Ghana - Startup under 3 years old

Describe your project or startup in a few words

Modifi Studio is a digital studio focused on corporate branding, website design and development. We help buisnesses to strategically position themselves with branding strategies, designing logos, flyers and all visual branding assets.

01.01 Describe your startup in more detail

Modifi Studio is a digital studio specializeing in corporate branding , website design and development. Our aim is to help businesses stand out in a competitive landscape and drive business success through strong branding and visual communication. For branding we provide clients with Brand Strategy Development plan, Create the Visual Identity then Finally the Brand Voice or message. Webside Design and Development is mostly the area of our clients concerns and for this we provide a varity of options including custom websites, wordpress websites, webflow websites, and ecommerce website. For visual identity branding assets we provide logo design services, marketing assets such as brochures, flyers, business cards etc. We provide digital assets from social media graphics to email templates. We also provide photography and videography services

01.02 What is the main problem you are trying to solve?

We are dedicated to improvinf the standard of design and web developmemt in Ghana. We recognize that the current digital landscape in Ghana often falls short in terms of quality and innovation. Many businesses struggle with poorly designed websites and a general lack of digital skills. At Modifi, we aim to bridge this gap by driving top-tier design and web development services that set a new standard for excellence in the industry.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

1. Our services will enhance brand recognition: We help businesses create a distinctive identity that makes a long lasting impression and is important for standing out in a crowded market. It also builds a sense fo trust and loyalt among customers. Brands like Apple and Samung have achieved global success through consistent and impactful branding ideas 2. Consistent and professional visual identity: Our creative team crafts unique and memorable designs that resonate with your target audience and ensures that all your visual assets are cohesive 3. Increased Business Credibility: A well branded and well designed website enhances business credibility, making you appear more reliable and trustworthy to potential customers. You also gain a competitive edge over businesses with poorly designed websites and inconsistent branding.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Our services are avalilable to Small to Medium sized enterprises, Startups, Corporate entities, Non-profit organizations, Educational Institutions, Professional service providers, Retail Businesses, Healthcare providers, Real estate companies, Creative industies and any other business that needs our services

01.05 When was your company established?

2023-05-12

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

2

01.08 Among the other owners, how many are female?

0

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

Ernest Ebo DesBordes Mends is a graduate of the University of Ghana who majored in Agriculture Biotechnology. He has years of experience in Photography and Videography

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://modifi-studio.com/

01.11 Which industry best describes your project?

h) IT (digital services, equipment and software)

02.01.01 My startup contributes to the No poverty goal

5

02.01.02 No poverty - Justification for my startup

By providing high-quality branding and web development services, Modifi Studio helps local businesses grow and succeed. This can lead to increased revenue, which in turn can create more job opportunities within the community. Modifi Studio also offers support to people in training programs in design, branding, and web development. This helps them develop valuable skills, increasing their employability and earning potential By working closely with various clients, Modifi Studio can foster an environment of knowledge sharing, enhancing the overall skill set within the local community

02.02.01 My startup contributes to the Zero hunger goal

1 - Strongly Disagree

02.02.02 Zero hunger - Justification for my startup

02.03.01 My startup contributes to the Good health and well-being goal

4

02.03.02 Good health and well-being - Justification for my startup

Eventhough we do not directly contribute to the Good health and well-being goal, our business process ensures that our client is involved in the project process giving them information on the various stages and in the end delivering a product that the client needs. Getting the needed results from a project is an underestimated contributer to well-being

02.04.01 My startup contributes to the Quality education goal

4

02.04.02 Quality education - Justification for my startup

02.05.01 My startup contributes to the Gender equality goal

4

02.05.02 Gender equality - Justification for my startup

02.06.01 My startup contributes to the Clean water and sanitation goal

1 - Strongly Disagree

02.06.02 Clean water and sanitation - Justification for my startup

02.07.01 My startup contributes to the Affordable and clean energy goal

1 - Strongly Disagree

02.07.02 Affordable and clean energy - Justification for my startup

02.08.01 My startup contributes to the Decent work and economic growth

4

02.08.02 Decent work and economic growth - Justification for my startup

02.09.01 My startup contributes to the Industry innovation and infrastructure

3

02.09.02 Industry innovation and infrastructure - Justification for my startup

02.10.01 My startup contributes to the Reduced inequalities goal

2

02.10.02 Reduced inequalities - Justification for my startup

02.11.01 My startup contributes to the Sustainable cities and communities goal

2

02.11.02 Sustainable cities and communities - Justification for my startup

02.12.01 My startup contributes to the Responsible consumption and production goal

1 - Strongly Disagree

02.12.02 Responsible consumption and production - Justification for my startup

02.13.01 My startup contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification for my startup

02.14.01 My startup contributes to the Life below water goal

1 - Strongly Disagree

02.14.02 Life below water - Justification for my startup

Our services do not involve life below water

02.15.01 My startup contributes to the Life on land goal

1 - Strongly Disagree

02.15.02 Life on land - Justification for my startup

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

1 - Strongly Disagree

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

02.17.01 My startup contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification for my startup

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

4

06.02 The product/service represents an entirely new type of product/service.

3

06.03 The product/service could be described as a new technology.

1 - Strongly Disagree

06.04 The product/service is an improvement on an existing product or service.

4

06.05 The product/service could be described as an extension of a range of products or services.

4

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

1 - Strongly Disagree

06.07 The product/service is a new version of an old product/service.

1 - Strongly Disagree

06.08 Justification for my startup

Our services are not new. Branding and Development services have been available for years but not as good as those of our western counterparts.

06.09 Competitive Analysis

Lime and Honey.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?