Nigeria - Business creation project

Describe your project or startup in a few words

Chow green Flavored water is a project of chow green industry, our aim is to revolutionize the bottled water industry by providing a guilt-free, eco-friendly, and healthy beverage option for our consumers.

01.01 Describe your project in more detail

Our brand is a flavored bottle water that comes in a range of refreshing flavors, packed in a fully recyclable and eco-friendly materials. Our mission is to provide a healthy and sustainable beverage options for consumers while minimizing our environmental footprint. Chow green's key features are our delicious and natural flavor options (plain water, lemon, lime, e.t.c.), recyclable PET plastic, morealso an eco-friendly packaging design that will minimize waste and reduce carbon emissions plus our labels and cap are also recyclable, chow green will also partner with recycling programs to ensure end-of-life cycle andd health programs to ensure a Health-conscious consumers.

01.02 What is the main problem you are trying to solve?

At chow green we are adopting recyclable packages, so that our flavored bottled water can significantly reduce it's carbon footprint and also decrease energy consumption associated with carbon emissions, our recyclable packages enables a system where materials are continually cycled back into production thereby reducing waste and contributing to a more sustainable and friendly environment. Morealso we will be addressing poverty through job creation, access to clean fresh water of various flavors and creating opportunities and empowerment among low-income individuals, our production and distribution of flavored bottled water in recyclable packages will stimulate gender equality. All this can play a small but yet significant role in recycling, in alleviating poverty and improving gender equality in the live of marginalized communities.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

Our flavored bottle water offer a Convenient and portable way to stay hydrated and enjoy a refreshing drink on-the-go, the recyclable package makes it easy to carry and dispose of responsibly. Secondly through a healthy and sustainable choice our flavored bottled water provides a healthy alternative to sugary drinks and soda, while supporting sustainable practices our packages reduces waste and minimizes unhealthy environmental impact. Morealso our flavored bottled water in recyclable package offers a range of refreshing flavors to suit individual tastes, thus allowing consumers to choose their preferred flavor and enjoy a personalized drinking experience. Our package ensures that the water remains fresh and flavorful.

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

This project is aimed at everyone from our health-conscious consumers, environmentally aware individuals, fitness enthusiasts, busy professionals, our Millennials and Gen Z consumers. Our flavored bottled water makes drinking water more enjoyable, a healthy alternative with low calorie count for those watching their weight,it also support fitness goals by helping replenish fluids and electrolytes during and after exercise. Our aim is to serve everyone some excitement of our flavored bottle water to their daily hydration routine.

01.05 When did you start working on your project?

2024-05-01

01.06 How many other partners are associated with your business venture?

5

01.07 Among the other partners, how many are female?

2

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

Udemezue Theophilus 5 years + experience Project management, oil and gas station management, health and safety personnel. Ubi chidinma 3 years + experience in graphic and media, copy writing. Udemezue Leo 2 years + experience Business developer. Ifeoma osundu 5 years + experience Content creator,  business developer, media personnel. Ubi prosper 4years + experience Marketing director, chief operating officer.

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

01.10 Which industry best describes your project?

d) Primary commodities (food, drink, household and personal products)

02.01.01 My project contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification

Our project can contribute to reducing poverty through many ways: Our production, distribution and sales of flavored bottled water can create employment opportunities thereby reducing unemployment rates and contributing to economic growth and development. Secondly we will engage in philanthropic initiatives by donating a portion of our profits to support poverty reduction programs and initiatives. Morealso we use fair trade practices, ensuring that our suppliers and producers are paid fairly which will also help in reducing poverty.

02.02.01 My project contributes to the Zero hunger goal

6

02.02.02 Zero hunger - Justification

Our project may not directly contribute to the goal of zero hunger, but there are other ways that we can address the issues by supporting and assisting sustainable agricultural programs to ensure that everyone, especially the poor and people in vulnerable situations, including infants has access to safe, nutritious and sufficient food. Morealso end all forms of malnutrition, including achieving internationally agreed targets on stunting and wasting in children under 5 years of age, and also address the nutritional needs of adolescent girls, pregnant and lactating women and older persons.

02.03.01 My project contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification

Our project contribute to ensuring healthy lives and promoting well-being for all at all ages in several ways, by providing a healthy, convenient, and accessible beverage option, and encourages healthy habits and supports digestive health with low calorie count and added electrolytes and minerals, which can help maintain optimal hydration and overall health and well-being.

02.04.01 My project contributes to the Quality education goal

6

02.04.02 Quality education - Justification

We may not be directly contributing but we will ensure inclusive and equitable quality education by Supporting initiatives in several ways which are by Sponsorship and funding, scholarships and grants ensuring students have access to clean water and promoting hydration and health education, community engagement by partnerships with educational institutions to support educational infrastructure. By supporting education initiatives and promoting lifelong learning, our project can contribute to ensuring inclusive and quality education for all.

02.05.01 My project contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification

Our project contribute to gender equality and empower all women and the girl child, by ensuring equal job opportunities, supporting girls education with scholarships, we will also ensure that our women's empowerment programs, provides training and resources e.g cooler, stands, umbrella, banners e.t.c to start their own businesses or improve their economic situation. We also encourage women and girls to pursue careers in S.T.E.M related programs (science, technology, engineering, mathematics). By supporting girls education, women's empowerment and providing leadership and mentorship opportunities for them to develop skills and confidence to succeed.

