Kenya - Business creation project

Describe your project or startup in a few words

To establish a childcare centre in Korogocho and Mathare slums to permit teenage mothers to enroll back to school, offer baby immunization, family planning, nutrtional councelling, breast milk bank,gender base violence and post-delivery psychosis support.

01.01 Describe your project in more detail

Guided by existing policies and laws, establish a model childcare center that will act as a safe holding place for babies born of teenage mothers of Korogocho and Mathare. This will allow the teenage mother to be in school and psychologically settled with the safety of her baby assured. School performance and psychological status will improve remarkably. These childcare centers can provide safe breastfeeding rooms for the young mothers, breast milk storage, and immunization center for the babies and nutrition education hub for the baby and mother. Mothers who are victims of sexual abuse, gender base violence, post-delivery psychosis can find a center for psychotherapy and support group. Young people friendly sexual and reproductive health counseling on family planning can be offered in the process.

01.02 What is the main problem you are trying to solve?

There has been a concerted effort on reintegrating teenage mothers to back to school. Consequently, a household welcoming a baby of teenage girl in an informal settlement of Mathare or Korogocho is faced with adverse psycho economic challenges that come with the material and emotional demands brought by the baby. Most of these families can barely afford a decent meal, re-integrating the teenage mother back to school will force the household to find a caretaker for the baby and this is financially involving. In most cases one of the family members who are economically viable will be forced to shelve their income generating activities to take care of the baby. In slum areas, a day spent in taking a baby to hospital for treatment or immunization may cost a family an entire day meal. Households slide into abject poverty at the baby’s expense and upon re-integration of teenage mother back to school.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

Reduce teenage girls school drop out rates Improve teenage mother baby's nutrtional status provide family members with time thaey can use to improve household finacial status improve under five children immunization rates Attain gender based equality among teenagers Improve knowledge and utilization of family planning services among teenagers Offer psychological councelling against gender based violence and young motherhood challenges

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

The project is aimed at serving teenage mothers and save them from early school drop outs, improve family planning utilization and knowledge, encourage breastfeeding. It will also serve children under five years born of teenage mothers

01.05 When did you start working on your project?

2023-01-19

01.06 How many other partners are associated with your business venture?

4

01.07 Among the other partners, how many are female?

3

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

Alloysius Luambo omoto: Clinician and public health specialist Maxmilla nangira: psychologist Samira Nassir: Nutritionist and public health specialist George Audi: administrator and financial specialist Ann Ochieng: social worker

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

https://germandoctorsnairobi.co.ke/linda-binti/

01.10 Which industry best describes your project?

f) Healthcare (healthcare equipment and services)

02.01.01 My project contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification

reduces teenage girls school drop out increase family members time to be economically productive offer affordable and quality childcare services increase childhood immunization hence reduces diseases and unnecessary hospital expenditures

02.02.01 My project contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification

increased child breastfeeding Nutritional counselling provision of one meal for teenage mothers breast milk bank

02.03.01 My project contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification

Child breast feeding rates improvement increase immunization rates for children Teenage mother feeding program affordable childcare services family planning services

02.04.01 My project contributes to the Quality education goal

7 - Strongly Agree

02.04.02 Quality education - Justification

Provide teenage mothers with an opportunity to finish up their basic education

02.05.01 My project contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification

teenage mothers have an opportunity to go back to school and finish up their basic education

02.06.01 My project contributes to the Clean water and sanitation goal

3

02.06.02 Clean water and sanitation - Justification

Encourage breastfeeding for children, breastmilk is clean and safe from contamination

02.07.01 My project contributes to the Affordable and clean energy goal

5

02.07.02 Affordable and clean energy - Justification

there will be use of electricity in the childcare center

02.08.01 My project contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification

use of community healthcare workers to provide care to children born of teenage mothers. the employees will be able to earn a living to take care of their families

02.09.01 My project contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification

provide state of the art childcare centers to take care of teenage mothers' children, provide family planning services, immunization services, genderbased violence and psychological counselling

02.10.01 My project contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification

provide education to the teenage mothers in slums to get a descent education

02.11.01 My project contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification

education empowers communities, increase employment oppoertunities, reduce poverty and increases quality of life

02.12.01 My project contributes to the Responsible consumption and production goal

6

02.12.02 Responsible consumption and production - Justification

responsible consumption of family planning services, immunization services and education

02.13.01 My project contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification

use of greenenergy in running the daycare center, such that it will use electricity

02.14.01 My project contributes to the Life below water goal

1 - Strongly Disagree

02.14.02 Life below water - Justification

not applicable

02.15.01 My project contributes to the Life on land goal

1 - Strongly Disagree

02.15.02 Life on land - Justification

not applicable

02.16.01 My project contributes to the Peace justice and strong institutions goal

7 - Strongly Agree

02.16.02 Peace justice and strong institutions - Justification

counselling for Gender based vilolence victims provide an opportunity of teenage girls to go back to school

02.17.01 My project contributes to the Partnerships for the goal

1 - Strongly Disagree

02.17.02 Partnerships for the goal - Justification

want to partner with linda binti project that its main objective is to contribute towards enhanced Sexual Reproductive Health status and realization of the full potential of adolescents in Kenya and in national development.

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

2

05.02 The product/service we envision creating represents an entirely new type of product/service.

5

05.03 The product/service we envision creating could be described as a new technology.

5

05.04 The product/service we envision creating is an improvement on an existing product or service.

7 - Strongly Agree

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

1 - Strongly Disagree

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

05.07 The product/service we envision creating is a new version of an old product/service.

5

05.08 Justification

this product will cater for teenage mothers and hand them an opportunity to go back to school. in the process, they have an opportunity to get family planning services, immunization for the babies, GBV and nutrtion counselling and affordable daycare services. all these services will be offered under one roof

05.09 Who are your main potential competitors and what makes you stand out from them?

the main comeptitors are the hospitals and kindergaten school. This busines will provide youth friendly and non judgemental services to teenagage mothers. offer breast milk ban for babies, nutrtional counselling for mothers and family planning services. hold support group sessions for these mothers to help them go through motherhood smoothly

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes, use of female community health workers in the daycare will provide a learning opportunity to them and the knowledge they get in the process they can open up other state of the art daycare and immunization centers