Tanzania - Startup under 3 years old

Describe your project or startup in a few words

It’s a passionate project, It’s like juice in a box but without chemicals added to it.

01.01 Describe your startup in more detail

It’s a small project started at my home kitchen with few ingredients. I would make the juices and go from office to office to sell them. As I was making them I got more requests on specific juice blends (mixes) so I would go back and try them out, and add to my menu. The more I made the juices the more the word spread around and the need increased. I would cater to specific requirements of a client diet and so forth. Juices made are according to seasonal fruit so the menu would vary through out the year according to what is available.

01.02 What is the main problem you are trying to solve?

Eating healthy by substituting chemical drinks to natural drinks. Limiting the time spent outside searching for juice/ drink options instead of focusing on work. Helping people understand that juice can be made from various fruits like carrots and of the likes. Getting fruits directly from farmers to increase their profits by cutting down the cost of a middle man if they were to sell them at a local market.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

Benefits Having the option to access a health drink without the hustle of going to restaurants to buy one during or after work hours. Small Local farmers having a market for their fruits and vegetables. People especially the buyers having access to attain knowledge about these juices and their benefits and how to make them.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

My business serves everyone but at the moment it serves more people who are working in cooperate because I go from office to office to sell these juices.

01.05 When was your company established?

2023-10-01

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

0

01.08 Among the other owners, how many are female?

0

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

I am not in partnership with anyone

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

01.11 Which industry best describes your project?

d) Primary commodities (food, drink, household and personal products)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

Because through this project, I am able to attain my basic needs, save and buy more equipments, employ a motorcycle guy that helps me to supply the juices, but not only that I support the industry that produces the bottles that I use for packaging of my juices which means if my business stay afloat they too get income that pays their employees which sustain their livelihood.

02.02.01 My startup contributes to the Zero hunger goal

5

02.02.02 Zero hunger - Justification for my startup

This project has taught me on some basic nutritional values( basic nutrients found on these fruits and vegetables) which in turn helps me educate my customers on benefits of these juices as well as vegetables. This project help’s support agricultural buy supporting local farmers. These residues from juicing can also be used to make compost which is a healthy way of adding manure back the soil, hence the cycling continues.

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

Fruits and vegetables contain so many nutrients and most people don’t benefit from them because they don’t necessarily eat these fruits on a daily basis. Through juices individuals get to access these benefits in form of liquid and can easily consume them because they come bottled up which makes it easy for them to carry go.

02.04.01 My startup contributes to the Quality education goal

1 - Strongly Disagree

02.04.02 Quality education - Justification for my startup

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

I myself am a woman running the project, hence this business doesn’t necessarily discriminate any gender as long as you have the skill and drive to go ahead and do it, the possibilities are endless.

02.06.01 My startup contributes to the Clean water and sanitation goal

1 - Strongly Disagree

02.06.02 Clean water and sanitation - Justification for my startup

02.07.01 My startup contributes to the Affordable and clean energy goal

1 - Strongly Disagree

02.07.02 Affordable and clean energy - Justification for my startup

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

Beach The working environment is of a good standard and through this project I am able to employ others as well as support local farmers which in turn boosts our economy.

02.09.01 My startup contributes to the Industry innovation and infrastructure

5

02.09.02 Industry innovation and infrastructure - Justification for my startup

Through the use of technology I am able to design a good logo that is used on the bottle packaging, as well as transportation of the bottles from the industry to my region contributes financial wise in infrastructure as the money of transportation is partially sent back to the government for the development of the country which includes building roads and things of the like.

02.10.01 My startup contributes to the Reduced inequalities goal

4

02.10.02 Reduced inequalities - Justification for my startup

02.11.01 My startup contributes to the Sustainable cities and communities goal

5

02.11.02 Sustainable cities and communities - Justification for my startup

Because through the production of juice and selling them locally as a community we don’t have to wait on the production of processed juices that come from other regions or countries. We’re able to satisfy our needs as a community which helps us to boost our own economy and the livelihood of our people.

02.12.01 My startup contributes to the Responsible consumption and production goal

1 - Strongly Disagree

02.12.02 Responsible consumption and production - Justification for my startup

Because we don’t use any chemicals or preservatives, it limits our production to what can be consumed in that particular day or two , hence there’s a prevention of over production or consumption.

02.13.01 My startup contributes to the Climate action goal

4

02.13.02 Climate action - Justification for my startup

02.14.01 My startup contributes to the Life below water goal

4

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification for my startup

Through this project, I use fruits that are locally sourced,fruits that a seasonal and so forth which helps sustain the environment and reduce waste . In the future I plan to have a farm so we can produce our own fruits which means more trees will be planted which is good for our environment.

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

1 - Strongly Disagree

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

02.17.01 My startup contributes to the Partnerships for the goal

1 - Strongly Disagree

02.17.02 Partnerships for the goal - Justification for my startup

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

06.02 The product/service represents an entirely new type of product/service.

1 - Strongly Disagree

06.03 The product/service could be described as a new technology.

1 - Strongly Disagree

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

7 - Strongly Agree

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

7 - Strongly Agree

06.08 Justification for my startup

This product satisfies our customers and I see a very positive impact on them as well. It’s a project that replaces the use of chemically manufactured juices , I bring fresh juice that has large amounts of nutritional health and good flavor to my customers.

06.09 Competitive Analysis

My main competitors are all the industrial manufactured juices and refreshing drinks. What makes my product stand out is the fact that it’s fresh, has many nutritional benefits, a customer can request what ingredients to be used in their juices ( customized juices). I boost the economy of local farmers by buying fruits from them. I interact with my customers on a daily basis which in turn helps to understand what they like and don’t, which boost my production as well as profit.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes as A woman myself I take it upon myself to create opportunities for myself and others in different fields without waiting for a man to initiate the process or act as a leader in that specific field. I represent myself as women with dignity in the project at hand showing other women that it can be done without compromises.