Tunisia - Business creation project

Describe your project or startup in a few words

Notre projet, nommé SHIFAA, propose un biopesticide à base d'huiles essentielles pour une lutte efficace contre les ravageurs agricoles tout en préservant la santé humaine et l'environnement.

01.01 Describe your project in more detail

SHIFAA est un biopesticide novateur à base d'huiles essentielles, conçu pour offrir une alternative écologique et efficace aux pesticides chimiques. En utilisant des ingrédients naturels, SHIFAA cible les ravageurs agricoles tout en préservant la santé des cultivateurs, la biodiversité et la qualité des sols. Notre formule unique, développée en collaboration avec des experts, offre une solution respectueuse de l'environnement et sûre pour une agriculture durable. Grâce à sa haute qualité, sa facilité d'utilisation et son efficacité prouvée, SHIFAA vise à révolutionner les pratiques agricoles tout en contribuant à la préservation de notre planète.

01.02 What is the main problem you are trying to solve?

Le problème principal que nous cherchons à résoudre est la dépendance généralisée aux pesticides chimiques dans l'agriculture, qui entraîne des effets néfastes sur la santé humaine, la biodiversité et l'environnement. En proposant une alternative écologique sous forme de biopesticide à base d'huiles essentielles, nous visons à réduire l'utilisation de ces produits toxiques tout en maintenant une protection efficace des cultures contre les ravageurs agricoles. Notre objectif est de promouvoir une agriculture plus durable et respectueuse de l'environnement tout en préservant la santé des agriculteurs et des consommateurs.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

Protection de l'environnement : Notre biopesticide à base d'huiles essentielles offre une alternative écologique aux pesticides chimiques, réduisant ainsi la pollution de l'air, de l'eau et du sol tout en préservant la biodiversité et les écosystèmes. Sécurité alimentaire : En protégeant les cultures contre les ravageurs de manière naturelle, notre produit contribue à la production d'aliments sains et sûrs, exempts de résidus chimiques nocifs, assurant ainsi la sécurité alimentaire des consommateurs. Durabilité agricole : En réduisant la dépendance aux pesticides chimiques, notre solution favorise une agriculture plus durable et respectueuse de l'environnement, préservant la santé des sols, favorisant la régénération des écosystèmes et assurant la pérennité des pratiques agricoles.

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

Agriculteurs conventionnels : Ceux qui utilisent actuellement des pesticides chimiques dans leurs pratiques agricoles et qui cherchent des alternatives plus écologiques et durables. Agriculteurs biologiques : Ceux qui adhèrent aux normes de l'agriculture biologique et qui recherchent des solutions de lutte antiparasitaire conformes à leurs pratiques respectueuses de l'environnement. Producteurs de cultures sensibles : Tels que les producteurs de fruits, légumes, herbes aromatiques et autres cultures qui sont particulièrement sensibles aux ravageurs et qui ont besoin de solutions efficaces de protection des cultures. Entreprises horticoles et de jardinage : Comprenant des pépinières, des entreprises de paysage et de jardinage, qui ont besoin de produits respectueux de l'environnement pour la protection des plantes tout en maintenant des pratiques durables.

01.05 When did you start working on your project?

2023-09-15

01.06 How many other partners are associated with your business venture?

1

01.07 Among the other partners, how many are female?

1

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

Our partners are mainly entrepreneurial enthusiasts who are determined to take this project to a higher level. She participates in social activities such as volunteering at Red Croissant and works hard to make a big impact in the community. We cannot forget to mention her talent in various fields such as technology, marketing, and sales strategy.

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

01.10 Which industry best describes your project?

l) Agriculture

02.01.01 My project contributes to the No poverty goal

2

02.01.02 No poverty - Justification

02.02.01 My project contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification

By providing an organic pesticide alternative, SHIFAA contributes to sustainable agriculture practices, ensuring food security and promoting sustainable food production systems.

02.03.01 My project contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification

SHIFAA aims to reduce the health risks associated with chemical pesticides by offering a safer and eco-friendly pest control solution, benefiting both farmers and consumers.

02.04.01 My project contributes to the Quality education goal

1 - Strongly Disagree

02.04.02 Quality education - Justification

02.05.01 My project contributes to the Gender equality goal

1 - Strongly Disagree

02.05.02 Gender equality - Justification

02.06.01 My project contributes to the Clean water and sanitation goal

1 - Strongly Disagree

02.06.02 Clean water and sanitation - Justification

02.07.01 My project contributes to the Affordable and clean energy goal

1 - Strongly Disagree

02.07.02 Affordable and clean energy - Justification

02.08.01 My project contributes to the Decent work and economic growth

4

02.08.02 Decent work and economic growth - Justification

02.09.01 My project contributes to the Industry innovation and infrastructure

1 - Strongly Disagree

02.09.02 Industry innovation and infrastructure - Justification

02.10.01 My project contributes to the Reduced inequalities goal

1 - Strongly Disagree

02.10.02 Reduced inequalities - Justification

02.11.01 My project contributes to the Sustainable cities and communities goal

1 - Strongly Disagree

02.11.02 Sustainable cities and communities - Justification

02.12.01 My project contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification

SHIFAA promotes the use of organic and environmentally friendly products, aligning with the goal of sustainable consumption and production patterns.

02.13.01 My project contributes to the Climate action goal

4

02.13.02 Climate action - Justification

02.14.01 My project contributes to the Life below water goal

1 - Strongly Disagree

02.14.02 Life below water - Justification

02.15.01 My project contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification

By reducing the use of chemical pesticides, SHIFAA helps protect biodiversity and ecosystems, contributing to the preservation of terrestrial ecosystems and promoting sustainable land use practices.

02.16.01 My project contributes to the Peace justice and strong institutions goal

1 - Strongly Disagree

02.16.02 Peace justice and strong institutions - Justification

02.17.01 My project contributes to the Partnerships for the goal

1 - Strongly Disagree

02.17.02 Partnerships for the goal - Justification

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

4

05.02 The product/service we envision creating represents an entirely new type of product/service.

6

05.03 The product/service we envision creating could be described as a new technology.

6

05.04 The product/service we envision creating is an improvement on an existing product or service.

6

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

5

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

05.07 The product/service we envision creating is a new version of an old product/service.

6

05.08 Justification

The product/service we envision creating is an improvement on an existing product or service. We rated this statement as a 6 because while our product/service builds upon existing solutions, it introduces novel features and benefits that enhance its effectiveness and user experience compared to current offerings in the market.

05.09 Who are your main potential competitors and what makes you stand out from them?

Our main potential competitors include traditional chemical pesticide manufacturers and other organic pesticide producers. However, what sets us apart is our unique formulation of SHIFAA biopesticide. Unlike traditional chemical pesticides, SHIFAA is derived from natural essential oils, making it safer for humans, wildlife, and the environment. Additionally, our product offers superior effectiveness in pest control while promoting a balanced ecosystem, unlike some organic pesticides that may have limited efficacy. Our commitment to sustainability, eco-friendliness, and user safety distinguishes us in the market and resonates with environmentally-conscious consumers and agricultural practitioners.

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

no