Kenya - Startup under 3 years old

Describe your project or startup in a few words

Spotmark Cleaning services is an eco-friendly cleaning startup that utilizes green cleaning methods and products when conducting community clean up events and promoting environmental awareness programs regarding waste, sanitary and pampers, management.

01.01 Describe your startup in more detail

Spotmark Cleaning services offers high quality Eco-friendly cleaning services at residential, commercial, specialized and community based clean up events in Kenya and East Africa community. The aim is to reduce the use of harmful chemicals in the cleaning industry, lower carbon footprint by ensuring efficient energy and water use, create job opportunity and ensure a clean community through community event cleaning.

01.02 What is the main problem you are trying to solve?

Solving waste management challenge in the Kayole and Umoja region which are slums within Nairobi, Kenya with major problem of waste, more particularly sanitary pads, diapers, and plastic wastes. The goal is to establish collection centers for the sanitary pads, diapers and plastics and then dispose them responsible. The recycling of plastics will also help reduce landfills and eyesore problems characterized in these slums

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

1. Ensure that the sanitary pads and diapers are properly disposed to avoid contamination 2. Reduce eyesore of piles of wastes next to apartments as many in these areas are unable to afford garbage collection fees 3. Hire and train people hence empowering them economically

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

The primary target are women who are using sanitary pads and those with kids using diapers. The region of interest is Kayole and Umoja estate in Nairobi Kenya

01.05 When was your company established?

2021-10-28

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

1

01.08 Among the other owners, how many are female?

0

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

The other director is a male with masters in Finance and B.Com Finance.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://spotmarkcleaning.co.ke/

01.11 Which industry best describes your project?

Other: Cleaning serviced

02.01.01 My startup contributes to the No poverty goal

6

02.01.02 No poverty - Justification for my startup

Provides employment opportunities to the low income community members

02.02.01 My startup contributes to the Zero hunger goal

2

02.02.02 Zero hunger - Justification for my startup

02.03.01 My startup contributes to the Good health and well-being goal

6

02.03.02 Good health and well-being - Justification for my startup

Ensures that there is proper collection and disposal of the wastes that are currently carelessly disposed exposing people to contamination. The eyesore and stench smell from the wastes dumped along the apartment corridors are health hazards to residents. Through proper waste management, the company will ensure good health and well being of the community in the targeted regions

02.04.01 My startup contributes to the Quality education goal

5

02.04.02 Quality education - Justification for my startup

We intend to hire and train workers with basic waste management and sustainable practices which is somewhat helping in provision of supplementary education

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

The company is 80 percent owned by women as it is intended to empower women in the region as many women in this region are less empowered compared to the male counterparts

02.06.01 My startup contributes to the Clean water and sanitation goal

7 - Strongly Agree

02.06.02 Clean water and sanitation - Justification for my startup

The primary goal of the project is to ensure sustainable management of water and sanitation by providing Eco-friendly cleaning services targeting sanitary pads, diapers, and plastic materials in Kayole Umoja estates

02.07.01 My startup contributes to the Affordable and clean energy goal

1 - Strongly Disagree

02.07.02 Affordable and clean energy - Justification for my startup

02.08.01 My startup contributes to the Decent work and economic growth

5

02.08.02 Decent work and economic growth - Justification for my startup

Providing the members of the community with employment directly helps in ensuring sustainable economic growth

02.09.01 My startup contributes to the Industry innovation and infrastructure

2

02.09.02 Industry innovation and infrastructure - Justification for my startup

02.10.01 My startup contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification for my startup

Reduces in equality between male and female in this region by empowering women who are largely disadvantaged in this region

02.11.01 My startup contributes to the Sustainable cities and communities goal

6

02.11.02 Sustainable cities and communities - Justification for my startup

The focus is to ensure a clean Nairobi making it habitable to both the rich and the less privileged members of the society through waste management

02.12.01 My startup contributes to the Responsible consumption and production goal

2

02.12.02 Responsible consumption and production - Justification for my startup

02.13.01 My startup contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification for my startup

The cleaning company focuses on Eco-friendly cleaning services and waste management that helps reduce excessive energy consumption and to reduce emission of gases by poor disposal of wastes in the cities

02.14.01 My startup contributes to the Life below water goal

7 - Strongly Agree

02.14.02 Life below water - Justification for my startup

The cleaning company works on conserving water usage while cleaning and managing waste within the city slams

02.15.01 My startup contributes to the Life on land goal

5

02.15.02 Life on land - Justification for my startup

The landfills and disposal of wastes on the undesignated areas are solved hence protecting land from degradation by wastes

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

5

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

By solving waste management problem Spotmark enhances a peaceful and inclusive societies with the aim of ensuring compliance with local and national waste management programs despite their low income

02.17.01 My startup contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification for my startup

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

6

06.02 The product/service represents an entirely new type of product/service.

3

06.03 The product/service could be described as a new technology.

1 - Strongly Disagree

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

5

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

3

06.08 Justification for my startup

There exists other services in the region similar to what we provide but the population is too high and yet to be fully reached when it comes to collection and management of

06.09 Competitive Analysis

The company faces competition from local garbage collector working privately and collecting fee from the people. We start a better chance because we intend to use effective technology to collect, manage and recycle the wastes at a more affordable fee unlike the existing players

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes