Kenya - Business creation project

Describe your project or startup in a few words

Boresha Hewa (Improve the Air) is a Kenyan subscription service that empowers you to offset your carbon footprint and make a positive impact on the environment.

01.01 Describe your project in more detail

Boresha Hewa: Your Personalized Journey to a Greener Future Value Proposition: Boresha Hewa offers a unique and impactful way to combat climate change, tailored to your individual needs and preferences. Here's how we empower you to make a real difference: Personalized Footprint Assessment: Go beyond generic estimates. Our AI tool considers your lifestyle for an accurate picture of your carbon footprint. Connect with your favorite apps (optional) for seamless data import and effortless tracking. Actionable Insights: Understand how your daily choices impact the environment. Gain valuable knowledge to make informed decisions for a more sustainable lifestyle. Flexible Subscription Plans: Choose a plan that suits your budget and desired offset amount. Select projects that resonate with your values, from local initiatives to global solutions. Verified Carbon Offsets: Rest assured your contributions directly support high-quality, vetted projects that reduce greenhouse gas emissions.

01.02 What is the main problem you are trying to solve?

Boresha Hewa: Mission & Vision Statement Mission: Empower individuals and communities to take action against climate change through personalised carbon offsetting and impactful environmental projects. Vision: To become the leading platform in East Africa for accessible and transparent carbon offsetting, fostering a culture of sustainability and a healthier planet for all.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

Benefits You Can't Ignore: Fight Climate Change: Be part of the solution and contribute to a healthier planet for future generations. Offset Your Footprint: Neutralize your carbon emissions and walk lighter on the Earth. Make a Difference: See the real-world impact of your contributions and feel empowered to make a change. Simple and Convenient: Manage your carbon offsetting effortlessly with our user-friendly app. Transparent and Trustworthy: Know exactly where your money goes and be assured of the project's effectiveness. Boresha Hewa goes beyond carbon offsetting. We provide a personalized path to a greener future, empowering you to make informed choices and create a lasting positive impact.

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

Value Proposition: Individuals and businesses can offset their carbon footprint with a personalized approach and real-time impact tracking. Target Customer: Eco-conscious individuals and businesses seeking a transparent and impactful way to combat climate change. Tech-savvy users who value personalization and data-driven insights.

01.05 When did you start working on your project?

2021-06-06

01.06 How many other partners are associated with your business venture?

0

01.07 Among the other partners, how many are female?

0

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

Not Applicable

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

01.10 Which industry best describes your project?

h) IT (digital services, equipment and software)

02.01.01 My project contributes to the No poverty goal

3

02.01.02 No poverty - Justification

02.02.01 My project contributes to the Zero hunger goal

4

02.02.02 Zero hunger - Justification

02.03.01 My project contributes to the Good health and well-being goal

4

02.03.02 Good health and well-being - Justification

02.04.01 My project contributes to the Quality education goal

4

02.04.02 Quality education - Justification

02.05.01 My project contributes to the Gender equality goal

4

02.05.02 Gender equality - Justification

02.06.01 My project contributes to the Clean water and sanitation goal

4

02.06.02 Clean water and sanitation - Justification

02.07.01 My project contributes to the Affordable and clean energy goal

4

02.07.02 Affordable and clean energy - Justification

02.08.01 My project contributes to the Decent work and economic growth

3

02.08.02 Decent work and economic growth - Justification

02.09.01 My project contributes to the Industry innovation and infrastructure

5

02.09.02 Industry innovation and infrastructure - Justification

Make a Difference: See the real-world impact of your contributions and feel empowered to make a change.

02.10.01 My project contributes to the Reduced inequalities goal

4

02.10.02 Reduced inequalities - Justification

02.11.01 My project contributes to the Sustainable cities and communities goal

4

02.11.02 Sustainable cities and communities - Justification

02.12.01 My project contributes to the Responsible consumption and production goal

4

02.12.02 Responsible consumption and production - Justification

02.13.01 My project contributes to the Climate action goal

6

02.13.02 Climate action - Justification

Boresha Hewa offers a unique and impactful way to combat climate change, tailored to your individual needs and preferences. Here's how we empower you to make a real difference: Personalized Footprint Assessment: Go beyond generic estimates. Our AI tool considers your lifestyle for an accurate picture of your carbon footprint. Connect with your favorite apps for seamless data import and effortless tracking. Actionable Insights: Understand how your daily choices impact the environment. Gain valuable knowledge to make informed decisions for a more sustainable lifestyle. Flexible Subscription Plans: Choose a plan that suits your budget and desired offset amount. Select projects that resonate with your values, from local initiatives to global solutions. Verified Carbon Offsets: Rest assured your contributions directly support high-quality, vetted projects that reduce greenhouse gas emissions. Contribute to a variety of projects like renewable energy and reforestation.

02.14.01 My project contributes to the Life below water goal

3

02.14.02 Life below water - Justification

02.15.01 My project contributes to the Life on land goal

3

02.15.02 Life on land - Justification

02.16.01 My project contributes to the Peace justice and strong institutions goal

4

02.16.02 Peace justice and strong institutions - Justification

02.17.01 My project contributes to the Partnerships for the goal

6

02.17.02 Partnerships for the goal - Justification

Boresha Hewa will partner with NGOs or educational institutions to offer educational content about climate change and carbon offsetting. Key Partnerships: Carbon Offset Project Developers: Partnerships with verified carbon offset providers to ensure project quality and impact. Data Providers (Optional): Partnerships with app and service providers to integrate with the platform for seamless data collection. Educational Institutions/NGOs: Collaborations to provide educational content and promote climate awareness.

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

3

05.02 The product/service we envision creating represents an entirely new type of product/service.

7 - Strongly Agree

05.03 The product/service we envision creating could be described as a new technology.

6

05.04 The product/service we envision creating is an improvement on an existing product or service.

1 - Strongly Disagree

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

3

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

05.07 The product/service we envision creating is a new version of an old product/service.

1 - Strongly Disagree

05.08 Justification

Boresha Hewa goes beyond carbon offsetting. We provide a personalized path to a greener future, empowering you to make informed choices and create a lasting positive impact.

05.09 Who are your main potential competitors and what makes you stand out from them?

Carbon Offsetting projects. Boresha Hewa goes beyond carbon offsetting. We provide a personalized path to a greener future, empowering you to make informed choices and create a lasting positive impact. Competitive Advantage: Personalized approach and impact tracking foster user engagement and a sense of agency. Transparency and data-driven insights build trust and credibility. Gamification and social features increase customer engagement and brand loyalty.

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

I intend to have female entreprenurs working with me on this project