Kenya - Startup under 3 years old

Describe your project or startup in a few words

Kafith Digital Tv is a project project aimed at educating and sensitizing local community on Agriculture, Culture, and producing education documentaries on success economic stories to develop youths in the community.

01.01 Describe your startup in more detail

Kafith Digital Tv is an online platform aimed at educating the youths on agriculture, culture, talents develop through sports and music. The youth are running away from agriculture making kenya depend on import of agricultural produce. I want to also keep and store our cultural heritage for future generation. I also aim at educating and sensitizing youths on global village economy where there can work globally online.

01.02 What is the main problem you are trying to solve?

Kenya is importaning as agricultural products yet we have vast land for agriculture. There is also high rate of of unemployment in kenya. I want to also educate youths on how they can be self employed on agriculture and also how they can work globally through various digital platforms. Our cultural heritage is also at risk. Youths are running away from their culture. I want to gather information about various cultures in kenya and educate the youths on their importantance and to store them for future generation

01.03 Tell us the major benefits and/or advantages of using the product/service that your startup provides (at least 3).

GDP of kenya is going to improve because youths are going to be self employed on agriculture sector. Youths are also going to he sensitized on working remotely across the globe. Tourist attractions is also going to improve because of cultural activities. Marketing of agricultural products will also improve since I'm going to provide a platform for that

01.04 Please describe who exactly your startup’s product/service is aimed at serving. Who are the targeted beneficiaries?

I'm targeting the youths who are interested in agriculture, and digital economy. I am also targeting the old age in the society to provide information on culture. I am targeting to work closely with government and NGOs working on related topic.

01.05 When was your company established?

2022-09-10

01.06 Are you already selling your product/service?

Yes

01.07 How many other owners are there within your startup?

2

01.08 Among the other owners, how many are female?

1

01.09 Please describe the profile of the other owners within your startup (skills, experience, etc.)

We share profit on 50% b

01.10 If you have a website, a social media page (Facebook, Instagram, Linkedin…), or app, please provide the link(s) here:

https://www.facebook.com/KafithDigitalTV?mibextid=ZbWKwL

01.11 Which industry best describes your project?

i) Communication services (telecommunications, media, interactive services)

02.01.01 My startup contributes to the No poverty goal

7 - Strongly Agree

02.01.02 No poverty - Justification for my startup

Creation of job opportunities eradicate poverty

02.02.01 My startup contributes to the Zero hunger goal

7 - Strongly Agree

02.02.02 Zero hunger - Justification for my startup

Improving on agriculture improves on food security thus contributing to zero hunger

02.03.01 My startup contributes to the Good health and well-being goal

7 - Strongly Agree

02.03.02 Good health and well-being - Justification for my startup

A society with good food security, with improved income can afford better medical insurance covers thus contributing to good health of the society.

02.04.01 My startup contributes to the Quality education goal

6

02.04.02 Quality education - Justification for my startup

Society is going to be educated on agriculture, culture, and digital economy.

02.05.01 My startup contributes to the Gender equality goal

6

02.05.02 Gender equality - Justification for my startup

We are going to encourage best cultural practices and denounce practices that are against women in the society. We are going to sensitize community on the place of women in the modern society and fight bad cultural practices such as FGM in kuria among other communities

02.06.01 My startup contributes to the Clean water and sanitation goal

5

02.06.02 Clean water and sanitation - Justification for my startup

We are going to educate the public on better utilization of water and how to keep it safe. We are going to teach them how to harvest and store water for agriculture and domestic use

02.07.01 My startup contributes to the Affordable and clean energy goal

6

02.07.02 Affordable and clean energy - Justification for my startup

Energy is the driver of economy. We are going to educate the community on how to use modern source of energy and avoid cutting trees which will be conserved for attracting rains. I'm going to encourage planting of tress

02.08.01 My startup contributes to the Decent work and economic growth

7 - Strongly Agree

02.08.02 Decent work and economic growth - Justification for my startup

I'm going to encourage develop of jobs through agriculture, tourist attractions sites and digital working platform. I'm going to educate the youths on how to be self reliant and not to depend on government on everything.

02.09.01 My startup contributes to the Industry innovation and infrastructure

7 - Strongly Agree

02.09.02 Industry innovation and infrastructure - Justification for my startup

We are going to improve on th agricultural, tourism and digital economy sectors

02.10.01 My startup contributes to the Reduced inequalities goal

6

02.10.02 Reduced inequalities - Justification for my startup

Through empowerement programs on agriculture, tourism and digital economy, kenya is going to compete globally.

02.11.01 My startup contributes to the Sustainable cities and communities goal

6

02.11.02 Sustainable cities and communities - Justification for my startup

Improving food security for urban citizen

02.12.01 My startup contributes to the Responsible consumption and production goal

3

02.12.02 Responsible consumption and production - Justification for my startup

02.13.01 My startup contributes to the Climate action goal

7 - Strongly Agree

02.13.02 Climate action - Justification for my startup

We are going to encourage on activities that improve climate change. Such activities include: planting of trees, proper waste management by using them as fertilizer in the firms and proper utilization of water.

02.14.01 My startup contributes to the Life below water goal

7 - Strongly Agree

02.14.02 Life below water - Justification for my startup

We are going to encourage modern fishing methods which are going to conserve fishing.

02.15.01 My startup contributes to the Life on land goal

6

02.15.02 Life on land - Justification for my startup

Providing food security for the people on land

02.16.01 My startup contributes to the Peace Justice and Strong Institutions goal

6

02.16.02 Peace Justice and Strong Institutions- Justification for my startup

I'm going to work with various institution to promote peaceful coexistence among communities

02.17.01 My startup contributes to the Partnerships for the goal

7 - Strongly Agree

02.17.02 Partnerships for the goal - Justification for my startup

We are going to partner with partners including total energies to help us realize our dream

06.01 There are a large number of customers who already use a product/service very similar to the product/service we envision creating.

5

06.02 The product/service represents an entirely new type of product/service.

3

06.03 The product/service could be described as a new technology.

5

06.04 The product/service is an improvement on an existing product or service.

7 - Strongly Agree

06.05 The product/service could be described as an extension of a range of products or services.

7 - Strongly Agree

06.06 The product/service responds to a demand or need that has not been satisfied by other products/services.

7 - Strongly Agree

06.07 The product/service is a new version of an old product/service.

7 - Strongly Agree

06.08 Justification for my startup

06.09 Competitive Analysis

My main competitor are main stream media such as KTN, K24, CITIZEN Tv among others. I'm going to succeed because I'm going to specialize only on programs and documentaries on agriculture, culture,and digital economy unlike them who have no special

11.05 Are you initiating actions within your community to promote the role of female entrepreneurs?

I'm going to to encourage woman to venture into agriculture and work online through globally available platforms