Kenya - Business creation project

Describe your project or startup in a few words

With change of climate adversely affecting Agriculture, Agriculture Economy as a company is spearheading adoptation of climate smart Agriculture that involves drip irrigation, vertical farming and propergating of grated fruits seedling.

01.01 Describe your project in more detail

Our project mobilizes, promotes and helps implementating Morden agricultural activities that are friendly to the environment and that will help produce safer and more food that will sustain the growing population without harming forests. We supply and install drip irrigation to the small holder famer for water management that helps overcome challenges of drought We supply and ,design and install vertical farming equipment that helps in increasing surface area for farming in asmall farm. We supply seedlings for grafted fruit and trees to help increase tree population.

01.02 What is the main problem you are trying to solve?

Agriculture being the backbone of Kenyan Economy, climate changes especially drought and floods is continuing affect it negatively. Small holder famers still depend on rain water for their Activities. We found a need to spearhead the system of harvesting and storing water during rainy season and use it later for irrigation when rain disappears through drip irrigation. Agriculture also being the main cause of cutting down trees to create space for farming, we found a need spearheading the use of vertical farming that increases surface area for farming in a small piece of land. As many trees have cut to give space for Agriculture, we found a need of replacing this population of tress by propagating grafted fruit trees that help get fruits as food and at the same time help in increasing population of trees in our environment.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

Using drip irrigation, smallholder famers will not depend on rain water for farming and seasonal farming will be a past thing because they can farm on any season. With increased population, and scarce land for farming as a resource, there's need to increase production of food to sustain this population. For this case, vertical farming will help increase surface area for farming in a small land and hence help increase food production. Propagation of grafted seedlings, help in increasing production of fruits and at the same time increases tree population of trees that is good for our environment.

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

80% of Rural population of where I come from in Western regions of Kenya depend on Farming as the main economic activity. The largest population are smallholder famers. This are our target customers. They are the people who depend on rain water far farming and are the people who real need advanced techniques in farming. And that is our deal with them.

01.05 When did you start working on your project?

2022-01-01

01.06 How many other partners are associated with your business venture?

0

01.07 Among the other partners, how many are female?

0

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

Kenistus Nyongesa the owner is a a graduate in Information technology. Being raised in Agricultural family, I developed passion in Agriculture after finding a job in field of my study became hard. Right now I'm full time in Agriculture.

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

http://richlandscity.co.ke

01.10 Which industry best describes your project?

b) Materials (agriculture, fishing, chemical products, construction materials, containers and packaging, metals and mining, paper and forest products)

02.01.01 My project contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification

Agriculture employees 80% of my village population. Solving problems that are brought by climate changes especially drought, will help famers overcome the challenges and their fore give them profit.

02.02.01 My project contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification

With increased population, with reduced land for agriculture, vertical farming increases surface area for agriculture therefore, solving problem of food insecurity.

02.03.01 My project contributes to the Good health and well-being goal

5

02.03.02 Good health and well-being - Justification

Our health depends on what we eat, cultivativating food organic food, will give the society safe and healthy food.

02.04.01 My project contributes to the Quality education goal

4

02.04.02 Quality education - Justification

Many of the Members of my society depend on Agriculture to fund Education for their children. Helping them overcome the challenges and make profit will make it easier for them to find the quality education.

02.05.01 My project contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification

Many of men in the Rural area have migrated to urban areas to seek for employment leaving behind women with challenges in farming. Helping women at the Rural achieve in Agriculture also gives them employment.

02.06.01 My project contributes to the Clean water and sanitation goal

1 - Strongly Disagree

02.06.02 Clean water and sanitation - Justification

02.07.01 My project contributes to the Affordable and clean energy goal

2

02.07.02 Affordable and clean energy - Justification

02.08.01 My project contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification

Agriculture is a big industry, getting proper planning, many youths who go urban areas to seek for employment, will find smart Agriculture a decent work and they will start engaging in it.

02.09.01 My project contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification

With bamber harvest, will make available raw material for industrialization. This will help in innovation of new ideas on how to utilise agriculture products to value addition.

02.10.01 My project contributes to the Reduced inequalities goal

2

02.10.02 Reduced inequalities - Justification

02.11.01 My project contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification

Agriculture being the backbone of Kenyan Economy, centralised Smart Agriculture will make it grow as it will attract many people from various industries who will come for their own interest available.

02.12.01 My project contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification

Our project promotes organic farming, which provides safe food and that helps in responsible consumption and production.

02.13.01 My project contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification

Smart Agriculture will help in reducing carbon emissions because we will not encourage use of inorganic material on our campaign. Also, vertical farming will help in increasing surface area for farming and therefore will reduce cutting down of trees to give area for farming. We also provide our clients with tree seedling to plant and increase tree population.

02.14.01 My project contributes to the Life below water goal

4

02.14.02 Life below water - Justification

02.15.01 My project contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification

02.16.01 My project contributes to the Peace justice and strong institutions goal

6

02.16.02 Peace justice and strong institutions - Justification

02.17.01 My project contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification

Our project welcomes any partner who will want to work with us to achieve our goals.

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

05.02 The product/service we envision creating represents an entirely new type of product/service.

1 - Strongly Disagree

05.03 The product/service we envision creating could be described as a new technology.

7 - Strongly Agree

05.04 The product/service we envision creating is an improvement on an existing product or service.

7 - Strongly Agree

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

7 - Strongly Agree

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

6

05.07 The product/service we envision creating is a new version of an old product/service.

6

05.08 Justification

We are implementing innovations that is being done somewhere else. For example drip irrigation and vertical farming is already existing. We only help in mobilizing and make it accessible for the rural population. Drip irrigation and vertical farming are technology in agriculture that help in water management and increase surface area for farming to help overcome drought challenges and surface area to produce enough for increased population.

05.09 Who are your main potential competitors and what makes you stand out from them?

Amiran and Elgon Kenya are some of my competitors. They mostly deal with large-scale counterparts. Our project is a centralised activity with aim of developing that community to a city of smart Agriculture. We help in mobilizing, implementing and make it easier to access by the members of the community.

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

We are creating roles that can be bought played with male and female