02.06.01 My project contributes to the Clean water and sanitation goal

7 - Strongly Agree

02.06.02 Clean water and sanitation - Justification

Our project contribute to availabillty and sustainable management of clean drinking flavoured water and sanitation through water conservation, water source that is sustainable and is replenishing and also minimizing it's impact on our local ecosystems. Also by adopting sustainable water management practices, and ensuring transparency and accountability.

02.07.01 My project contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification

Our project contributes to the affordable and clean energy by investing in renewable energy sources like solar energy and also implement energy efficient production processes, reducing energy consumption and minimizing waste. By adopting renewable energy sources, energy-efficient production processes, and sustainable packaging, can contribute to ensuring access to affordable, reliable, sustainable and modern energy.

02.08.01 My project contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification

Our project contribute to decent work and economic growth by creating job opportunities, supporting diversity and inclusion, ensuring fair labor practices. We will also contribute to sustained economic growth by generating revenue, stimulating local economies and promoting entrepreneurship.

02.09.01 My project contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification

By Adopting sustainable industrial practices, such as using renewable energy sources, reducing waste and implementing efficient water management systems, we will also invest in infrastructure development, such as building facilities, improving transportation networks and enhancing storage and distribution systems (e.g on-demand service app). Morealso drive innovation in packaging, production processes, and product development, fostering a culture of continuous improvement.

02.10.01 My project contributes to the Reduced inequalities goal

4

02.10.02 Reduced inequalities - Justification

02.11.01 My project contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification

Our project can provide access to clean drinking water, improving public health and overall well-being, waste reduction and environmental conservation, flood-resistant construction and renewable energy systems promoting recycling and minimizing environmental impact by addressing these aspects, our flavored bottled water project can contribute to making cities and human settlements inclusive, safe, resilient and sustainable.

02.12.01 My project contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification

Our project adopt sustainable packaging materials, reduce packaging waste, and promote recycling. Our business model also encourage products reuse, recycling, and waste reduction, morealso we ensure transparency and accountability in our supply chains, promoting ethical sourcing and sustainable practices in addition we will partner organization and stakeholders to promote sustainable consumption and production patterns.

02.13.01 My project contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification

Investing in clean and renewable energy sources means less energy in production processes, leading to a reduction in energy consumption and carbon emissions which significantly reduce carbon footprint. Morealso hold ourselves accountable for transparency.

02.14.01 My project contributes to the Life below water goal

7 - Strongly Agree

02.14.02 Life below water - Justification

Our project contribute to conserving and sustainably using the oceans seas, and marine resources for sustainable development in several ways which are reducing plastic pollution and promoting recycling, morealso support ocean conservation initiatives, protecting marine ecosystems, and preserving biodiversity. Thus by adopting all these practices we are conserving, sustaining and protecting life below water for future generations.

02.15.01 My project contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification

Our project contribute to life on land in various ways such as avoiding deforestation and supporting eco-friendly practices through conservation initiatives, by protecting terrestrial ecosystems and preserving biodiversity, also efficient use of water in our operation to avoid flooding and erosion, partnership with organizations and stakeholders to promote sustainable land use .

02.16.01 My project contributes to the Peace justice and strong institutions goal

7 - Strongly Agree

02.16.02 Peace justice and strong institutions - Justification

By promoting diversity and inclusion across all age and gender, by providing access to justice and remedy for any adverse impacts on human rights, ensuring accountability and transparency, also ensuring equal access to resources and opportunities. We will partner with community based initiatives to promote social cohesion, and addressing environmental issues. Morealso adopt ethical and responsible business practices, ensuring respect for human rights. By adopting all these practices our project contribute to promoting peaceful and inclusive societies, providing access to justice for all, and building effective and accountable institutions at all levels.

02.17.01 My project contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification

Our project will collaborate with governments, NGOs and other stakeholders to promote sustainable development projects, support capacity building initiatives in developing communities, enhancing their ability to implement sustainable development and share best practices

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

6

05.02 The product/service we envision creating represents an entirely new type of product/service.

7 - Strongly Agree

05.03 The product/service we envision creating could be described as a new technology.

5

05.04 The product/service we envision creating is an improvement on an existing product or service.

7 - Strongly Agree

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

7 - Strongly Agree

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

05.07 The product/service we envision creating is a new version of an old product/service.

7 - Strongly Agree

05.08 Justification

Our project is a type of bottle water that has added flavorings to enhance it's taste and acts as supplement the flavors can range from natural ingredients like fruits, herbs and spice our brand comes in different sizes and packaging option, making it easy to find a product that suits your taste preferences and lifestyle.

05.09 Who are your main potential competitors and what makes you stand out from them?

We have potential competitors, we have what it takes to stand out from others, our Infuse water with natural flavor, essences or minerals highlighting the health benefits, our source transparency, also our eco-friendly and sustainable packaging, morealso our distinctive brand identity, including our memorable logo, our visually appealing packaging, and consistent messaging across all platforms including our Direct-to-consumer sales app where offer direct online sales, to build loyal customer base and encourage repeat business.

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes , By challenging gender stereotypes and biases, also promoting inclusive and equitable opportunities.