Zimbabwe - Startup under 3 years old

Describe your project or startup in a few words

Premium custom branded purified bottled water.

01.01 Describe your startup in more detail

Infoseed Grey Solutions is a borehole water and purified water supply and delivery company based in Westlea, Harare, Zimbabwe. We have a prolific water source in Westlea, Harare, from which we can extract over 500,000 litres of clean drinking borehole water per day, three 10,000 litre water tankers, each tanker with four 2,500 litre tanks, as well as one 12,000 water tanker. We have also set up a water purification system at the water source, where the borehole water is then purified using carbon filtration, reverse osmosis, ozonation and ultraviolet treatment.

01.02 What is the main problem you are trying to solve?

The Zimbabwean Government and Local Councils have failed to adequately supply citizens and corporates with running water due lack of funding, corruption and inadequate town planning as well as a shortage of water treatment chemicals. Over 50% of Harare is completely off-grid, whilst the remainder, although connected to the council water pipes, does not receive a consistent supply of water from council. The COVID-19 pandemic and cholera outbreaks have further increased the need for clean water supply.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

Communities Need Clean Water for Energy and Food Production Communities Need Clean Water for Socioeconomic Development Communities Need Clean Water for Health and Survival

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Market size is at least US$10 million per year. Our ideal customer is SMEs around Harare that use water in their production, and thus order large quantities frequently. However, at the moment, our main customers are households and large corporates. We anticipate 20 customers per week, over 1,000 per year. Individuals, construction sites, farmers, companies and even government institutions contact us through our social media platforms, website or physical offices to place an order, and we arrive on-site and fill up their water tanks.

01.05 When was your company established?

2022-01-01

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

0

01.08 Among the other owners, how many are female?

0

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

n/a

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.facebook.com/igsbulkwater https://www.facebook.com/igspurifiedwater

01.11 Which industry best describes your project?

d) Primary commodities (food, drink, household and personal products)

02.01.01 My startup contributes to the No poverty goal

1 - Strongly Disagree

02.01.02 No poverty - Justification for my startup

Provides the community with clean water that empowers people within the community to drink, cook, clean as well as set up their own small businesses such as farming, construction etc.

02.02.01 My startup contributes to the Zero hunger goal

1 - Strongly Disagree

02.02.02 Zero hunger - Justification for my startup

Provides the community with clean water that empowers people within the community to drink, cook as well as set up their own small businesses such as farming, construction etc.

02.03.01 My startup contributes to the Good health and well-being goal

1 - Strongly Disagree

02.03.02 Good health and well-being - Justification for my startup

Provides the community with clean water that empowers people within the community to drink, cook and clean.

02.04.01 My startup contributes to the Quality education goal

4

02.04.02 Quality education - Justification for my startup

Clean water is required for basic human survival.

02.05.01 My startup contributes to the Gender equality goal

1 - Strongly Disagree

02.05.02 Gender equality - Justification for my startup

Employs and also empowers all genders.

02.06.01 My startup contributes to the Clean water and sanitation goal

1 - Strongly Disagree

02.06.02 Clean water and sanitation - Justification for my startup

Our business objective is literrally to supply clean drinking water to the community.

02.07.01 My startup contributes to the Affordable and clean energy goal

3

02.07.02 Affordable and clean energy - Justification for my startup

Clean water is required for basic human survival.

02.08.01 My startup contributes to the Decent work and economic growth

2

02.08.02 Decent work and economic growth - Justification for my startup

Employs and empowers women and youths from the community.

02.09.01 My startup contributes to the Industry innovation and infrastructure

3

02.09.02 Industry innovation and infrastructure - Justification for my startup

Provides the community with clean water that empowers people within the community to drink, cook, clean as well as set up their own small businesses such as farming, construction etc.

02.10.01 My startup contributes to the Reduced inequalities goal

1 - Strongly Disagree

02.10.02 Reduced inequalities - Justification for my startup

Provides the community with clean water that empowers people within the community to drink, cook as well as set up their own small businesses such as farming, construction etc.

02.11.01 My startup contributes to the Sustainable cities and communities goal

1 - Strongly Disagree

02.11.02 Sustainable cities and communities - Justification for my startup

Provides the community with clean water that empowers people within the community to drink, cook as well as set up their own small businesses such as farming, construction etc.

02.12.01 My startup contributes to the Responsible consumption and production goal

1 - Strongly Disagree

02.12.02 Responsible consumption and production - Justification for my startup

Provides the community with clean water that empowers people within the community to drink, cook as well as set up their own small businesses such as farming, construction etc.

02.13.01 My startup contributes to the Climate action goal

5

02.13.02 Climate action - Justification for my startup

Clean water is required for basic human survival

02.14.01 My startup contributes to the Life below water goal

4

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

2

02.15.02 Life on land - Justification for my startup

Provides the community with clean water that empowers people within the community to drink, cook as well as set up their own small businesses such as farming, construction etc.

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

4

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

Provides the community with clean water that empowers people within the community to drink, cook as well as set up their own small businesses such as farming, construction etc.

02.17.01 My startup contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification for my startup

Clean water is crucial

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

1 - Strongly Disagree

06.02 The product/service represents an entirely new type of product/service.

4

06.03 The product/service could be described as a new technology.

4

06.04 The product/service is an improvement on an existing product or service.

5

06.05 The product/service could be described as an extension of a range of products or services.

3

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

5

06.07 The product/service is a new version of an old product/service.

5

06.08 Justification for my startup

Nothing fancy, just simple clean drinking water.

06.09 Competitive Analysis

Harare city council, which is failing to meet the current demand and most new suburbs are completely off grid. Other water delivery companies, but they do not have a prolific bulk water source. We have partnered up with a number of our competitors, we provide them with the borehole water that they then transport to clients.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes, partnering with small scale female farmers, caterers and restaurant owners.