South Africa - Business creation project

Describe your project or startup in a few words

EmissionTrack is a consultancy specialising in emission data analysis and management services for businesses.

01.01 Describe your project in more detail

EmissionTrack is a consultancy specialising in emission data analysis and management services for businesses looking to reduce their carbon footprint and comply with environmental regulations. We focus on Scope 3 emissions, which are indirect emissions that occur in an organisation's value chain, and offer solutions to help companies track, measure, and reduce their environmental impact. Founded in 2023, EmissionTrack offers a cutting-edge SaaS platform that provides advanced data analytics, real-time insights, and emission reduction strategies to enable data-driven decision-making for sustainability. We are dedicated to being a leading provider of emission data analysis and management services in South Africa and be recognized globally.

01.02 What is the main problem you are trying to solve?

South Africa faces significant challenges and concerns regarding emissions, particularly in the form of greenhouse gases. These emissions are largely a result of the country's heavy reliance on coal-fired power plants for electricity generation, as well as emissions from transport, industry, and agriculture making it the 12th largest global emitter and the 1st in Africa. The high levels of emissions contribute to air pollution, climate change, and health issues for the population. There is a pressing need for South Africa to address and reduce its emissions in order to mitigate the impacts of climate change and improve the overall well-being of its citizens.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

1.Data Accuracy and Transparency-Clients need assurance that the emission data collected is accurate and reliable. Providing transparent methodologies and validation processes for data collection and analysis builds trust and credibility also ensuring that they take a step further in making data-driven decisions that reduce emissions and promote sustainability. 2.Customized Solutions-Offering tailored solutions to meet the specific needs of different industries and businesses is key. Understanding the unique emission challenges faced by various sectors in South Africa and providing customized tracking solutions demonstrates flexibility and adds value to your services. 3.Education and Awareness-Many businesses in South Africa may not fully understand the importance of emission tracking or how it can benefit them. We intend to invest in educational initiatives, and raise awareness about the environmental and economic benefits of emission tracking can help create demand for your business

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

1. Industries with high greenhouse gas emissions: Sectors such as oil and gas, manufacturing, transportation, and energy production are responsible for many global emissions. 2. Companies committed to sustainability: Organizations dedicated to environmental responsibility and aiming to align with climate goals, regulations, and consumer preferences may seek solutions to measure and manage their emissions accurately. 3. Small-to-medium-sized enterprises (SMEs) that face barriers to reducing their emissions, such as lack of resources, skills, and knowledge.

01.05 When did you start working on your project?

2023-11-01

01.06 How many other partners are associated with your business venture?

0

01.07 Among the other partners, how many are female?

0

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

Kamogelo Makgatholle- Founder, educational background includes a Bachelor of Commerce (BCom) degree, with majors in Economics and Information Systems from the University of the Western Cape, as well as a Data Science certification that she got from the Sasol bridge-to-work programme.

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

https://www.linkedin.com/company/emissiontrack

01.10 Which industry best describes your project?

h) IT (digital services, equipment and software)

02.01.01 My project contributes to the No poverty goal

1 - Strongly Disagree

02.01.02 No poverty - Justification

02.02.01 My project contributes to the Zero hunger goal

1 - Strongly Disagree

02.02.02 Zero hunger - Justification

02.03.01 My project contributes to the Good health and well-being goal

5

02.03.02 Good health and well-being - Justification

Ensuring the amount of air pollution is reduced so that people have access to quality air to breathe.

02.04.01 My project contributes to the Quality education goal

4

02.04.02 Quality education - Justification

02.05.01 My project contributes to the Gender equality goal

2

02.05.02 Gender equality - Justification

02.06.01 My project contributes to the Clean water and sanitation goal

1 - Strongly Disagree

02.06.02 Clean water and sanitation - Justification

02.07.01 My project contributes to the Affordable and clean energy goal

1 - Strongly Disagree

02.07.02 Affordable and clean energy - Justification

02.08.01 My project contributes to the Decent work and economic growth

4

02.08.02 Decent work and economic growth - Justification

02.09.01 My project contributes to the Industry innovation and infrastructure

4

02.09.02 Industry innovation and infrastructure - Justification

02.10.01 My project contributes to the Reduced inequalities goal

3

02.10.02 Reduced inequalities - Justification

02.11.01 My project contributes to the Sustainable cities and communities goal

5

02.11.02 Sustainable cities and communities - Justification

Ensuring that the citizens have quality air to breathe and that the ghg emitters take accountability.

02.12.01 My project contributes to the Responsible consumption and production goal

1 - Strongly Disagree

02.12.02 Responsible consumption and production - Justification

02.13.01 My project contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification

The platform we're building will help business measure, manage and track their ghg emissions. This will enable them to be accountable for their contribution to global warming and also help them find ways to reduce their environmental impact.

02.14.01 My project contributes to the Life below water goal

2

02.14.02 Life below water - Justification

02.15.01 My project contributes to the Life on land goal

4

02.15.02 Life on land - Justification

02.16.01 My project contributes to the Peace justice and strong institutions goal

3

02.16.02 Peace justice and strong institutions - Justification

02.17.01 My project contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification

My startup involves multi-stakeholder partnership, data, monitoring, and accountability amongst stakeholders to ensure the reduction of the greenhouse gas emissions.

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

5

05.02 The product/service we envision creating represents an entirely new type of product/service.

4

05.03 The product/service we envision creating could be described as a new technology.

6

05.04 The product/service we envision creating is an improvement on an existing product or service.

5

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

5

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

6

05.07 The product/service we envision creating is a new version of an old product/service.

5

05.08 Justification

We plan to offer raise awareness and provide basic understanding of emission tracking and why it is so important considering the lack of awareness in my region. We aim to invest in innovative emission-tracking technologies for competitiveness, e.g., remote sensing technologies, satellite imagery analysis, or advanced data analytics to measure and monitor emissions accurately.

05.09 Who are your main potential competitors and what makes you stand out from them?

Persefoni ai, IBM enviromental suite, sphera,

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

No