development within urban communities. This support for local economies contributes to the resilience and sustainability of cities. Getbyfarm platform can serve as a hub for community engagement and education around issues related to sustainable food production and consumption. By providing information about the origins of food products and the environmental impact of different purchasing choices, it can empower consumers to make more sustainable decisions

02.12.01 My project contributes to the Responsible consumption and production goal

3

02.12.02 Responsible consumption and production - Justification

N/A

02.13.01 My project contributes to the Climate action goal

4

02.13.02 Climate action - Justification

N/A

02.14.01 My project contributes to the Life below water goal

3

02.14.02 Life below water - Justification

N/A

02.15.01 My project contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification

The project will reduced Food Waste through facilitating direct ordering from wholesalers to retailers and restaurants, the platform can help minimize food waste. Often, inefficiencies in the supply chain lead to spoilage and waste. By streamlining the process and reducing intermediaries, the platform can help ensure that food reaches its destination faster and fresher. optimizing distribution routes, reducing the carbon footprint associated with transportation. By efficiently matching supply with demand and employing data-driven logistics, the platform can minimize the environmental impact of food distribution The project can prioritize sourcing from local farmers and producers who employ sustainable agricultural practices. By connecting small-scale farmers directly with buyers, the platform can empower local communities and promote environmentally friendly farming methods such as organic farming, crop rotation and agroforestry

02.16.01 My project contributes to the Peace justice and strong institutions goal

4

02.16.02 Peace justice and strong institutions - Justification

N/A

02.17.01 My project contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification

N/A

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

05.02 The product/service we envision creating represents an entirely new type of product/service.

3

05.03 The product/service we envision creating could be described as a new technology.

2

05.04 The product/service we envision creating is an improvement on an existing product or service.

6

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

4

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

05.07 The product/service we envision creating is a new version of an old product/service.

6

05.08 Justification

There are several existing wholesale platforms in Kenya catering to the food industry. These platforms vary in terms of the range of products offered, delivery options, and customer service. Traditional supply chains still dominate the wholesale food market in Kenya, with many businesses relying on physical markets and direct supplier relationships

05.09 Who are your main potential competitors and what makes you stand out from them?

Twiga Foods,Tawi and offline wholesalers and markets We stand out through offering a diverse range of products including fresh produce, packaged goods, seafoods, and packaging. Having a wide variety ensures that our customers can find everything they need in one place, saving them time and effort. Negotiate competitive prices with suppliers and offer discounts for bulk orders. Price transparency and affordability are key factors that attract and retain customers in the wholesale business. Develop an intuitive and easy-to-use online platform or mobile app for ordering. Ensure that the ordering process is seamless, with features like quick search, easy navigation, and secure payment options. Implement strict quality control measures to ensure the freshness and authenticity of the products you offer. Partner with reputable suppliers and conduct regular inspections to maintain high-quality standards Reliable Delivery, Technology Integration & Personalized Customer Service

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

NO