Kenya - Startup under 3 years old

Describe your project or startup in a few words

HOSREBRICH TRADERS.Is a registered business owned and managed by AMIMO HOSEA of ID NO 36606370 located in Kenya Mombasa bamburi kisauni road. The business deals in dairy products eg, long life packed milk,eggs and soft drinks as a wholesaler.

01.01 Describe your startup in more detail

Hosrebrich traders dealers in dairy products as milk, eggs and soft drinks we do sale both in wholesale form and distributor to macro and mini shops and hotels around Mombasa region.

01.02 What is the main problem you are trying to solve?

Hosrebrich traders is tying to solve financial issues as working capital challenge in purchasing stock weekly or daily .I do have less capitation when i get big orders from hotels and government more so from Mombasa county I cannot supply due to less working capital and also means of transporting my goodies milk and eggs due to old vehicle am using.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

Enables and creates self employment. Encourages cash flow in the market as the products are daily consumed. Goods as milk and eggs are bought in large quantity which enables high sales per day . Ready market of the products as milk and eggs are used together eg in baking industry.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

Hosrebrich traders targets baking industry ,direct consumption at home ,macro and mini shops and hotels in the coastal region.

01.05 When was your company established?

2022-05-19

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

1

01.08 Among the other owners, how many are female?

1

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

PHOEBE VIVIAN ANYANGO AMIMO. she is the managing director at Hosrebrich traders and a wife to HOSEA AMIMO. She do take orders and do purchase in my absent also most of the times she sales in the shop .she has experience in sales and marketing and administration.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

01.11 Which industry best describes your project?

d) Primary commodities (food, drink, household and personal products)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

Because it creates job opportunity to enhance self employment and i can employ other workers.

02.02.01 My startup contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification for my startup

Dairy products are used daily in homes and improves nutrition as proteins in milk and eggs as well as I do promote agriculture sector in buying the products from farmers.

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

less manpower is used to the production of goods as health is maintained.

02.04.01 My startup contributes to the Quality education goal

7 - Strongly Agree

02.04.02 Quality education - Justification for my startup

It is suitable as it requires both learned and unskilled to be employed in this project.As all can learn in daily progress activity.

02.05.01 My startup contributes to the Gender equality goal

7 - Strongly Agree

02.05.02 Gender equality - Justification for my startup

In according to work or production women are also equalized as less manpower is applied .

02.06.01 My startup contributes to the Clean water and sanitation goal

7 - Strongly Agree

02.06.02 Clean water and sanitation - Justification for my startup

The premises contains clean waters for drinking,washing and sanitation taps.

02.07.01 My startup contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification for my startup

The premise uses modern energy electricity which is affordable and reliable and friendly to environment.

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

By promoting economy through tax paying and revenue.

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

Building of bakeries due to availability of raw products milk and eggs and construction of road networks.

02.10.01 My startup contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification for my startup

By promoting trade with the neighbauring countries eg importing milk from Uganda

02.11.01 My startup contributes to the Sustainable cities and communities goal

7 - Strongly Agree

02.11.02 Sustainable cities and communities - Justification for my startup

my startup uses modern energy

02.12.01 My startup contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification for my startup

direct sale to consumers

02.13.01 My startup contributes to the Climate action goal

1 - Strongly Disagree

02.13.02 Climate action - Justification for my startup

02.14.01 My startup contributes to the Life below water goal

1 - Strongly Disagree

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

1 - Strongly Disagree

02.15.02 Life on land - Justification for my startup

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

7 - Strongly Agree

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

By communicating one language with my customers and employees they get right products and measurable.

02.17.01 My startup contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification for my startup

enhances exchange in currency by importation of my products from Uganda eg milk and eggs

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

7 - Strongly Agree

06.02 The product/service represents an entirely new type of product/service.

1 - Strongly Disagree

06.03 The product/service could be described as a new technology.

1 - Strongly Disagree

06.04 The product/service is an improvement on an existing product or service.

1 - Strongly Disagree

06.05 The product/service could be described as an extension of a range of products or services.

1 - Strongly Disagree

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

1 - Strongly Disagree

06.07 The product/service is a new version of an old product/service.

1 - Strongly Disagree

06.08 Justification for my startup

06.09 Competitive Analysis

IMPORTERS AND MAIN DISTRIBUTORS PRICE DIFFERENCE.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

YES,I DO ENCOURAGE AND WORK WITH MY WIFE TOGETHER.