Kenya - Startup under 3 years old

Describe your project or startup in a few words

My project aims at promoting environmental clean up through a plastic recycling process. It seeks to reduce the high volumes of PVC materials or plastic materials disposed to the environment and thus improving on environmental safety and integrity.

01.01 Describe your startup in more detail

Environmental clean-up has become an issue not only in developing countries but also in developed countries. This is due to the volumes of PVC materials or plastic waste materials which continue to increase in the environment every passing minute. This has caused a concern among the better health promoters due to poor disposal methods used. The alarming increasing volumes of plastic waste disposal are a chronic problem. Unemployment is also a thorn in the flesh of all governments globally. Therefore, there is also need to come up with industries or business opportunities which can solve unemployment problem. On the increasing volumes of plastic waste materials, starting a plastic recycling plant will help to solve the disposal problem. This may start at small scale and as time goes on such plant may end up recycling volume of plastic waste materials hence in a great extent help to solve the problem of disposing the waste materials.

01.02 What is the main problem you are trying to solve?

This project seeks to provide a solution to the issue of environmental degradation caused by careless disposal of plastic materials. High volumes of plastic materials are disposed daily to the environment and this has become great hazard globally. The health promoters have faced the challenge on how plastic materials on can be handled so that they can be of great benefit in return. This projects seeks to do recycling of the materials and consequently create employment opportunities for many jobless youth in our society.

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

One major benefit is ensuring a clean and safe environment that would enhance sustainability as part of the Millennium development goals(MDGs).Secondly, the project shall create new job opportunities for many hopeless youths that have remained jobless for long. Thirdly, this project will be a great boost to the government's efforts to promote environmental sustainability as one of the MDGs. Lastly, the project shall enable production of cheaper plastic products which will help solve the problem of environmental pollution eg through production pit-latrine slabs.

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

The project intends to impact on the society members who are direct beneficiaries of the environment. The society will also benefit from the cheap products that would be produced from the plastic recycling process such pit latrine slabs, pavement plastic slabs, ground tiles etc.

01.05 When was your company established?

2023-02-04

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

5

01.08 Among the other owners, how many are female?

2

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

1.Name: Cornelius Nyakwara Degree: Bsc. Health Records and Information Management Experience : 5 years as medical records officer and Skills in records management and research 2. Name: Cecelia Nyangenya Degree: Bachelor of Commerce(Finance) 9 years of working experience Skills in financial accounting, book keeping and accounts management. 3. Name: Claudiah Bitutu Degree: Bachelors in economics and statistics 2 years experience in statistical research Good skills in research methods and data collection and validation

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

01.11 Which industry best describes your project?

b) Materials (agriculture, fishing, chemical products, construction materials, containers and packaging, metals and mining, paper and forest products)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

This project aims at promoting the environment especially land which is the main source of production. When the environment is polluted the rate of production decreases which in turns causes poverty. Besides, the project will enhance employment to many poor and jobless youth in the society. Many families shall be uplifted financially from jobs that would be created by the project.

02.02.01 My startup contributes to the Zero hunger goal

3

02.02.02 Zero hunger - Justification for my startup

Environmental wellness is closely related to food production. Recycling of the plastics would ensure the environment especially land is free from degradation by nonbiodegradable products such as plastics. A health environment would foster better food production which would lead to zero hunger. Additionally, the employment of people will improve the financial statuses of many families which will now be able to take care of their basic needs such as food.

02.03.01 My startup contributes to the Good health and well-being goal

2

02.03.02 Good health and well-being - Justification for my startup

The project shall indirectly impact on wellbeing and health. Human beings will thrive well in terms of health in an environment that is free from pollution. Any direct pollution of the environment would mean low food production and thus poor health and malnutrition

02.04.01 My startup contributes to the Quality education goal

4

02.04.02 Quality education - Justification for my startup

02.05.01 My startup contributes to the Gender equality goal

1 - Strongly Disagree

02.05.02 Gender equality - Justification for my startup

The project shall promote gender equality since both male and female shall form part of the implementation team that shall help in implementing the process. Our team of 5 already has 2 female members and we intend to improve on the number when needs arise as the project continues.

