Kenya - Business creation project

Describe your project or startup in a few words

Safety and precautions education to motorcycle riders through interaction in sale and service of motorcycle and motorcycle gears

01.01 Describe your project in more detail

Due to the increase in road accidents majority being by Boda boda, I want to create awareness of safety measures to these people through empowering them with gears, education on traffic rules and facilitating them with genuine and reliable service for their motorcycle. Most of the challenges Boda boda rider face is lack of proper gears, licensing and insurance or even their bikes being unworthy for the roadd. Through my establishment I wish to facilitate this by establishing a business where as I serve them I also educate them on these issues. Am I biker too and I totally understand what most bikers go through. Most of them avoid the traffic police because they are well aware that they do not possess the right documentation to be on the road.

01.02 What is the main problem you are trying to solve?

I aim to reduce road accidents by Boda boda riders as I also educate them on traffic rules

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

The major benefit for Boda boda for trusting my establishment is that they will be educated and also will be guaranteed of high level of service for their motorcycles leading to high lifespan of the bikes too.

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

This project is intended to benefit every citizen of this country. As I wish to expand to major town in the country, my wish is that by the reduction of road accidents in Kenya, every citizen will be touched either directly or indirectly.

01.05 When did you start working on your project?

2022-01-01

01.06 How many other partners are associated with your business venture?

0

01.07 Among the other partners, how many are female?

0

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

N/A

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

01.10 Which industry best describes your project?

e) Secondary commodities (cars and parts, consumer durables and apparel, retail)

02.01.01 My project contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification

Road accidents either lead to death or paralysis of affected person(s). In Kenya most boda boda rider are men and as we know, men are mostly the godfathers of their families. If in a country we loose one person per day due to accidents then we are loosing money every day in form of income generated and also in terms of idea. The people who were depending on the deceased also become a burden to others. If we reduce the number of accidents we reduce deaths, harambees for hospital bills and we save an entire generation. This is how we eradicate poverty in Kenya

02.02.01 My project contributes to the Zero hunger goal

6

02.02.02 Zero hunger - Justification

As stated earlier if we save a life a day, we save money in so many forms, be it directly or indirectly.This inturn helps our people have money in their pockets to atleast get basic needs. My project may not save billions of money but I believe it will save millions of lifes na 'watu ndio pesa'.

02.03.01 My project contributes to the Good health and well-being goal

6

02.03.02 Good health and well-being - Justification

Most Boda boda riders are not aware of the dangers involved when one is not in the right gears. You see most boda boda rider with no helmet ,no rain attires, no gloves and so on. I wish to educate and provide with the right gears so that this will not only save them but it will also save them money spend on hospital bills due to lack of proper gears.

02.04.01 My project contributes to the Quality education goal

7 - Strongly Agree

02.04.02 Quality education - Justification

If one man is educated and is not mean to share, then a whole community might end up being educated too. I wish to offer quality and timely education to these people and be a reliable source of information relating to boda boda safety and services

02.05.01 My project contributes to the Gender equality goal

6

02.05.02 Gender equality - Justification

Mostly motorcycles are driven by men in our country. My establishment will be willing to serve all no matter the gender

02.06.01 My project contributes to the Clean water and sanitation goal

4

02.06.02 Clean water and sanitation - Justification

02.07.01 My project contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification

If the bikes are well serviced, their engines work more efficiently thus reducing the risk of harmful gases released from them.

02.08.01 My project contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification

I plan to source labour from all categories of people from highly skilled to low skilled both male and female.

02.09.01 My project contributes to the Industry innovation and infrastructure

6

02.09.02 Industry innovation and infrastructure - Justification

The use of modern technology is indistinguishable from then service I will be offering.

02.10.01 My project contributes to the Reduced inequalities goal

4

02.10.02 Reduced inequalities - Justification

02.11.01 My project contributes to the Sustainable cities and communities goal

6

02.11.02 Sustainable cities and communities - Justification

If a large number of people are employed, they will co-exist harmoniously with other leading to growth of our towns.

02.12.01 My project contributes to the Responsible consumption and production goal

4

02.12.02 Responsible consumption and production - Justification

02.13.01 My project contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification

As I had stated earlier a good engine consumes less fuel thus emits low gases.This inturn will help combat climate change.

02.14.01 My project contributes to the Life below water goal

4

02.14.02 Life below water - Justification

02.15.01 My project contributes to the Life on land goal

4

02.15.02 Life on land - Justification

02.16.01 My project contributes to the Peace justice and strong institutions goal

4

02.16.02 Peace justice and strong institutions - Justification

02.17.01 My project contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

3

05.02 The product/service we envision creating represents an entirely new type of product/service.

5

05.03 The product/service we envision creating could be described as a new technology.

3

05.04 The product/service we envision creating is an improvement on an existing product or service.

7 - Strongly Agree

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

7 - Strongly Agree

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

05.07 The product/service we envision creating is a new version of an old product/service.

7 - Strongly Agree

05.08 Justification

My project will ensure that quality and only quality services are offered to our clients. I have used a motorcycle for the past 5 years and I know what a quality service is. Apart from quality services, I will also deliver educative services on road safety which many people don't offer.

05.09 Who are your main potential competitors and what makes you stand out from them?

My competitors are local motorcycle dealers. Most of them don't offer any education on road safety which is very crucial for every rider in the country. Their services too are not as quality as I wish to deliver.

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes.Mentoring and assisting my own sister in business venturing