Tanzania - Startup under 3 years old

Describe your project or startup in a few words

tellAdvert is the social-commerce mobile App that use artificial intelligence to give customers a purchase and negotiation power to buy products from vendor at discount of average of 25% for each product they purchase on the App.

01.01 Describe your startup in more detail

1.Group purchase: The App use artificial intelligence to identify people with similar buying interests ask them to form group purchase so as to buy together in large quantity and get discount from vendor who are giving discounts on bulk purchase. We are listing vendors on the app who are giving discounts when customer buy large quantity of the product. A vendor states minimum quantity of the products that a customer should buy to get discount. By utilizing artificial intelligence; that is clustering algorithm, personalized search and semantic queuing the App is capable of identifying customers who are looking for buying a similar product and ask them to form a joint purchase so as to buy together in bulk quantity and enjoy the discount from vendors who are giving the discounts on bulk purchase. 2.Buy on Installment: This feature allows customers to pay for products gradually (little by little) through installments—whether daily, weekly, or monthly—until the total amount is paid off.

01.02 What is the main problem you are trying to solve?

This app is targeting several problems faced by both customers and vendors: For Customers: 1. High product prices: By facilitating group purchases and community discounts, the app helps customers access lower prices on desired products. 2. Financial constrain: The installment purchase feature allows customers to manage their finances better by spreading out payments over time. For Vendors: 1. Slow product movement: Group purchases and community buying options can help vendors sell products faster by connecting them with larger customer groups. 2. Lack of Social Engagement: The group purchase feature fosters social engagement and collaborative shopping experiences, addressing the isolation often associated with online shopping. Overall, the app aims to create a win-win situation for both customers and vendors. Customers gain access to better deals and flexible payment options, while vendors benefit from increased sales and wider customer reach.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

1. Cost Savings: Users can access bulk discounts through group and community purchases, enhancing their purchasing and negotiation power and saving them money. 2. Financial Flexibility: Installment payment options provide users with the flexibility to spread payments over time, making products more financially accessible. 3. Social Engagement: The community purchase feature fosters social interaction and collaborative shopping experiences, enhancing user engagement and satisfaction while addressing the isolation often associated with online shopping. 4. Increased Sales: Vendors benefit from increased sales volumes through bulk and community purchases, while also reaching new customers and expanding their market reach. 5. Streamlined Operations: AI-driven algorithms automate and streamline the purchasing process, reducing administrative overhead for both users and vendors. Overall, the app enhances affordable purchases for users while driving more sales for vendors.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

There are more than 22 million smartphone users in Tanzania, tellAdvert is a mobile Application that is accessed through smartphones. Additionally, there are more than 9 million Tanzania who are either using social media to sell products or buy products on social media, these are our target beneficiaries.

01.05 When was your company established?

2022-12-01

01.06 Are you already selling your product/service?

No

01.07 How many other owners are there within your startup?

3

01.08 Among the other owners, how many are female?

1

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

1. Eng. Malopa Lusajo; Bachelor's degree in software engineering with 6 years of experience. 2. Berry Von Kollem: Bachelor's degree in Law and master's in International business law. Senior Partner of Providence Capital- The Netherlands 3. Jackie Malavanu; Digital content creator and public speaker.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

01.11 Which industry best describes your project?

Other: ecommerce

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

Our start up is the social commerce platform which leverage AI and power of social media to enable people make affordable purchase through bulk purchase while enabling vendors who are small scale and medium sized business increase they sales, through this win win situation for both buyers and sellers our startup makes business easier hence contributing to no poverty goal of UN.

02.02.01 My startup contributes to the Zero hunger goal

5

02.02.02 Zero hunger - Justification for my startup

Our start-up is e-commerce, and foods are also sold, this way we are strengthening the food supply chain and contributing to zero hunger in some ways.

02.03.01 My startup contributes to the Good health and well-being goal

5

02.03.02 Good health and well-being - Justification for my startup

02.04.01 My startup contributes to the Quality education goal

4

02.04.02 Quality education - Justification for my startup

Our startup is e-commerce and quality educational materials which are ISO certified ebooks are sold as well. Through this way, we are contributing to quality education.

02.05.01 My startup contributes to the Gender equality goal

5

02.05.02 Gender equality - Justification for my startup

We have a female cofounder and we foresee ensuring gender equality in employment in the future.

02.06.01 My startup contributes to the Clean water and sanitation goal

4

02.06.02 Clean water and sanitation - Justification for my startup

02.07.01 My startup contributes to the Affordable and clean energy goal

4

02.07.02 Affordable and clean energy - Justification for my startup

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

Our start-up is a social commerce platform that leverages AI and the power of social media to enable people to make affordable purchases through bulk purchases while allowing vendors who are small-scale and medium-sized businesses to increase their sales, through this win-win situation for both buyers and sellers our startup makes business easier hence contributing decent work and economic growth.

02.09.01 My startup contributes to the Industry innovation and infrastructure

4

02.09.02 Industry innovation and infrastructure - Justification for my startup

02.10.01 My startup contributes to the Reduced inequalities goal

4

02.10.02 Reduced inequalities - Justification for my startup

02.11.01 My startup contributes to the Sustainable cities and communities goal

4

02.11.02 Sustainable cities and communities - Justification for my startup

02.12.01 My startup contributes to the Responsible consumption and production goal

1 - Strongly Disagree

02.12.02 Responsible consumption and production - Justification for my startup

02.13.01 My startup contributes to the Climate action goal

4

02.13.02 Climate action - Justification for my startup

02.14.01 My startup contributes to the Life below water goal

4

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

4

02.15.02 Life on land - Justification for my startup

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

4

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

02.17.01 My startup contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification for my startup

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

4

06.02 The product/service represents an entirely new type of product/service.

5

06.03 The product/service could be described as a new technology.

6

06.04 The product/service is an improvement on an existing product or service.

6

06.05 The product/service could be described as an extension of a range of products or services.

6

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

6

06.08 Justification for my startup

For the first time in Tanzania, we have social commerce that leverages the power of artificial intelligence to make a purchase easier and affordable while increasing vendor sales. This has challenged conventional e-commerce platforms that exist on the market that sell products to users at normal price with those available in super markets and shopping centers.

06.09 Competitive Analysis

Our main competitors are other existing e-commerce platforms in the markets, our unique value proposition is that tellAdbvert is a social commerce platform that leverages the power of artificial intelligence to group people together who are looking to buy similar products and getting huge discounts for buying bulk quantity of products, currently, this feature is not available in any e-commerce platform in Tanzania.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?