02.06.01 My startup contributes to the Clean water and sanitation goal

1 - Strongly Disagree

02.06.02 Clean water and sanitation - Justification for my startup

02.07.01 My startup contributes to the Affordable and clean energy goal

7 - Strongly Agree

02.07.02 Affordable and clean energy - Justification for my startup

The project intends to use energy products that promote environmental integrity as sources of fuel. For instance, the use of biogas, industrial gas, wooden waste products such as saw dust shall be the major sources of fuel in the recycling process. These sources will ensure that flora and fauna are not affected

02.08.01 My startup contributes to the Decent work and economic growth

1 - Strongly Disagree

02.08.02 Decent work and economic growth - Justification for my startup

The project shall focus in creating new job opportunities in the first year of its implementation. The jobs would include 20 people that shall be working manufacturing or production center, 1 manager, 1 assistant manager,2 engineers, 2 accounts clerks, 4 drivers,10 sales and marketing officers,1 research personnel, 2 security personnel, 2 cooks and two cleaners

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

My startup contributes to industry innovation since the project will involve production of unique products that are not currently available in the market. The products would include pit latrine slabs, pavement slabs, cabros, eave covers, facia boards, internal and external wall covers, floor tiles, fencing posts etc. The products shall be cheaper and more durable and sustainable compared to the current products in the marketplace.

02.10.01 My startup contributes to the Reduced inequalities goal

1 - Strongly Disagree

02.10.02 Reduced inequalities - Justification for my startup

The project seeks to address the issue of economic inequalities. For instance, the production of cheaper products would mean that more people who wouldn't afford them before would now access and afford them. Both the poor and the rich can easily obtain the products at reasonable prices.

02.11.01 My startup contributes to the Sustainable cities and communities goal

1 - Strongly Disagree

02.11.02 Sustainable cities and communities - Justification for my startup

The projects seeks to promote sustainable cities and communities through a strategic plastic recycling process that shall enhance clean land that is free from pollution. Polluted land would affect flora(Plant & tree growth) which indirectly affects climatic conditions. Any change of climatic conditions can lead to increased global warming.

02.12.01 My startup contributes to the Responsible consumption and production goal

7 - Strongly Agree

02.12.02 Responsible consumption and production - Justification for my startup

Our project aims at promoting public health and social equity through enhancing a responsible consumption and production strategy. We intend to ensure our products are free from air, water or land pollution through a recycling process that is safe to the existence of not only human beings but also flora and fauna.

02.13.01 My startup contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification for my startup

Recycling of plastic materials implies that our land shall be free from from any form of pollution and non-biodegradable substances. The process will promote a clean environment that supports flora growth which plays a major role in climate change. Clean environment will promote sustainability of our resources such water and plants that have direct impact on global warming.

02.14.01 My startup contributes to the Life below water goal

1 - Strongly Disagree

02.14.02 Life below water - Justification for my startup

02.15.01 My startup contributes to the Life on land goal

5

02.15.02 Life on land - Justification for my startup

This project is about plastic recycling and thus prevents land hazards from non-biodegradable materials. Through, the land or soil will remain health for flora to flourish. More plants would mean more rain and securing of water catchment areas that help preventing desertification, improving forest sustainability and the terrestrial ecosystem.

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

1 - Strongly Disagree

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

02.17.01 My startup contributes to the Partnerships for the goal

1 - Strongly Disagree

02.17.02 Partnerships for the goal - Justification for my startup

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

6

06.02 The product/service represents an entirely new type of product/service.

6

06.03 The product/service could be described as a new technology.

5

06.04 The product/service is an improvement on an existing product or service.

5

06.05 The product/service could be described as an extension of a range of products or services.

5

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

5

06.07 The product/service is a new version of an old product/service.

5

06.08 Justification for my startup

The project idea is unique and innovative since it promotes plastic recycling through an affordable and unique process. The products from the recycling shall be very unique and a better version of the ones in the market. Additionally, the products shall be cheaper, more sustainable and will promote environmental beauty. For instance, cheaper wall covers will be readily available on better prices than the current ones

06.09 Competitive Analysis

My main potential competitors are other major plastic recycling companies in the country. However, Our project is unique since it seeks to touch the lives of the local people within our rural communities. Most if not all the other companies are mostly located in urban areas where they are less likely impact on local rural communities.Secondly, our project will produce unique products such as tiles, wall covers, cabros,

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

Yes, I have intentionally invited women with great ideas to be part of this project. Our project promotes gender equity by promoting an employment policy that facilitates an onboarding process that is free from gender bias.