Kenya - Business creation project

Describe your project or startup in a few words

Last mile distribution is a project intended to supply FMCG to the last mile areas where there are no good roads as well as Electricity. These are areas where most government services are not felt. My intention is to make this solar powered.

01.01 Describe your project in more detail

With poor roads and no electricity, unethical business people have managed to take advantage of this communities and villages therefore selling them basic essentials at very high prices. This has affected these communities to the extend of childrens being forced out of school, because all their parents can afford is enough to pay for the food. My idea is to come up with a distribution channel that is reliable and affordable to the communities. I will come up with solar powered retail shops deep in the villages with most basic goods and entertainment joints, with this, the villages will be vibrant and luminated with solar lights. I intend to employ community members to run this retail shops, and most if not everything entailed in the whole project will be run by the community.

01.02 What is the main problem you are trying to solve?

What I'm trying to solve is unreliable distributions to the community and exploitation from the unethical business people. We are also trying to conserve the environment by using green energy. We will also solve school drop out and mulnutrition.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

1. Ensuring constant supply of FMCG. 2. Environment conservation by using Green energy. 3. Creating Employment. 4. Encouraging students to clear education as their parents will have a shilling in their pockets to pay for fees

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

This project is aimed at serving people in the last mile areas. People leaving below the poverty line. This project is a game changer as it intend to bring the urban life to the village, with constant supply of goods

01.05 When did you start working on your project?

2019-07-01

01.06 How many other partners are associated with your business venture?

0

01.07 Among the other partners, how many are female?

0

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

I'm the only one working on this project at the moment. I intend to have partners in the near future if all goes well.

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

01.10 Which industry best describes your project?

Other: Wholesale and retail

02.01.01 My project contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification

My project intend to employ majority of its workers from the village, the project also is intended to distribute products at an affordable rates hence leaving the people with some money. This project also aims to supply solar power products with will reduce cost to the consumer as they won't have to buy the product everyday as they are doing today with kerosine.

02.02.01 My project contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification

With creating employement to the community members they will ve able to buy food for their families. With constant supply of FMCG like sugar, rice, maize flour, the community will have food items at thei disposal

02.03.01 My project contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification

Constant supply of food items will make sure their is no mulnutrition in this communities. People will be able to get quality products supplied everyday. This goods will meet the standards set by KEBS

02.04.01 My project contributes to the Quality education goal

6

02.04.02 Quality education - Justification

Most students in this communities which i happen to come in are dropping out of schools because parents don't have enough to buy the overpriced good and hav some money left to pay for their school fees. My project intend to supply goods at an affordable price, this will leave parents with an extra cash which they can channel to paying schools fees for their children.

02.05.01 My project contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification

I intend to employ community members and the opportunity will be gender equal. I intend to empower women to become great business people by offering them trainings to upskill them.

02.06.01 My project contributes to the Clean water and sanitation goal

4

02.06.02 Clean water and sanitation - Justification

02.07.01 My project contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification

My project will 100% be solar powered. The retail shops will all be fitted with solar powers as most of this villages experience high degrees of sunlight. I will also supply solar products so that the whole community embraces green energy

02.08.01 My project contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification

I will employ community members to run the retail shops fitted with solar power. I will bring the 24 hours economy to the village. The people will have an income which I'm scertain will change their economic situation.

02.09.01 My project contributes to the Industry innovation and infrastructure

4

02.09.02 Industry innovation and infrastructure - Justification

02.10.01 My project contributes to the Reduced inequalities goal

5

02.10.02 Reduced inequalities - Justification

I believe my project will contribute to reducing inequalities as i will employ both male and female

02.11.01 My project contributes to the Sustainable cities and communities goal

4

02.11.02 Sustainable cities and communities - Justification

02.12.01 My project contributes to the Responsible consumption and production goal

4

02.12.02 Responsible consumption and production - Justification

02.13.01 My project contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification

This project is anchored on green energy, I'm keen on climate action. As part of my CSR, we will also engage in tree planting to celebrate various milestones

02.14.01 My project contributes to the Life below water goal

3

02.14.02 Life below water - Justification

02.15.01 My project contributes to the Life on land goal

4

02.15.02 Life on land - Justification

02.16.01 My project contributes to the Peace justice and strong institutions goal

4

02.16.02 Peace justice and strong institutions - Justification

02.17.01 My project contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

05.02 The product/service we envision creating represents an entirely new type of product/service.

4

05.03 The product/service we envision creating could be described as a new technology.

2

05.04 The product/service we envision creating is an improvement on an existing product or service.

6

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

6

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

05.07 The product/service we envision creating is a new version of an old product/service.

6

05.08 Justification

There exist distributers in this communities, however, they are not reliable, they have higher rates, they are all foreigners who don't share values with the communities and they don't use solar power. This is everything we intend to come up with

05.09 Who are your main potential competitors and what makes you stand out from them?

Any other person distributing goods in this areas are my competitors. However, i intend to have retail shops across the villages run by the villagers. I intend to come up with new SKUS like Solar lamps which are economical. I intend to supply products at an affordable rates and constantly.

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

No