Kenya - Startup under 3 years old

Describe your project or startup in a few words

Am into branding, design and printing services for businesses, organisations, schools, churches and individuals.

01.01 Describe your startup in more detail

Neledu branding solutions is a startup started last year its woman and youth at the same time hold.Neledu is tech company for designing, branding and printing of materials located in Embu county.

01.02 What is the main problem you are trying to solve?

Am trying to meet the gap for branding in Embu and ensure the people of Embu do not have to travel to Nairobi to do their branding and printing. Am also passionate on creating jobs for the young people.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

Our product are done with alot of zeal and love thus they have a personal touch and are eco friendly to the environment.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

My target customer are business,schools,churches and individuals who want to get a brand identity and all printing services.

01.05 When was your company established?

2023-02-02

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

1

01.08 Among the other owners, how many are female?

0

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

The other owner is a family member that credited the business that in future when the business is able it will pay back.

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

01.11 Which industry best describes your project?

h) IT (digital services, equipment and software)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

It is eradicate poverty for my family as a first born from a single mother raised family It is creating employment for me as a graduate and also other youths.

02.02.01 My startup contributes to the Zero hunger goal

5

02.02.02 Zero hunger - Justification for my startup

It helps me and my employees put food on the table and also when giving out food to the less privileged in the society.

02.03.01 My startup contributes to the Good health and well-being goal

2

02.03.02 Good health and well-being - Justification for my startup

02.04.01 My startup contributes to the Quality education goal

6

02.04.02 Quality education - Justification for my startup

We are training more youth on the graphic design for free and others at a small fee.

02.05.01 My startup contributes to the Gender equality goal

6

02.05.02 Gender equality - Justification for my startup

I encourage female students and employees since the feel that this jobs are for boy child which is not true this make it less to get female employees.

02.06.01 My startup contributes to the Clean water and sanitation goal

2

02.06.02 Clean water and sanitation - Justification for my startup

02.07.01 My startup contributes to the Affordable and clean energy goal

4

02.07.02 Affordable and clean energy - Justification for my startup

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

I ensure my employee get a conducive working environment.

02.09.01 My startup contributes to the Industry innovation and infrastructure

1 - Strongly Disagree

02.09.02 Industry innovation and infrastructure - Justification for my startup

02.10.01 My startup contributes to the Reduced inequalities goal

7 - Strongly Agree

02.10.02 Reduced inequalities - Justification for my startup

I employee from any where as long as you are able to work not by any interest

02.11.01 My startup contributes to the Sustainable cities and communities goal

4

02.11.02 Sustainable cities and communities - Justification for my startup

02.12.01 My startup contributes to the Responsible consumption and production goal

4

02.12.02 Responsible consumption and production - Justification for my startup

02.13.01 My startup contributes to the Climate action goal

6

02.13.02 Climate action - Justification for my startup

I use eco friendly raw materials such packaging bags and printing papers.

02.14.01 My startup contributes to the Life below water goal

3

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

4

02.15.02 Life on land - Justification for my startup

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

4

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

02.17.01 My startup contributes to the Partnerships for the goal

4

02.17.02 Partnerships for the goal - Justification for my startup

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

6

06.02 The product/service represents an entirely new type of product/service.

4

06.03 The product/service could be described as a new technology.

2

06.04 The product/service is an improvement on an existing product or service.

4

06.05 The product/service could be described as an extension of a range of products or services.

5

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

3

06.08 Justification for my startup

06.09 Competitive Analysis

Mt kenya printers,fikra All the competitors specialise in one type of branding thus not giving solutions for branding in one place for all branding needs, thus i try to meet this gap though have not yet fully reached but am in the process.

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?