Nigeria - Business creation project

Describe your project or startup in a few words

Production of hygienic sachets and bottled water through a technological purification process that involves the use of ultraviolet filtration process.

01.01 Describe your project in more detail

Igbaro-Ola One Enterprises is a forward-thinking small-scale water manufacturer dedicated to providing high-quality and hygienic drinking water to the Nigerian people. We operate as innovative water production company, offering convenient formats like 50cl sachets and 75cl bottled water, while also catering to special customer requirements through customized orders. Our commitment is to provide exceptional value at competitive prices, ensuring sustainable growth within the Nigerian water industry. Igbaro-Ola One Enterprises aspires to be more than just a water producer. We aim to inspire a culture of mindful hydration and empower our customers to prioritize their well-being. Through our high-quality products and dedication to customer satisfaction, we strive to become a trusted partner in every Nigerian household's journey towards a healthier lifestyle.

01.02 What is the main problem you are trying to solve?

While sachet water is currently widely available and affordable in Nigeria, concerns linger regarding its overall safety and the hygiene of production facilities. Outbreaks of waterborne diseases linked to contaminated sachet water have been reported in the past, although conclusive national data may be lacking.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

Safe and Clean: Igbaro-Ola One Water prioritizes rigorous purification processes using ultraviolet filtration and water filtration systems. This ensures the water is free of harmful microorganisms, promoting good health and reducing the risk of waterborne diseases. Essential Hydration: Proper hydration is crucial for optimal physical and cognitive function. Igbaro-Ola One Water provides a convenient and reliable source of clean water to keep you hydrated throughout the day, supporting your overall well-being. Competitive Pricing: Igbaro-Ola One Water recognizes the importance of affordability. We offer high-quality water at accessible prices, making it a smart choice for budget-conscious consumers.

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

The Nigerian sachets and bottled water market is estimated at a substantial USD 3.96 million. We see a significant opportunity to serve this market by focusing on low- and middle-income families, as well as retail outlets, which collectively represent approximately twelve million people in Lagos. Our ultimate goal is for Igbaro-Ola One water to become a staple on every Lagosian household's dining table, a trusted source of hydration alongside meals.

01.05 When did you start working on your project?

2022-07-14

01.06 How many other partners are associated with your business venture?

6

01.07 Among the other partners, how many are female?

3

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

Igbaro-Ola One Enterprises is a sole proprietorship business owned and managed by Abiola Olawale, who will be assisted by Sulola Mobolaji. Additionally, six workers will be employed, including a driver, loader, packaging staff, cleaner, operator, and security guard. Mr. Sulola Mobolaji, a mathematician by training from Lagos State University, has over two decades of experience in similar enterprises. Mr. Abiola Olawale holds a Bachelor of Science and a Master of Science degree in Economics from the University of Lagos and possesses extensive competence in management and industrial operations.

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

https://airccse.com/ijhas/papers/9224ijhas03.pdf

01.10 Which industry best describes your project?

Other: Manufacturing

02.01.01 My project contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification

Creation of jobs and the safe guard of people's health through production of clean and hygienic water.

02.02.01 My project contributes to the Zero hunger goal

6

02.02.02 Zero hunger - Justification

Creating jobs, this will put food on the table of the people.

02.03.01 My project contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification

Through hygienic sachets and bottled water by the technological purification process, people's health will be safeguarded.

02.04.01 My project contributes to the Quality education goal

1 - Strongly Disagree

02.04.02 Quality education - Justification

02.05.01 My project contributes to the Gender equality goal

5

02.05.02 Gender equality - Justification

Employment of female gender in the business so as to contribute to gender affirmation.

02.06.01 My project contributes to the Clean water and sanitation goal

7 - Strongly Agree

02.06.02 Clean water and sanitation - Justification

The company will produce hygienic sachets and bottled water through technological purification process that involves the use of ultraviolet filtration process. Well-designed purification technologies in appropriate sequence that will optimize particle removal capabilities would be used.

02.07.01 My project contributes to the Affordable and clean energy goal

1 - Strongly Disagree

02.07.02 Affordable and clean energy - Justification

N/A

02.08.01 My project contributes to the Decent work and economic growth

5

02.08.02 Decent work and economic growth - Justification

We promote decent work for women and young people, and eradicating forced labour.

02.09.01 My project contributes to the Industry innovation and infrastructure

3

02.09.02 Industry innovation and infrastructure - Justification

N/A

02.10.01 My project contributes to the Reduced inequalities goal

4

02.10.02 Reduced inequalities - Justification

N/A

02.11.01 My project contributes to the Sustainable cities and communities goal

3

02.11.02 Sustainable cities and communities - Justification

We go beyond just hydration; we aim to collect and responsibly return wastewater to the environment, fostering sustainable water cycle.

02.12.01 My project contributes to the Responsible consumption and production goal

5

02.12.02 Responsible consumption and production - Justification

We collect and responsibly return wastewater to the environment, fostering sustainable water cycle.

02.13.01 My project contributes to the Climate action goal

4

02.13.02 Climate action - Justification

N/A

02.14.01 My project contributes to the Life below water goal

2

02.14.02 Life below water - Justification

N/A

02.15.01 My project contributes to the Life on land goal

2

02.15.02 Life on land - Justification

N/A

02.16.01 My project contributes to the Peace justice and strong institutions goal

2

02.16.02 Peace justice and strong institutions - Justification

N/A

02.17.01 My project contributes to the Partnerships for the goal

2

02.17.02 Partnerships for the goal - Justification

N/A

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

5

05.02 The product/service we envision creating represents an entirely new type of product/service.

2

05.03 The product/service we envision creating could be described as a new technology.

1 - Strongly Disagree

05.04 The product/service we envision creating is an improvement on an existing product or service.

7 - Strongly Agree

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

1 - Strongly Disagree

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

1 - Strongly Disagree

05.07 The product/service we envision creating is a new version of an old product/service.

7 - Strongly Agree

05.08 Justification

While a large number of customers already rely on a number of sachets and bottled water, Igbaro-Ola One Water offers a new and compelling alternative.

05.09 Who are your main potential competitors and what makes you stand out from them?

In the competitive landscape of Ilasamaja and the surrounding towns, several water production ventures vie for market share, with Ore Water, Skord water, and Evince water emerging as our primary competitors. These three companies are formidable, yet their strengths are quite similar and typical of any water company, which presents an opportunity for our business to distinguish itself. The market is characterized by three key factors: price, quality, and service. Ore Water, Skord Water, and Evince Water all focus on maintaining competitive prices and service levels. However, our strategy diverges significantly. We will prioritize superior quality, an appealing brand that resonates with consumers, and a tailored order service. While our prices will be slightly lower, our product will stand out, offering exceptional value and a unique proposition to our customers.

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

'm passionate about supporting female entrepreneurs and have taken concrete steps within my community to champion their role in the business landscape. among which are: Organizing workshops and training sessions: These sessions could equip women with the skills and knowledge needed to start and grow their businesses. Creating a mentorship programme: Connecting aspiring female entrepreneurs with established women in business can provide invaluable guidance and support. Advocating for access to resources: Lobbying for financial assistance, co-working spaces, or networking opportunities specifically geared towards female entrepreneurs. Raising awareness through community events: Highlighting the success stories of female entrepreneurs can inspire others and challenge stereotypes.