Uganda - Business creation project

Describe your project or startup in a few words

Traction Marketing Group is a business growth ide project(B2b) based .Our Vision is to provide lead generation solutions that cause predictable growth for our exclusive partners across the nation (Small Medium Enterprise, Medium Enterprise and Large .

01.01 Describe your project in more detail

Traction Marketing Group is a business growth ide project(B2b) based .Our Vision is to provide lead generation solutions that cause predictable growth for our exclusive partners across the nation (Small Medium Enterprise, Medium Enterprise and Large . Our solutions are all focused on one goal: helping you stay competitive in your marketing and grow your business. WHY PARTNER WITH US ! We cause predictable growth for our exclusive partners by building robust sales pipelines that generate consistent quality leads. MISSION We cause predictable growth for our exclusive partners by building robust sales pipelines that generate consistent quality leads.

01.02 What is the main problem you are trying to solve?

Our solutions are all focused on one goal: helping small, medium and large enterprises s stay competitive in their marketing and grow their business.

01.03 Tell us the major benefits and/or advantages of using the product/service that your project intends to provide (at least 3).

* Our outsourced sales and marketing services will provide you with everything you need to close consistent business for less than the cost of a full-time employee. * Our People-Because of our explosive growth and career opportunities, we will be able to attract the very best in the B2B lead generation space. That means you will have an A-Player working with your business to help you grow. *Our Experience-We have been doing this for 8 years now. We are happy to have a network of over 2000 key industrial players in all sectors and we are constantly developing innovative strategies within your industry. *Our Exclusivity-When we work with you, we don’t work with anyone else in your market. We are in the trenches helping grow your market share and sales. How could we do the same thing for your competitors? *Our GUARANTEE-When you invest in us, we invest in you. You’ll have an activity or lead guarantee, and if we don’t hit it, we’ll work for free until we do. * ALL-IN ONE SOLUTION

01.04 Please describe who exactly your project is aimed at serving. Who are the targeted beneficiaries?

- We are majorly focusing on B2B Customers i.e. small, medium and large enterprises - We are also planning to have an offer for startups, small enterprises and B2C Enterprises find market for their market

01.05 When did you start working on your project?

2024-06-10

01.06 How many other partners are associated with your business venture?

5

01.07 Among the other partners, how many are female?

3

01.08 Please describe the profile of each of the other partners (skills, experience, etc.)

Kazibwe Musa-Bachelors Degree of Marketing, CIM-UK, Business Development Certificate(AMI) Skills; Business Development, Strategic planning, Marketing, Process Improvement. Namirimu Bushirah- Former Senior Journalist NBS Television Skills-Public Relations, Fund Raising, Journalism, Marketing, Shifah Nakajiri-Marketer Hot loaf Bakeries (Bachelor's Degree of Science in Marketing) Skills-Marketing, Accounting & Fund Raising, People Management Nyonjo Rahim- Procurement and Logistics

01.09 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link here:

https://www.linkedin.com/in/kazibwe-musa-a0b1721a0/

01.10 Which industry best describes your project?

Other: Sales, Marketing & Public Relations

02.01.01 My project contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification

My project will be able to support both small, medium and large scale companies through creating awareness and generating revenue for their products and services thus creating more jobs thus fighting unemployment among the citizens which could lead to poverty.

02.02.01 My project contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification

My Project will create employment opportunities through its support of the small medium enterprises, creating income for the employees and this would enable them provide for their families.

02.03.01 My project contributes to the Good health and well-being goal

5

02.03.02 Good health and well-being - Justification

Our company is planning to provide incentives like meals and workout programmes to its employees thus keeping them in good shape

02.04.01 My project contributes to the Quality education goal

7 - Strongly Agree

02.04.02 Quality education - Justification

Traction Marketing Group is planning to provide educational loans to its employees thus promoting the culture knowledge acquistion with in the Organisation

02.05.01 My project contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification

We are planning to have 50% of the Organisation's leadership to be ladies thus promoting Gender equality

02.06.01 My project contributes to the Clean water and sanitation goal

7 - Strongly Agree

02.06.02 Clean water and sanitation - Justification

N/A

02.07.01 My project contributes to the Affordable and clean energy goal

4

02.07.02 Affordable and clean energy - Justification

N/A

02.08.01 My project contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification

N/A

02.09.01 My project contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification

We are in an era of digital technology and we planning create online platforms and applications where we can smoothly communicate with our customers

02.10.01 My project contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification

We are to encourage equal employer opportunities to all classes of people

02.11.01 My project contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification

N/A

02.12.01 My project contributes to the Responsible consumption and production goal

4

02.12.02 Responsible consumption and production - Justification

N/A

02.13.01 My project contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification

N/A

02.14.01 My project contributes to the Life below water goal

7 - Strongly Agree

02.14.02 Life below water - Justification

N/A

02.15.01 My project contributes to the Life on land goal

7 - Strongly Agree

02.15.02 Life on land - Justification

N/A

02.16.01 My project contributes to the Peace justice and strong institutions goal

7 - Strongly Agree

02.16.02 Peace justice and strong institutions - Justification

N/A

02.17.01 My project contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification

One of the objectives is to create revenue for my partners and this we shall sign Memorandum of understanding entailing each partners share percentage

05.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

05.02 The product/service we envision creating represents an entirely new type of product/service.

4

05.03 The product/service we envision creating could be described as a new technology.

4

05.04 The product/service we envision creating is an improvement on an existing product or service.

7 - Strongly Agree

05.05 The product/service we envision creating could be described as an extension of a range of products or services.

7 - Strongly Agree

05.06 The product/service we envision creating responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

05.07 The product/service we envision creating is a new version of an old product/service.

6

05.08 Justification

N/A

05.09 Who are your main potential competitors and what makes you stand out from them?

Marketing Agencies Traction Marketing Group aims at providing a robust value to our customers at relatively good rates living no customer behind i.e from small, medium to large scale companies.

10.06 Are you initiating actions within your community to promote the role of female entrepreneurs?

N/A